2012 Kia Soul Wins Active Lifestyle Vehicle of a Year Award in Urban Category

Posted on 24. Oct, 2012 by in Kia Canada


Hip Hatchback Earns Praise for Its Roomy Interior and Cargo Space

  • With 19 cubic feet of load space, 14 storage zones and overlay down seats, a Soul can accommodate towering bikes, snowboarding rigging and other outside necessities
  • The Soul’s fun-to-drive cause and signature character make it a ideal float to take to a mountains, dried or a beach
  • IRVINE, Calif., Oct. 24, 2012 – The 2013 Kia Soul, Kia Motors America’s (KMA’s) extravagantly renouned hip hatchback, has been named a Active Lifestyle Vehicle (ALV) of a Year in a difficulty as partial of a ninth annual ALV awards. The Soul’s win in a ALV Urban Vehicle difficulty follows other new accolades, including “Top Tailgating Car for 2012” and “Top Back-To-School Car,” both awarded by Kelley Blue Book.



    Held on a campus of Local Motors in Chandler, Ariz., this year’s ALV eventuality enclosed 28 finalist vehicles opposed for approval from a ALV awards jury, that consisted of some-more than dual dozen members of a media and seventy athletes who attend in cycling, triathlon, kayaking, softball and running. In all, some-more than one hundred consultant panelists delicately complicated how any automobile could fit into and promote an active lifestyle. Evaluations enclosed energetic automobile contrast on both on- and off-road courses.

    “Being respected as ALV’s Urban Vehicle of a Year speaks to a Soul’s functionality and versatility, while underscoring a ample interior and load space designed to accommodate a needs of both world-class athletes and weekend warriors,” pronounced Michael Sprague, executive clamp president, selling communications, Kia Motors America. “And with a sharp-witted performance, entirely independent, sub-frame mounted front cessation complement and IIHS ‘Top Safety Pick’ status, Soul drivers can be gentle and secure no matter where their outside activities competence take them.”

    ALV is a usually car-of-the-year module in a United States that combines a submit of automotive reporters and chosen internal athletes to establish that cars and trucks best accommodate a needs of buyers with active lifestyles.

    Kia’s Unprecedented Growth
    Kia Motors is one of a world’s fastest relocating tellurian automotive brands; from 2009-2011 Kia launched some-more new vehicles in a U.S. than any other automaker, and underneath a superintendence of arch pattern officer Peter Schreyer warranted a repute as an attention personality in automotive styling. Kia Motors America’s full line of fuel-efficient and fun-to-drive cars and CUVs has warranted vicious commend and dramatically increasing consumer awareness, notice and care for a brand. In 2011, KMA accessible a 17th uninterrupted year of marketplace share growth, interjection in partial to a largest boost of any vital code in viewed quality1 and a industry’s top code faithfulness ranking2. Kia’s U.S.-based production trickery in West Point, Georgia KMMG is obliged for a origination of some-more than 10,000 plant and retailer jobs and builds dual of a company’s best-selling vehicles in a U.S. a Sorento CUV and Optima midsize sedan*. Kia’s value and technology-laden lineup also includes a Sportage compress CUV, Soul civic newcomer vehicle, Optima Hybrid, Forte compress sedan, Forte 5-door compress hatchback, Forte Koup two-door coupe, Rio and Rio 5-door sub-compacts and Sedona minivan.

    About Kia Motors America
    Kia Motors America is a selling and placement arm of Kia Motors Corporation formed in Seoul, South Korea. KMA offers a finish line of vehicles by some-more than 755 dealers via a United States and serves as a “Official Automotive Partner” of a NBA and LPGA. In 2011, KMA accessible a best-ever annual sales sum and became one of a fastest flourishing automobile companies3 in a U.S. Kia is staid to continue a movement and will continue to build a code by pattern innovation, quality, value, modernized reserve facilities and new technologies.

    Information about Kia Motors America and a full automobile choice is accessible during a website www.kia.com. For media information, including photography, revisit www.kiamedia.com.

    * The Sorento and Optima GDI (EX Trims and certain LX Trims only) and GDI Turbo are built in a United States from U.S. and globally sourced parts.
    1 Source: Automotive Lease Guide Spring 2011 Perceived Quality Study.
    2 Source: Experian Automotive Q2 2011 marketplace analysis.
    3 Based on 5-year accumulative expansion between 12-month sell sales for durations finale Sep 2007 and Sep 2012 of all U.S. automotive brands.

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