Acura Automobiles: Acura Celebrates New NSX Owners with Customized Films Tied to Each Unique, Built-to-Order Supercar

Posted on 20. Dec, 2016 by in Acura Canada

  • “NSX Originals” debate gives early owners a personalized film relating a accurate specs and sequence array of their supercar
  • Campaign reinforces a newness of a second era NSX powertrain judgment and production processes
  • All videos are hosted on a new microsite during
  • NSX owners also accept a customized 1:18 scale indication relating their singular car specs

TORRANCE, Calif., Dec. 19, 2016 – As owners of a 2017 Acura NSX start holding smoothness opposite a U.S., Acura has suggested a new debate – “NSX Originals” – that brings any unique, built-to-order supercar to life in a customized, digital film. Owners will start receiving their tradition films today.

Each owners film is customized to compare a accurate specs and options tied to their specific NSX, and facilities that vehicle’s singular sequence number. See Jay Leno’s tradition NSX, sequence array three, during

There are 7 graphic versions of a film, any showcasing a power, impetus and beauty of a NSX, alongside a singular growth record or production routine that helped move it to life. The debate celebrates a newness of a judgment behind NSX, or New Sports eXperience. All “NSX Originals” tradition owners films, including those tied to vehicles delivered to date, are featured on a new microsite, i

“The Acura NSX is a bespoke supercar desirous by an strange concept, and this debate speaks directly to that heritage,” pronounced Jon Ikeda, clamp boss and ubiquitous manager of Acura.

The debate was grown by mcgarrybowen London, and is one of several customized perks of NSX ownership, including a tradition 1:18 scale model, again crafted with accurate extraneous paint color, interior scheme, and bureau commissioned facilities (carbon fiber pieces, stop calipers, tradition wheels, etc.) as any singular NSX.

Performance Manufacturing Center and NSX Technologies Highlighted

Keyed to 7 singular production processes, a NSX Originals video array offers a behind-the-scenes demeanour during a Performance Manufacturing Center in Marysville, Ohio, a disdainful production home to a next-generation NSXii.

The 7 processes minute in a NSX Originals films are: Precision Robotic Weld technology, space support construction, Zirconium Bath, state-of-the-art paint robotics, Three-Motor Sport Hybrid energy unit, NSX tradition palm public and a NSX Rolling Dynamometer.

  • Precision Robotic Weld Technology: The aluminum-intensive, multi-material NSX space support and physique is fabricated wholly in-house, regulating modernized robotic MIG welding to safeguard a top levels of physique correctness and acerbity to support a NSX’s implausible opening and world-class quality.
  • Space Frame Construction: The NSX space support uses a optimal mix of materials, including aluminum, CO fiber and ultra-high strength steel, to broach implausible rigidity, low weight and precision-crafted performance.
  • Zirconium Bath: Every NSX space support gets bathed in an environmentally accessible zirconium element that probably eliminates rubbish from a cloaking routine while safeguarding a aluminum-intensive structure from a elements.
  • State-of-the-art Paint Robotics: The NSX physique is embellished regulating start-of-the-art robotics as a initial step in producing a truly world-class finish. This all-glass paint counter allows business to see their NSX physique in a finishing process.
  • Three-motor Sport Hybrid Power Unit: The NSX’s insubordinate energy section is stoical of a 75-degree DOHC twin-turbocharged V6, back Direct Drive electric engine and 9-speed Dual Clutch Transmission, and front-mounted Twin-Motor Unit.
  • NSX Custom Hand Assembly: Each NSX is palm fabricated by 16 rarely learned technicians to prudent standards of peculiarity during a bespoke Performance Manufacturing Center.
  • NSX Rolling Dynamometer: Each NSX undergoes severe contrast to determine a energetic capabilities before it leaves a Performance Manufacturing Center, including 4 dilemma weight checks and energetic validation of energy section and braking performance.

Learn some-more about a NSX philosophy, record and dynamics, and a get some-more minute demeanour inside a Performance Manufacturing Center during

About Acura
Acura is a heading automotive oppulance nameplate that delivers Precision Crafted Performance, an strange proceed to record and pattern that creates a new pushing experience. On Mar 27, 2016, Acura distinguished a 30th anniversary of a launch as a initial oppulance nameplate from a Japanese automaker.

The Acura lineup facilities 6 particular models – a RLX premium, oppulance sedan, a TLX opening oppulance sedan, a ILX competition sedan, a 5-passenger RDX oppulance crossover SUV, and a seven-passenger Acura MDX, America’s all-time best-selling three-row oppulance SUV. This spring, Acura launched a next-generation, electrified NSX supercar as a new and apex countenance of Acura Precision Crafted Performance.

For More Information
Consumer information is accessible during To join a Acura village on Facebook, revisit Additional media information including pricing, facilities and high-resolution photography is accessible during


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i Microsite is regional, showcasing usually vehicles delivered in a specific segment from that a website is accessed.

ii NSX is made in Ohio regulating domestic and globally sourced parts.

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