BMW Group achieves best-ever August sales

Munich. BMW Group sales continued their long-standing
upward trend in August with a total of 165,431 vehicles delivered to
customers around the world, an increase of 5.7% on the same month last
year. This result brings the year-to-date sales total to 1,508,659 –
up 5.5% compared with the same period last year and the first time
ever the company has sold over one and a half million vehicles in the
first eight months of a year.

 

“The BMW Group’s ongoing sales success across all our premium brands
underlines the strength of our product line-up,” said Dr Ian
Robertson, Member of the BMW AG Board of Management with
responsibility for Sales and Marketing BMW. “Sales are increasing
across the range and our electrified models are proving extremely
popular – we’ve already sold more alternative drive vehicles this year
than in the whole of 2015,” he continued.

 

In August, a total of 142,554 BMW brand vehicles
were delivered to customers, an increase of 5.0% on the same month
last year. Year-to-date sales for the brand stand at 1,282,511 – up
5.5% compared with the first eight months of last year. The BMW X
range continues to drive sales: with 16,612 units delivered worldwide
in August, monthly sales of the BMW X1 doubled year-on-year; BMW X3
sales increased 29.7% (12,663); BMW X4 deliveries rose 10.6% (4,118)
and BMW X5 sales climbed 9.9% with a total of 12,321 delivered to
customers. Sales of the BMW 7 Series in August more than tripled
compared with the same month last year – over 5,000 of the all-new
flagship vehicle were delivered to customers around the world in the month.

 

Sales of BMW’s electrified models remain strong, especially in
Europe. Combined global sales of BMW i and BMW iPerformance vehicles
are already higher than the 2015 total with 34,664 electrified
vehicles delivered to customers so far this year. Of this, 17,809 were
BMW iPerformance vehicles and 16,855 were BMW i vehicles. The BMW i3,
which in July launched an additional model with significantly
increased electric range, was delivered to 2,848 customers worldwide
in August, an increase of 73.2% compared with the same month last year.

 

Sales of MINI brand vehicles increased by 10.3% in
August with a total of 22,575 delivered to customers worldwide. In the
first eight months of the year, sales rose by 5.7% (223,913). The
premium brand’s biggest growth drivers are the MINI Clubman, with
36,687 sold worldwide so far this year, and the new MINI Convertible –
which achieved sales growth of 148.0% in August (2,153).

 

Combined monthly sales of BMW and MINI in Europe
totalled 62,653 in August, up 6.3% compared with the same month last
year. Year-to-date sales in the region are up 10.1% with a total of
685,328 vehicles delivered. All markets in the region have contributed
to this year’s strong growth with many achieving double-digit growth
including Italy (51,444 / +16.7%), Spain (35,634 / +20.1%) and
Scandinavia (34,370 / +15.5%).

 

Sales of BMW and MINI vehicles in Asia also saw
strong growth last month with a total of 59,047 vehicles delivered to
customers in August (+13.8%). In the first eight months of the year, a
total of 476,777 BMW and MINI vehicles were sold in Asia, an increase
of 8.1% compared with the same period last year. The region’s biggest
market, Mainland China, achieved a 9.4% increase compared with the
first eight months of last year, with a total of 329,972 vehicles sold
so far this year. Year-to-date sales in many other markets in the
region also show strong growth – Japan (46,713 / +8.8%) and South
Korea (39,392 / +10.4%) are just two examples.

 

Sales of BMW and MINI in the Americas decreased 4.4%
in August compared with the same month last year, with a total of
38,200 vehicles delivered to customers in the region. Year-to-date
sales of BMW and MINI vehicles in the region total 298,821, which is
down 7.0% compared with the same period last year. While August sales
are up in Canada (3,575 / +8.0%) and Mexico (2,976 / +25.5%), the
increasingly competitive market in the USA has seen deliveries for the
month decrease by 7.2% (30,500).

 

This year continues to be the best ever for BMW
Motorrad
, with August sales up 5.7% compared with the same
month last year (9,238) and year-to-date sales rising by 2.5% with a
total of 103,829 motorcycles and maxi-scooters were delivered to
customers in the first eight months of the year.

 


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MW Group sales in / ytd August 2016 at a glance


 

 

 

 

 

If you have any queries, please contact:

 

Corporate Communications

 

Emma Begley, Business and Finance Communications,
emma.begley@bmwgroup.com

Telephone: +49 89 382-72200

 

Max-Morten Borgmann, Wirtschafts- und Finanzkommunikation,
max-morten.borgmann@bmw.de

Telefon: +49 89 382-24118

 

Media website:
www.press.bmwgroup.com

Email: presse@bmw.de

 

 

The BMW Group

 

With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the
world’s leading premium manufacturer of automobiles and motorcycles
and also provides premium financial and mobility services. As a global
company, the BMW Group operates 31 production and assembly facilities
in 14 countries and has a global sales network in more than 140 countries.

 

In 2015, the BMW Group sold approximately 2.247 million cars and
nearly 137,000 motorcycles worldwide. The profit before tax for the
financial year 2015 was approximately € 9.22 billion on revenues
amounting to € 92.18 billion. As of 31 December 2015, the BMW Group
had a workforce of 122,244 employees.

 

The success of the BMW Group has always been based on long-term
thinking and responsible action. The company has therefore established
ecological and social sustainability throughout the value chain,
comprehensive product responsibility and a clear commitment to
conserving resources as an integral part of its strategy.

 


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