BMW Group redesigns New imagery and additional functionality.

Posted on 04. Mar, 2016 by in BMW Canada

Munich. The BMW Group has a new website. The
company’s revised web participation facilities new content, innovative
record and a new digital corporate design. It is optimized for the
final of tide and future-oriented online communication.

Thanks to a use of large-format graphics and sliders in gallery
format and a frameless structure, a new corporate website provides
each BMW Group stakeholder with all a latest information. The
essence are prepared and visualised in a approach that adapts
automatically to any shade distance and any device.

Whether it is a latest news on a association or applicable information
for applicants, investors and many other aim groups, all can
be found simply and intuitively. The manageable pattern of a new
website also addresses a changing mandate of Internet users,
ensuring best illustration on all finish devices, either Smartphone
or tablet, cover mechanism or PC monitor. Photographic and video
element is also integrated in such a approach as to concede ideal
illustration on all mobile devices.

The imagery used on a new website reflects the
reward standards of a BMW Group. The executive picture pattern is the
heart of a company: a BMW four-cylinder domicile building and
a beside buildings BMW Welt, BMW Museum and BMW Munich plant.

“Corporate communications are destined during a broad, meddlesome public
and offer all stakeholders. This is because we motionless to pattern a
state-of-the-art digital height encompassing all of a topics. With
a new corporate website, anyone can find what interests them quickly
and easily,” says Bill Mc Andrews, conduct of Corporate Communications
Strategy, Corporate and Market Communications.

The new corporate website will benefaction a anniversary debate “THE
NEXT 100 YEARS” to a open in an online special on 7 Mar 2016,
imprinting a start of a company’s anniversary celebrations. It will
be updated with serve news and events around a year.

The online special will be permitted on a Internet both around the
website and directly during
Likewise, a live tide covering a fantastic centenary eventuality on
7 Mar 2016 / 15:00 CET will also be accessible there.

Lead group for a artistic judgment and pattern growth is
Interone. The IT full use group valtech is obliged for the
technical realisation.




In a eventuality of enquiries greatfully contact:


BMW Group Corporate Communications

Bernhard Ederer, Corporate Communications, Spokesperson for Marketing
and BMW Welt,
Phone: +49 89 382-28556, Fax: +49 89 382-24418






The BMW Group

With a 3 brands BMW, MINI and Rolls-Royce, a BMW Group is the
world’s heading reward manufacturer of automobiles and motorcycles
and also provides reward financial and mobility services. As a global
company, a BMW Group operates 30 prolongation and public facilities
in 14 countries and has a tellurian sales network in some-more than 140 countries.

In 2015, a BMW Group sole approximately 2.247 million cars and
scarcely 137,000 motorcycles worldwide. The distinction before taxation for the
financial year 2014 was approximately € 8.71 billion on revenues
amounting to € 80.40 billion. As of 31 Dec 2014, a BMW Group
had a workforce of 116,324 employees.

The success of a BMW Group has always been formed on long-term
meditative and obliged action. The association has therefore established
ecological and amicable sustainability around a value chain,
extensive product shortcoming and a transparent joining to
conserving resources as an constituent partial of a strategy.






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