Born on the racetrack – the BMW M Collection. Exclusive chronographs, striking styles and high-quality accessories inject M car excitement into everyday life.

Munich. Agility, dynamism, power, precision – the new
BMW M Collection visibly conveys the philosophy of BMW M. The new
collection cuts a particularly dynamic figure with its exuberant
designs and the highest quality standards.

 

Performance meets precision.

The high-precision automatic chronograph makes not only motor sport
enthusiasts’ hearts beat. The exclusive Swiss-made Sellita SW 500
automatic timepiece has a back and cover made from sapphire glass and
also impresses as a sporty, elegant accessory with eye-catching looks.
The brass face with an additional trio of small chronometer dials
(totalisers) as well as a date and day-of-the-week display conveys
precise information at all times, while applied indices, illuminated
hands and a colour BMW M logo provide further visual highlights. The
signature tachymeter scale also satisfies even the most exacting
demands. Inspired by the design of the BMW M4, it records speeds from
60 to 500 km/h. Now all that’s missing is a new track record.

 

Functional styles blend power and lightness.

The power-packed motor sport genes of BMW M are reflected in the
collection’s textiles. Sophisticated cuts and materials lend
impressive functional appeal and make them ideal for everyday use.

 

A case in point is the high-quality BMW M Jacket for
men, which provides reliable warmth in all weathers. Thanks to a
placket over the zip and collar tab, the jacket deflects even strong
gusts of wind outside the car or when driving with the roof down. Zips
with tabs based on the design of the BMW M4 sports steering wheel and
the quilted lining mirroring the styling of the BMW M4 air inlet
grille underscore its sporty appearance.

 

Meanwhile, the details of the BMW M Jacket for
ladies and its slightly shimmering contrasting fabric with quilted
finish produce a sophisticated layered look with visual interplay
between two different materials. Pleasant warmth comes courtesy of the
lining, whose elaborate quilting also echoes the design of the BMW M4
air inlet grille.

 

The neoprene-like BMW M Sweat Jackets made from a
wind-repellent fabric also cleverly combine functionality and style.
The sweat jacket for ladies features fashionable appliqué detailing
with matt and shimmering materials on the shoulders, sleeves and back,
while quilted appliqués on the men’s version create a dynamic effect.

 

Dyed-in-the-wool BMW M fans can express their passion for the brand
through fashion, thanks to the new T-shirts. The BMW M Fan
T-Shirt
with brightly coloured BMW M logo print for men and
the BMW M T-Shirt with gloss-print BMW M logo for
ladies make a clear statement.

 

The stylish unisex Puma sneakers in BMW M design bring sporty levels
of grip to the soles of your feet. The silver-coloured BMW M
X-Cat
with distinctive carbon-look details and the
BMW M Puma Evo Speed, whose characteristic design
is elegantly underlined by a black structured appearance, send a
strong dynamic message.

 

As well as high-quality clothing and footwear, the new M Collection
also includes a wealth of accessories brimming with power. The
BMW M Lifestyle Headphones – which can also be used
for listening to music and making phone calls wirelessly thanks to
Bluetooth 4.0 technology – and the BMW Power Bank
with charging capacity and ports for two devices (featuring the
distinctive design of the BMW M4 air inlet grille) make practical
everyday companions.

 

This is equally true of the BMW M Collection’s new luggage range. The
BMW M Bag, for instance, can be carried either as a
spacious tote or as a messenger bag thanks to its ingenious design. A
padded compartment provides excellent protection for a laptop or
tablet. Anyone needing a highly robust yet stylish travelling
companion will find what he’s looking for in the BMW M Trolley
case and the BMW M Boardcase. These high
quality hard-shell trolley cases in carbon design have a sturdy
telescopic handle and four double castors in M4 wheel effect – all of
which makes for effortless dynamic manoeuvres at airports and train
stations. The distinctive appearance of the cases, which is based on
the BMW M4 roof design, renders mistaken identity at an airport’s
baggage reclaim a thing of the past.

 

These and other products from the BMW M Collection are available now
at shop.bmw.com and from selected BMW dealers.

 

Manufacturer’s recommended retail prices:

BMW M Chronograph, Automatic: €1,700.00

BMW M Jacket, Men: €230.00

BMW M Jacket, Women: €230.00

BMW Sweatjacket, Women and Men: €130.00

BMW M Fan T-Shirt, Men: €29.90

BMW M T-Shirt, Women: €29.90

BMW M Shoes X-Cat, unisex: €120.00

BMW M Shoes Evo Speed, unisex: €125.00

BMW M Lifestyle Headphones: €130.00

BMW M Powerbank: €39.90

BMW M Bag: €130.00

BMW M Trolley: €290.00

BMW M Boardcase: €240.00