Chevrolet Announces Special Edition on Equinox
Equinox Midnight and Sport Editions
2016-08-03
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Oshawa, Ontario (Wednesday, August 03, 2016) – Chevrolet announced it is expanding its popular special editions models to include the Equinox for 2017.
The News
The Equinox Midnight and Sport Editions join a growing portfolio of Chevrolet special-edition vehicles.
They have proven popular with customers, with special-edition Chevy trucks selling up to three times faster than the average truck and to younger, more affluent buyers.
Product Details
The 2017 Equinox Midnight Edition is offered in Mosaic Black Metallic, while the Sport Edition is offered in Summit White. Both are offered on the LT model and include:
- Black grille and Chevrolet bowties
- Black 18-inch aluminum wheel
- Jet-black perforated leather-appointed seats
- Memory settings for the driver seat and exterior mirrors
- Black mirror caps and roof rack cross bars
Quotable
“Special Editions resonate with buyers, offering a unique package with unique looks,” said Nicolas Longpré, assistant brand manager, Chevrolet in Canada. “We anticipate customers will strongly like the looks of the new Equinox Midnight and Sport Editions when it goes on sale this summer.”
“Special Editions give consumers an opportunity to buy something outside of the mainstream trim designation,” said Karl Brauer, senior director, automotive industry insights, Kelly Blue Book. “This lets them spend a little more for a unique model, one that often provides a higher resale value when it’s time to sell or trade the vehicle for their next purchase.”
On Sale
This Summer
About the Equinox
New updates for the 2016 model year included new styling with premium accents, new wheel designs and new available safety features, as well as a colour touchscreen radio and a standard rear-vision camera for entry-level models.
About Chevrolet in Canada
Founded in 1911 in Detroit, Chevrolet is now one of the world’s largest car brands, doing business in more than 115 countries and selling more than 4.8 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature engaging performance, design that makes the heart beat, passive and active safety features and easy-to-use technology, all at a value. More information on Chevrolet models can be found at www.chevrolet.ca, on Facebook at http://www.facebook.com/chevroletcanada or by following @ChevroletCanada on Twitter.
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