Highway safety expert Dr. Adrian Lund receives the “BMW Vehicle Safety Lifetime Achievement Award”.


Munich.
The US scientist Dr. Adrian Lund is
the latest winner of the “BMW Vehicle Safety Lifetime Achievement
Award”. With this accolade, the BMW Group is honouring the highway
safety expert’s long-standing commitment in the field of passenger
protection and prevention of traffic accidents. Lund has been
president of the Insurance Institute for Highway Safety (IIHS) since
2006. As an independent research organisation, the institute has,
among other things, performed regular crash tests on new automobiles
and carried out fundamental scientific work in the field of vehicle
production, road planning and traffic psychology in order to
demonstrate possibilities of reducing the number of accidents and
lessening the consequences of collisions.  

Dr. Adrian Lund accepted the award during a visit to the BMW Group’s
Research and Innovation Centre (FIZ) in Munich. It was presented by
Professor Klaus Kompass, vice president of the BMW Group’s Vehicle
Safety Division. In his laudatory speech, Kompass emphasised the
remarkably broad spectrum of Lund’s scientific work. Early in his
career, the graduate psychologist occupied himself with the hazards
young drivers in particular are faced with as a result of their
behaviour in road traffic and conducted studies concerning the effects
of consuming alcohol and drugs on the ability to drive. Moreover, Lund
contributed towards the further development of restraint systems in
automobiles and carried out research on basic correlations between
vehicle design and crash safety. With his multifaceted commitment he
has earned merit both for advancement in the field of safety
technology as well as for reducing the number of accidents on public roads.

Dr. Adrian Lund has worked for the renowned IIHS since 1981. For many
years now, he has been one of the most well-known and influential
experts in the field of accident research and traffic safety. With his
many years of experience, Lund also makes appearances at many events
as a scientific consultant to governmental bodies and non-public
institutions. The IIHS, which was founded in 1959 by several American
insurance companies, is known internationally for its particularly
demanding and constantly further developed crash test programmes.
These are carried out using state-of-the-art technology at the
institute’s own Vehicle Research Center. The accolades “Top Safety
Pick” and “Top Safety Pick+” awarded by the organisation are
considered by car manufacturers worldwide as acknowledged proof of
exceptionally high standards in the areas of vehicle safety and
passenger protection.

 

In case of queries please contact:

 

Bernhard Santer, Product Communications BMW Automobiles

Tel: +49-89-382-24360
E-Mail: bernhard.santer@bmwgroup.com

Ralph Huber, Head of Product Communications BMW Automobiles

Tel: +49-89-382-68778
E-Mail: ralph.huber@bmwgroup.com

Internet: www.press.bmwgroup.com

E-Mail: presse@bmw.de

 

 

 

The BMW Group

 

With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the
world’s leading premium manufacturer of automobiles and motorcycles
and also provides premium financial and mobility services. As a global
company, the BMW Group operates 31 production and assembly facilities
in 14 countries and has a global sales network in more than 140 countries.

 

In 2015, the BMW Group sold approximately 2.247 million cars and
nearly 137,000 motorcycles worldwide. The profit before tax for the
financial year 2015 was approximately € 9.22 billion on revenues
amounting to € 92.18 billion. As of 31 December 2015, the BMW Group
had a workforce of 122,244 employees.

 

The success of the BMW Group has always been based on long-term
thinking and responsible action. The company has therefore established
ecological and social sustainability throughout the value chain,
comprehensive product responsibility and a clear commitment to
conserving resources as an integral part of its strategy.

 


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