Honda Automobiles: Honda Debuts New Website for Certified Pre-Owned Vehicles Offering Shoppers Refined Search Capability and a Seamless User Experience

Posted on 19. Jun, 2017 by in Honda Canada

  • All-new website adds register alert, search-by-feature capability and offers a fun and easy approach to emporium opposite all devices
  • Honda Certified Pre-Owned sales expansion outpacing non-luxury marketplace
  • More than half of Honda’s CPO business are new to a Honda family

Honda now debuted a totally redesigned Certified Pre-Owned (CPO) automobile website ( providing an easier and some-more focused selling knowledge for a pre-owned vehicles, that have gifted sales expansion of 6.8 percent this year, outpacing a opening of a non-luxury approved pre-owned automobile market. The new site creates register a primary focal indicate for shoppers, introducing a new register warning underline for a many present automobile accessibility information. The revamped site also filters register hunt formula by specific comforts (e.g., leather interior or rearview camera) to assistance visitors find a automobile that is right for them.

Certified Pre-Owned automobile sales yield a gateway to a Honda code with some-more than half of Honda’s CPO business new to a Honda family. With an liquid of new business and to residence automobile shoppers’ biggest ask that automobile and underline comparison be simply permitted to assistance make their squeeze preference online, Honda has implemented a automobile review feature, a automobile recommendations apparatus and an interactive remuneration calculator to assistance intensity business find vehicles within their budget. The new Honda CPO website also comforts a manageable pattern that provides a seamless browsing knowledge on any device either business are regulating their mechanism during home or mobile phone on a go.

“Driven by a good understanding of investigate and patron feedback, Honda’s new end for approved pre-owned vehicles brings register front and center,” pronounced Dan Rodriguez, Manager of Auto Remarketing, Certified Pre-Owned during American Honda. “With a sepulchral expansion in a Certified Pre-Owned sales, we’ve engineered a new Honda site to make comparisons simple, while providing an online selling knowledge that creates anticipating a automobile fun and easy.”

Key Features of a New Honda Certified Pre-Owned Vehicle Site:

  • Inventory Alerts: Once a shopper creates an alert, Honda will forewarn that patron when a automobile they are looking for is available.
  • Similar Vehicle Comparison: Visitors can perspective and review suggestions for other Honda Certified Pre-Owned Vehicles they might be meddlesome in.
  • Favorite Vehicle Shareability: The new site enables users to share a vehicles they’re deliberation with friends and family.
  • Vehicle Comparability: Shoppers can review opposite Honda models to assistance make their automobile decision.
  • Device-Agnostic Design:  New website pattern provides a seamless user knowledge opposite all platforms, regardless of device.
  • New Imagery and Videos: The new offers a latest photos of your favorite Honda vehicles, as good as videos showcasing Honda cars and light trucks in action.

About Honda
Honda offers a full line of reliable, fuel-efficient and fun-to-drive vehicles with modernized reserve technologies sole by over 1,000 eccentric U.S. Honda dealers. The Honda lineup includes a Fit, Civic, Accord and Clarity Series of newcomer cars, along with a HR-V, CR-V and Pilot sport/utility vehicles, a Ridgeline pickup and a Odyssey minivan.

Honda has been producing automobiles in America for 34 years and now operates 19 vital production comforts in North America. In 2016, some-more than 95 percent of all Honda vehicles sole in a U.S. were done in North America, regulating domestic and globally sourced parts.


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