Hot-Selling 2011 Ford Edge Earns IIHS Top Safety Pick, Offers Standard Safety Features, Leading Fuel Economy

Posted on 21. Apr, 2011 by in Ford Canada

2011 Ford Edge
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  • The renouned new 2011 Edge warranted an Insurance Institute for Highway Safety Top Safety Pick (for models built after Feb 2011), adding to Fords heading series of tip reserve ratings
  • Edge sales are adult 25 percent in 2011 as Fords stylish crossover wrapped adult Mar as a shred leader, accounting for 18 percent of middle crossover sales
  • The 2011 Ford Edge is EPA-rated during an unrivalled 19 mpg city, 27 mpg highway and 22 mpg combined
  • Edge facilities modernized airbags such as Safety Canopy side curtains, pioneers accessible radar-based collision warning with stop support crash-avoidance system

DEARBORN, Mich., Apr 21, 2011 The new 2011 Ford Edge, that offers a apartment of innovative reserve technologies, is off to a quick start and could benefit even some-more recognition after apropos a latest Ford car to acquire a Top Safety Pick rating from a Insurance Institute for Highway Safety (for models built after Feb 2011).

Ford now has 10 vehicles on a highway in a U.S. that have warranted Top Safety Picks, that adds to a heading series of tip U.S. reserve ratings.

The new Edge is already a many renouned midsize crossover and we trust this Top Safety Pick rating will beget even some-more interest, pronounced Sue Cischke, Ford organisation clamp boss of Sustainability, Environment and Safety Engineering.

To acquire a Top Safety Pick, a car contingency accept a rating of good in equivalent frontal-, side- and rear-impact pile-up tests and roof strength evaluations, as good as offer electronic fortitude control.

The Edge, that launched in late 2010, is off to a quick start with sales adult 25 percent in 2011 by Mar finale a month as a shred personality with 18 percent of middle crossover sales. Initial direct for a Edges driver-aid technologies Edge has been strong. Of a initial 101,908 vehicles sold:

  • 80 percent embody back perspective camera
  • 32 percent embody BLIS (Blind Spot Information System) with cross-traffic alert

Edge business value reserve and security, pronounced Eric Peterson, crossover selling manager. Safety facilities are one of a tip reasons business bring for their purchases of Edge and crossovers in general.

Safety and driver-assist features
The new Edge comes versed with technologies to assistance forestall crashes from parking lot buffer benders to high-speed collisions by warning drivers of a intensity for a crash.

The new Edge delivers facilities that both assistance forestall a pile-up and assistance minimize passenger injuries when a pile-up is unavoidable, pronounced Peterson. Its a extensive reserve story from fender to bumper.

Driver-aid and reserve technologies embody options such as:

  • Adaptive journey control, which slows a car to adjust for trade conditions and say a preset stretch between vehicles
  • Collision warning with stop support, which helps reduce speed, automatically pre-charges brakes, provides a red warning light on a windshield as good as an heard beep to assistance drivers stop some-more fast when a complement detects a collision is imminent
  • BLIS with cross-traffic alert, which helps detect vehicles in blind spots during normal driving, as good as trade coming from a sides when reversing out of parking spots
  • Tire Pressure Monitoring System, which alerts drivers when it senses tire vigour is low
  • MyKey, which allows relatives to extent speed and audio volume in their vehicles and is designed to assistance relatives inspire protected pushing habits in their teens

The Edge pioneers a mainstream introduction of pile-up deterrence technologies with dual accessible class-exclusive radar-based facilities that assistance detect and advise drivers of potentially dangerous situations, Cischke said.

Structural reserve and pile-up protection
Edge facilities a plain unibody construction, that provides an energy-absorbing structure to assistance strengthen occupants. Bumper-to-bumper flow-through side rails, constructional pattern and A-pillars are designed to pierce pile-up appetite divided from occupants. Nearly half of a unbending bombard is stoical of high-strength steels, such as boron, for both increasing strength and reduced weight.

When a pile-up becomes unavoidable, Edge relies on an array of airbags to strengthen occupants. Two front dual-stage and dual side airbags are assimilated by a Safety Canopy consisting of side-curtain airbags for front and back outboard passengers. Personal Safety System reserve belts underline pretensioners and an appetite government complement with tractable D-ring tallness in a initial row.

Other Ford vehicles that have warranted a Top Safety Pick rating include:
2011 Ford Explorer
2011 Ford Taurus
2011 Ford Fusion
2011 Ford Fiesta (when built after Jul 2010)
2011 Ford Flex
2011 Lincoln MKS
2011 Lincoln MKT
2011 Lincoln MKX
2011 Lincoln MKZ

The 2011 Ford Edge is EPA-rated during an unrivalled 19 mpg city, 27 mpg highway and 22 mpg combined.


About Ford Motor Company
Ford Motor Company, a tellurian automotive attention personality formed in Dearborn, Mich., manufactures or distributes automobiles opposite 6 continents. With about 164,000 employees and about 70 plants worldwide, a company’s automotive brands embody Ford and Lincoln. The association provides financial services by Ford Motor Credit Company. For some-more information per Ford’s products, greatfully revisit

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