HYUNDAI ASSURANCE ENHANCED FOR 2010

Hyundai Motor America will expand Hyundai Assurance in 2010 to include Americas Best WarrantyTM and 24-hour Roadside Assistance. These programs will join the innovative vehicle return program, initiated in January 2009 to protect consumers in an uncertain economic environment, as complimentary services on every Hyundai model sold in the United States. The suite of protection now offered under Hyundai Assurance provides the most comprehensive safety net in the industry, all at no additional cost to the consumer.

Hyundai will extend the vehicle return option through 2010, continuing the unique program that permits Hyundai customers to return their new vehicle if they unexpectedly lose their income. The program set a trend in early 2009 for similar consumer guarantees from airlines, retailers and other automakers looking to alleviate the stress of making a significant purchase during a recession. Hyundai sales increased 6.2 percent through November, improving market share faster than any other automaker in 2009, in part due to the strength of Hyundai Assurance.

Hyundai Assurance represents our complete commitment to our customers, with job-loss vehicle return coverage, five years of roadside assistance, and our industry-leading 10-year warranty, said John Krafcik, president and CEO, Hyundai Motor America. Assurance shows that were doing things a little bit differently at Hyundai, and this is making a difference in our business results. You can expect more of this in 2010, starting with the all-new Tucson and Sonata.

For 2010, Hyundai Assurance coverage includes:

Leave a Comment