HYUNDAI SONATA MOST-SHOPPED VEHICLE IN MAY ACCORDING TO COMPETE

Posted on 01. Jul, 2010 by in Hyundai Canada

Hyundai Sonata was a most-shopped car in May according to information from Compete, a Kantar Media company. Sonata was on some-more selling lists (130,000) than any car in a industry, commanding long-lived leaders like Toyota Camry, Honda Accord, Honda Civic and Ford Fusion according to Competes research of website trade patterns.

Demand for Hyundai strike an all-time high of 324,000 shoppers on a strength of Sonata and a all-new 2010 Tucson. This gathering Hyundais share of marketplace seductiveness (SMI) to 11.6 percent, adult from 7.4 percent in Dec. 2009. That expansion propelled Hyundai past Nissan (11.2 percent) and closer to Honda (12.9 percent) and Toyota (14.2 percent). Industry-wide, May 2010 shopper volume (2.8 million) was a strongest given Feb 2008.

Consumers are finding that a all-new 2011 Sonata builds on a nameplates bequest of value with sparkling design, best-in-class fuel economy and superb residual value, pronounced Scott Margason, executive of product planning, Hyundai Motor America. The multiple creates Sonata a tip contender in a rival mid-size category, so we are pleased, though not surprised, by a marketplace accepting so far.

Hyundais all-new 2011 Sonata represents a complicated proceed to a normal midsize sedan shred by regulating usually modernized four-cylinder engines, romantic pattern and oppulance facilities offering with Hyundais clever value proposition. The Sonata launched with a new Theta II 2.4-liter gasoline approach injection (GDI) engine and in-house six-speed involuntary transmission. The car offers class-leading fuel economy of 22 mpg city/35 mpg highway and 198 horsepower standard. Both hybrid and turbo powertrain options will be accessible during a finish of a year.

We saw seductiveness rising for a Sonata immediately after a introduction around a Super Bowl, and it has stayed red prohibited ever since,” pronounced Dennis Bulgarelli, executive of Automotive during Compete. Not usually are we saying prospects put Hyundai on their selling lists in record numbers, we’re also saying Hyundai do a good pursuit converting those shoppers to buyers. Its May sales of scarcely 50,000 were 33 percent aloft than a year ago, with Sonata sales scarcely doubling year-over-year.

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