HYUNDAI VIRTUAL GUIDE INTRODUCES AUGMENTED REALITY TO THE OWNER’S MANUAL

LOS ANGELES, Nov. 10, 2015 – Later this year, Hyundai will be the first mainstream automaker to launch an augmented reality owner’s manual app. The Hyundai Virtual Guide app is the brand’s modern take on the traditional owner’s manual, allowing consumers to use their smartphone or tablet computer to get how-to information for repairs, maintenance and vehicle features. At launch, the Hyundai Virtual Guide is compatible with the 2015 Sonata model, and will soon become available for additional models. The new app recognizes more than 45 major features of the Sonata and is available for free download on the Apple App store and Google Play.

Hyundai used quality consumer survey results to determine the top difficult-to-use features to incorporate into the Virtual Guide. The app also contains 82 how-to videos, six 3D overlay images that appear once users scan areas of their vehicle like the engine bay and more than 50 informational guides.

“The Virtual Guide is aimed at educating our owners on how to use the functions and features of their vehicle,” said Frank Ferrara, executive vice president, customer satisfaction, Hyundai Motor America. “We modernized the idea of an owner’s manual to provide the highest-quality user experience for the growing population of tech savvy consumers.”

Hyundai Virtual Guide

Hyundai Virtual Guide

The Hyundai Virtual Guide uses two- and three-dimensional tracking technology to deliver deep levels of information related to different parts of the car. Users simply position their phone or tablet’s camera over the part they want to learn more about.

The Hyundai Virtual Guide can virtually identify and provide how-to information on the following features:

  • Air filter
  • Smart Cruise Control
  • Bluetooth phone pairing
  • Warning indicators
  • Clock
  • Engine oil
  • Brake fluid
  • Fuse box
  • Smart trunk

Hyundai is a leader in reinventing the thick owner’s manual sitting in every car’s glove box. In 2010, Hyundai redefined the luxury-vehicle ownership experience with the launch of the Equus Owner’s Manual App for iPad®, iPhone and iPod touch. In 2014, the Hyundai Assurance Car Care mobile and in-vehicle app arrived as another convenient option for accessing car care services and vehicle information. The in-vehicle Car Care app put the owner’s manual right inside the vehicle’s touchscreen, giving customers the services and information they want the most, when and where they need them most: right inside the car.