Kia Motors America Announces August Sales

IRVINE, Calif., Sept. 1, 2010 Kia Motors America (KMA) today announced August sales of 32,465 units, with year-to-date sales of 237,953 up 9.7-percent year to date. The 2011 Sorento CUV was the brand’s best-selling vehicle for the eighth consecutive month, and Kia’s growing stable of next generation products Soul, Forte, Forte Koup, Sorento and the 2011 Sportage accounted for 76.5 percent of the monthly sales volume.

“Our design-led evolution is delivering new vehicles that have elevated the brand with world-class styling and the latest in technology and convenience features and transformed the Kia retail showrooms,” said Tom Loveless, vice president, sales, KMA. “The most aggressive new product introduction cycle in the industry continues with the ongoing introduction of the all-new Sportage, which will be closely followed in the next few months by the arrivals of the functional 2011 Forte 5-door and the highly anticipated 2011 Optima midsize sedan.”

About Kia Motors America
Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA offers a complete line of vehicles through more than 700 dealers throughout the United States. For 2009, KMA recorded its 15th consecutive year of increased U.S. market share. Kia Motors subscribes to a philosophy of building high value, high quality, safe and dynamic vehicles. Kia Motors prides itself on producing vehicles that are exciting and enabling and evoke the Kia tagline “The Power to Surprise.”

Kia Motors America is the Official Automotive Partner of the NBA. Information about Kia Motors America and its full vehicle line-up is available at its Web site www.kia.com. For media information, including photography, visit www.kiamedia.com.

MONTH OF AUGUST
YEAR-TO-DATE
Model
2010
2009
2010
2009
Rio
2,086
6,961
19,253

20,422

Spectra
12
3,619

259
46,232
Forte
6,260
4,049

46,612
7,948
Optima
1,714
7,461

19,198
24,844
Amanti
17
81

226
3,509
Sportage
893
7,558

11,370
36,958
MY’11 Sportage
2,529
n/a

2,529
n/a
Sorento
2
1,121

773
17,659
MY’11 Sorento
9,038
n/a

68,062
n/a
Sedona
2,199
1,346

15,511
22,420
Rondo
94
1,259

3,276
11,078
Borrego
600
992

7,206
4,099
Soul
7,021
5,751

43,678
21,778
Total
32,465
40,198

237,953
216,947