Kia Motors Launches New Version of Award-Winning Kia.com Web Site

Posted on 09. Dec, 2008 by in Kia Canada

  • Kia.com has been a leader of 4 J.D. Power and Associates Manufacturer Web Site Evaluation Study Awards

    IRVINE, Calif., Dec 9, 2008 Looking to overtake consumers flourishing expectations when selling for a new automobile online, Kia Motors America (KMA) currently launched a totally redesigned chronicle of a award-winning Web site, www.Kia.com. The new site integrates with a latest in Web use technologies and provides an immersive online knowledge while focusing on palliate of navigation. Kia.com has been a four-time leader of a J.D. Power and Associates Manufacturer Web Site Evaluation Study (MWES) Award. The demeanour and feel of a new Kia.com reflects a stability expansion of a Kia Motors brand, including a companys tellurian joining to romantic automobile design.

    New facilities and enhancements to a Web site embody a practical garage that allows consumers to customize their ideal Kia vehicles with several options. Visitors also can examination with opposite colors, interiors and accessories to find a automobile that is right for them. The new practical garage removes a boundary of normal photos with a use of Computer Generated Imagery (CGI), permitting a consumer to emanate any multiple of accessible options.

    “With 75 percent of consumers researching their subsequent new automobile squeeze online, Kia.com is vicious to a selling strategy,” pronounced Tim Chaney, director, selling communications, KMA. New imagery, animations and video yield a improved consumer knowledge and will assistance expostulate additional sales leads to a dealers.

    “Consumers have consistently rated Kia.com as one of a best automobile Web sites, and this redesign will take advantage of advances in Internet record to broach a artistic Web site that consumers trust and that elevates a brand, pronounced David Schoonover, CRM manager and plan sponsor, KMA.

    About Kia Motors America

    Kia Motors America (KMA) is a sales, selling and placement arm of Kia Motors Corporation formed in Seoul, South Korea. KMA offers a finish line of vehicles by some-more than 640 dealers via a United States. For 2007, KMA accessible a 14th uninterrupted year of record U.S. sales. Kia Motors subscribes to a truth of building high value, high quality, protected and energetic vehicles. Kia Motors prides itself on producing vehicles that are sparkling and enabling and elicit a Kia tagline “The Power to Surprise.”

    Kia Motors America is a “Official Automotive Partner of a NBA.” Information about Kia Motors America and a full automobile choice is accessible during a Web site www.kia.com. For media information, including photography, revisit www.kiamedia.com.

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