Kia Motors Readying Five Show-Stopping Justice League-Inspired Rides for 2012 Sema Show

Posted on 25. Oct, 2012 by in Kia Canada


Kia’s One-of-a-Kind Display Brings Iconic Comic Book Super Heroes to Life to Benefit a “We Can Be Heroes” Giving Campaign

  • Legendary artist Jim Lee collaborates with world-renowned builders West Coast Customs, RIDES repository and Super Street repository to emanate 5 larger-than-life vehicles
  • Expanding on a recognition of a Batman-inspired Optima presented in New York, 4 never-before-seen tradition Kia machines to be denounced underneath a lights in Vegas
  • LAS VEGAS, Oct 25, 2012 – Kia Motors America (KMA) and partner DC Entertainment will arrive in fanciful Las Vegas for subsequent week’s 2012 Specialty Equipment Market Association (SEMA) Show with 5 drastic Justice League-inspired tradition rides, ancillary DC Entertainment’s “We Can Be Heroes” giving debate to quarrel opposite a ongoing craving predicament in a Horn of Africa. The 5 vehicles, that embody a Batman-inspired Optima denounced recently in New York City, are a approach outcome of a prophesy and pattern of mythological comic-book artist, DC Entertainment co-publisher and self-proclaimed automobile man Jim Lee and Kia’s collaborations with West Coast Customs (WCC), RIDES repository and Super Street magazine. In further to a tradition cars, visitors to Kia’s SEMA arrangement will recover their middle super favourite as they take in a Justice League comic book pattern and life-size characters via a booth. Kia’s press discussion will take place on Tuesday, Oct. 30 during 9:00 a.m. during a Kia counter located in North Hall (#10809).

    DC Entertainment’s Jim Lee with a Batman-inspired Kia Optima

    “The SEMA Show is a epicenter for automobile customization, and there’s no improved arise to showcase a formula of a banding together with DC Entertainment and some of a best tradition automobile builders in a courtesy while bringing courtesy to a ‘We Can Be Heroes’ giving campaign,” pronounced Michael Sprague, executive clamp president, selling communications, KMA. “Each Kia automobile exudes a specific charge to compare a super favourite counterpart, and only like a Justice League, we’re fighting for a good cause.”

    “DC Entertainment is gratified to join army with Kia to move a Justice League to life in an wholly new approach during SEMA, while also lifting recognition and supports for a ‘We Can Be Heroes’ giving campaign,” settled Amit Desai, SVP of authorization management, DC Entertainment. “We’re vehement for fans to see a unique, tradition designed cars desirous by iconic Justice League Super Heroes like Green Lantern, Aquaman, Cyborg and The Flash any demonstrating singular abilities and strengths, while presented together as a absolute group fighting a craving predicament in a Horn of Africa.”

    KMA and world-famous West Coast Customs collaborated for a second year in a quarrel to emanate dual of a Justice League-inspired vehicles: The Flash-inspired Forte Koup and a Aquaman-inspired Rio 5-door. In further to a Batman-inspired Optima, RIDES repository also built a Cyborg-inspired Forte 5-door, and Super Street repository was obliged for formulating a Green Lantern-inspired Soul. Stay tuned for some-more sum once a silks are pulled on these implausible machines on Tuesday, Oct. 30 during 9 a.m., PT.

    The partnership between KMA and DC Entertainment was recognised to advantage “We Can Be Heroes” (, a giving campaign, dedicated to assisting quarrel craving in a Horn of Africa and desirous by a intrepidity of a iconic Justice League characters. “We Can Be Heroes” encourages bland people to join a quarrel by removing concerned and donating to move assistance and wish to a people many influenced by a craving crisis. Each automobile will underline a customized square of Jim Lee’s specially-designed pattern to be auctioned during a end of a module with all net deduction going to a “We Can Be Heroes” program. The Kia-DC Entertainment partnership includes 7 vehicles desirous by a particular super favourite characters, and will cap with a fully-drivable, eighth tradition automobile integrating all 7 members of a Justice League that will be auctioned off to lift income for a cause. Kia will assistance to lift recognition for a “We Can Be Heroes” giving debate via a partnership by customized “We Can Be Heroes” permit plates, signage, material materials and in-vehicle video displays.

    About DC Entertainment
    DC Entertainment, home to iconic brands DC Comics (Superman, Batman, Green Lantern, Wonder Woman, The Flash), Vertigo (Sandman, Fables) and MAD, is a artistic multiplication charged with strategically integrating a calm opposite Warner Bros. Entertainment and Time Warner. DC Entertainment works in unison with many pivotal Warner Bros. groups to unleash a stories and characters opposite all media, including though not singular to film, television, consumer products, home party and interactive games. Publishing thousands of comic books, striking novels and magazines any year, DC Entertainment is a largest English-language publisher of comics in a world. In Jan 2012, DC Entertainment, in partnership with Warner Bros. and Time Warner divisions, launched We Can Be Heroes a giving debate featuring a iconic Justice League super heroesto lift recognition and supports to quarrel a craving predicament in a Horn of Africa.

    About Kia Motors America
    Kia Motors America is a selling and placement arm of Kia Motors Corporation formed in Seoul, South Korea. KMA offers a finish line of vehicles by some-more than 755 dealers via a United States and serves as a “Official Automotive Partner” of a NBA and LPGA. In 2011, KMA accessible a best-ever annual sales sum and became one of a fastest flourishing automobile companies1 in a U.S. Kia is staid to continue a movement and will continue to build a code by pattern innovation, quality, value, modernized reserve facilities and new technologies.

    Information about Kia Motors America and a full automobile choice is accessible during a website For media information, including photography, revisit

    1 Based on 5-year accumulative expansion between 12-month sell sales for durations finale Sep 2007 and Sep 2012 of all U.S. automotive brands.

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