NISSAN ADVANCES TO BECOME NO. 2 ASIAN BRAND IN AMERICAS IN 2011, REPORTS RECORD SALES AND SHARE GROWTH ACROSS REGION

Posted on 25. Jan, 2012 by in Nissan Canada

01.25.2012

, FRANKLIN, Tenn.

NISSAN ADVANCES TO BECOME NO. 2 ASIAN BRAND IN AMERICAS IN 2011, REPORTS RECORD SALES AND SHARE GROWTH ACROSS REGION

Nissan Americas currently reported record sales of 1,561,230 in 2011 calendar year for Nissan and Infiniti code vehicles via a segment encompassing North, Central and South America – a record year in both marketplace share and volume for Japan’s second largest manufacturer. The Nissan code alone gained 0.6 points of marketplace share over a 2010 calendar year and modernized to turn a No. 2 Asian automotive code in a Americas.

The company’s sales and share expansion was unchanging opposite any of a geographic regions via a Americas, with a U.S., Mexico and Brazil posting a largest single-country gains. In total, sales of Nissan and Infiniti vehicles in a Americas increasing some-more than 229,000 units final year, or 17.2 percent, over 2010 for a total share of 7.5 percent, a record for a company’s singular largest segment worldwide.

 
CY11 Sales
CY11 Share
CY10 Sales
CY10 Share
Nissan U.S.
1,042,534
8.2%
908,570
7.8%
Nissan Canada
84,667
5.3%
83,013
5.3%
Nissan Mexico
224,740
24.8%
189,518
23.1%
Nissan Brazil
67,268
2.0%
35,574
1.1%
Nissan Latin America
128,198
10.0%
105,220
9.6%
Nissan Argentina
13,823
1.7%
10,045
1.6%
Nissan Americas Totals:
1,561,233
7.5%
1,331,940
7.0%

These gains, joined with a company’s ability to overtake both a altogether marketplace and pivotal competitors, modernized Nissan’s station to a No. 2 position among all Asian automotive brands in a Americas.

“2011 was a breakthrough year for Nissan in a Americas in a crowd of ways,” pronounced Colin Dodge, chairman, Nissan Americas. “We outperformed a pivotal Japanese competitors in each marketplace via a Americas while a Nissan code became one of a fastest-growing Asian automotive brands in a region.”

NISSAN AMERICAS HIGHLIGHTS

  • In a U.S., Nissan gained marketplace share for a sixth uninterrupted year, finale 2011 with 8.2 percent of a U.S. market, adult from 6 percent only a few years ago
  • In Mexico, Nissan has been a marketplace personality for 3 uninterrupted years and finished 2011 with a record marketplace share of 24.8 percent, adult 1.7 points from a before year
  • In Brazil, Nissan’s business has been fast expanding with sales that scarcely doubled in 2011. Nissan was Brazil’s fastest-growing automotive code in 2011 and is now a 7th best-selling automobile code in a country
  • In Latin America, Nissan finished 2011 with 10 percent marketplace share for a initial time, adult 0.4 points from a before year

About Nissan Americas
In a Americas, Nissan’s operations embody automotive styling, engineering, consumer and corporate financing, sales and marketing, placement and manufacturing. Nissan is dedicated to improving a sourroundings underneath a Nissan Green Program and was famous as an ENERGY STAR® Partner of a Year by a U.S Environmental Protection Agency in 2010 and 2011. More information, including photos and video b-roll, on Nissan in North America, a Nissan LEAF and 0 emissions can be found during www.nissanusa.com.

About Nissan
Nissan Motor Co., Ltd., Japan’s second largest Japanese automotive association by volume, is headquartered in Yokohama, Japan and is an constituent post of a Renault-Nissan Alliance. Operating with some-more than 150,000 employees globally, Nissan supposing business with some-more than 4 million vehicles in 2010. With a clever joining to building sparkling and innovative products for all, Nissan delivers a extensive operation of fuel-efficient and low-emissions vehicles underneath a Nissan and Infiniti brands. A colonize in 0 glimmer mobility, Nissan done story with a introduction of a Nissan LEAF, a initial affordable, mass-market, pure-electric car and leader of countless general accolades including a prestigious 2011 World Car of a Year award.

Contact:

Paula Angelo
Nissan North America
Tel: 615-725-5828

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