Nissan Launches Information-Rich “On Vehicle Graphic” QR Code Campaign Across All 2012 Nissan Vehicles

Posted on 05. Aug, 2011 by in Nissan Canada

08.05.2011

, FRANKLIN, Tenn.

Nissan Launches Information-Rich “On Vehicle Graphic” QR Code Campaign Across All 2012 Nissan Vehicles

– Quick Response (QR) Code Window Sticker Added to All Vehicles, Providing Enhanced Interactive Customer Shopping Experience –

Nissan currently announced that it is a initial Original Equipment Manufacturer (OEM) to offer Quick Response (QR) codes on particular car window stickers opposite a whole lineup, commencement with 2012 models. Rolled out in Jun with a launch of a 2012 Nissan Altima and Sentra, a QR codes couple consumers to additional car information, providing a free, extended interactive selling knowledge around a many renouned web-enabled iPhone, Android and Blackberry devices.

“Nissan’s new QR formula module puts critical decision-making information during shoppers’ fingertips while on dealership lots, assisting sales crew make a some-more effective presentation, as good as providing business with a ‘silent salesperson’ if they are selling a lot after hours,” pronounced Jon Brancheau, clamp president, Marketing, Nissan North America, Inc. “It’s a loyal mass marketplace bid opposite all products and all Nissan dealerships national – partial of a oath to move creation to each aspect of a car design, shopping and tenure experience.”

The Nissan “On Vehicle Graphics” complement utilizes QR formula technology, that is simply accessed by a vast organisation of business by a far-reaching array of QR formula readers.

Key information accessible by a QR codes includes:

  • Specific car information, including class walk, pivotal facilities and accessible accessories
  • Video formed product overviews
  • Image gallery
  • Incentive offers
  • Dealer inventory
  • Request a quote capability
  • Join mailing list request
  • Dealer plcae support

“Initial consumer response, formed on early 2012 Altima QR formula availability, has been intensely encouraging, with consumers observation mixed pages and requesting follow-up information per stream offers and inventory,” pronounced Brancheau. “It’s one some-more approach Nissan helps a consumer by delivering calm on their terms.”

About Nissan North America
In North America, Nissan’s operations embody automotive styling, design, engineering, consumer and corporate financing, sales and marketing, placement and manufacturing. Nissan is dedicated to improving a sourroundings underneath a Nissan Green Program 2010 and has been famous as a 2010 and 2011 ENERGY STAR® Partner of a Year by a U.S Environmental Protection Agency. More information about Nissan in North America and a finish line of Nissan and Infiniti vehicles can be found online during www.NissanUSA.com and www.Infiniti.com.

About Nissan
Nissan Motor Co., Ltd., Japan’s second largest Japanese automotive association by volume, is headquartered in Yokohama, Japan and is an constituent post of a Renault-Nissan Alliance. Operating with some-more than 150,000 employees globally, Nissan supposing business with some-more than 4 million vehicles in 2010.

With a clever joining to building sparkling and innovative products for all, Nissan delivers a extensive operation of fuel-efficient and low-emissions vehicles underneath a Nissan and Infiniti brands. A colonize in 0 glimmer mobility, Nissan done story with a introduction of a Nissan LEAF, a initial affordable, mass-market, pure-electric car and leader of countless general accolades including a prestigious 2011 European Car of a Year award.

For some-more information on a products, services and joining to Sustainable Mobility, revisit a website during http://www.nissan-global.com/EN/.

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