Nissan: Learfield and Nissan to betray initial Facebook Live College Coach’s Corner Series

Posted on 19. Oct, 2016 by in Nissan Canada

PLANO, Texas – Collegiate marketer Learfield introduces a groundbreaking beginning for college football fans exclusively on Facebook Live. The first-of-its-kind array launched during week 7 of a deteriorate and is presented by Nissan in what will be another profitable member to a automaker’s rarely integrated collegiate sports platform.

Facebook Live College Coach’s Corner Series presented by Nissan encompasses a sum of 36 episodes from Oct 11 by a final week of regular-season play and will underline conduct coaches and pivotal insiders and distinguished football alumni for a Illinois Fighting Illini, Iowa State Cyclones, Miami Hurricanes, Oklahoma Sooners, Texas AM Aggies and other name universities.

The 10-minute episodes and comparison dates are reliable for a particular football programs. Fans will entrance a episodes on a university athletics’ central Facebook pages and have a event to rivet with Oklahoma Head Coach Bob Stoops, Miami Head Coach Mark Richt, Iowa State Head Coach Matt Campbell, University of Illinois Athletic Director Josh Whitman, and name coaches and football module dignitaries from Texas AM.

“We see this as another critical square of how we’ve selected to promulgate with today’s college sports fans,” pronounced Jeremy Tucker, clamp president, Marketing Communications and Media, Nissan North America. “It’s a ideal element to a ancestral proclamation we done final year during this time to unite 100 colleges and universities nationwide. That’s been an well-developed preference for a association as we’ve been means to correlate and rivet with a pivotal assembly organisation in many opposite ways. We’re vehement to supplement this coach’s array to a initiatives.”

Facebook Live College Coach’s Corner will be promoted by a extended spectrum of digital and amicable media platforms, and fans will be speedy to contention questions and topics before to any episode. The array also showcases Nissan’s TITAN lorry lineup and a renouned Die Hard Fan App. College sports fans can download Nissan’s Diehard Fan app to probably paint their diversion face regulating a smartphone or tablet. The augmented-reality app combines a verified fan tradition of face portrayal in group colors with innovative record to broach an immersive digital experience.

 

“Facebook Live has had conspicuous movement given a introduction, and we know it’s peerless for a schools and partners we paint to broach rarely engaging, authentic and suggestive calm in genuine time to modern-day fans and consumers,” pronounced Learfield comparison clamp president, Digital Media Scott Carlis. “We’re respected to hurl out a first-ever college football coaches’ Facebook Live array and anxious that Nissan is a launch partner on this innovative array as we aim to rouse and amplify their existent collegiate sports efforts.”

About Learfield
An attention personality for some-more than 4 decades, Learfield has a low participation in a college entertainment landscape nationwide. In further to Illinois, Iowa State, Miami, Oklahoma and Texas AM, a association manages a multimedia and sponsorship rights for some-more than 100 collegiate institutions, conferences and arenas, and supports jaunty departments during all rival levels as pretension unite of a prestigious Learfield Directors’ Cup. Learfield also provides a collegiate partners entrance to veteran concessions and sheet sales; branding, chartering and heading consulting; digital and amicable height expertise; campus-wide business and sponsorship development; and venue and record systems by a dependent companies.

About Nissan North America
In North America, Nissan’s operations embody automotive styling, engineering, consumer and corporate financing, sales and marketing, placement and manufacturing. Nissan is dedicated to improving a sourroundings underneath a Nissan Green Program and has been famous annually by a U.S Environmental Protection Agency as an ENERGY STAR® Partner of a Year given 2010. More information on Nissan in North America and a finish line of Nissan and Infiniti vehicles can be found online during www.NissanUSA.com and www.InfinitiUSA.com, or revisit a U.S. media sites NissanNews.com and InfinitiNews.com.

About Nissan Motor Co.
Nissan Motor Co., Ltd., Japan’s second-largest automotive company, is headquartered in Yokohama, Japan, and is partial of a Renault-Nissan Alliance. Operating with some-more than 247,500 employees globally, Nissan sole 5.32 million vehicles and generated income of 11.38 trillion yen (USD 103.6 billion) in mercantile year 2014. Nissan delivers a extensive operation of some-more than 60 models underneath a Nissan, Infiniti and Datsun brands. Nissan leads a universe in zero-emission mobility, dominated by sales of a LEAF, a initial mass-market, pure-electric vehicle. It is a best-selling EV in story with roughly 50% share of a zero-emission car segment. For some-more information on a products, services and joining to tolerable mobility, revisit a website during http://www.nissan-global.com/EN/.

 

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Contact

Jeannie Whited
Nissan        
615-725-6461

Jennifer Duncan
Learfield
469-767-8324

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