Nissan: Nissan debuts a expressive, high tech, all-new 2020 Versa during a warn unison during Rock a Ocean’s Tortuga Music Festival

Posted on 13. Apr, 2019 by in Nissan Canada

FORT LAUDERDALE, FL – Surrounded by beach amatory concert-goers on a shores of a Atlantic Ocean, Nissan, partnered with Live Nation to betray a all-new 2020 Versa in a center of a pop-up opening from renouned nation song star Kane Brown.

The singular introduction, during Rock a Ocean’s Tortuga Music Festival, was wise for a totally redesigned subcompact automobile staid to redefine a segment. Already a sales-leading nameplate of a subcompact sedan category1, a 2020 Nissan Versa that goes on sale summer 2019, offers a new turn of excellence with a thespian pattern and is installed with record and reserve facilities not customarily found in a shred – all for a cost wise buyers in a segment.

“First impressions are unusually important, that is because we are anxious to deliver a all-new 2020 Versa directly to a business in such a noted way,” pronounced Claudia Marquez, clamp boss of sales operations, Nissan North America, Inc. “The Versa is a initial clarity into a Nissan family. we trust that when business see this pleasing new automobile and all a extraordinary record that comes with it for a price, they will be partial of a Nissan family for life.”

The third of 4 renouned Nissan cars to be redesigned in a past 7 months, a all-new Versa – with a transparent pattern countenance of a Nissan code – will offer a some-more than 5 million business who buy sedans any year in a U.S. Sedans sojourn a renouned choice for Gen X, Millennials and multicultural customers.

“As other nameplates exit a field, we see a genuine event to build a segment-leading marketplace share and maintain this essential organisation of new-car buyers. More importantly, a new thespian Nissan Versa pattern and jam packaged list of facilities will safeguard that business feel assured they finished no compromises in that initial purchase,” pronounced Marquez.

Technology is a tip priority in a all-new Nissan Versa, featuring accessible Nissan Safety Shield 360, a primary instance of Nissan Intelligent Mobility that helps yield front, side and back reserve monitoring and involvement technologies. Standard reserve facilities embody Automatic Emergency Braking with Pedestrian Detection, Rear Automatic Braking, Lane Departure Warning and High Beam Assist. Available apparatus includes Blind Spot Warning, Rear Cross Traffic Alert, Intelligent Driver Alertness and Intelligent Cruise Control.


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Design is also a pivotal vital advantage for a 2020 Versa, mixing an all-new thespian and fluent extraneous with a uninformed new interior with class-above facilities and quality.

The new design, that facilities lower, wider and longer extraneous measure while maintaining Versa’s ample interior space, is a latest in a makeover of Nissan’s finish sedan lineup. The flagship Maxima and all-new Altima were redesigned in late 2018 underneath Nissan’s “Emotional Geometry” pattern language. Key elements – such as a V-motion grille, boomerang-shaped headlamps and tail lamps, kick-up C-pillars and floating roof – have been blending to a new Versa. The outcome is an entry-level automobile that a designers report as “an Energetic, Provocative and Engaging complicated compress sedan.

“This third-generation Versa pattern is all about a suit and stance, to a indicate where we pattern people to demeanour during it and say, ‘Wow, is that a Versa?'” pronounced Giovanny Arroba, module pattern director, Nissan Global Design Center, Nissan Motor Co., Ltd. “The wheels are pushed out, there’s an commanding grille presence, all about it says lower, wider, longer.”

Inside, a Versa interior continues with a signature pattern elements found in Maxima and Altima, including a “Gliding Wing” instrument row that expands a feel of a space by use of a light and neat “wingspan.” The outcome of a design’s spatial balance is an extended clarity of togetherness. The plane architecture, open spaces and use of agreeable materials and colors supplement a fresh, up-level peculiarity to a whole cabin.

“Just as a new Versa democratizes a accessibility of modernized Nissan Intelligent reserve facilities opposite a sedan lineup, we’ve finished a same with pattern sum construction such as a use of adventurous and confidant physique aspect treatments that are customarily found on vehicles one turn up,” pronounced Arroba. “The new Versa pattern is some-more tailored and grown than you’d pattern to find in an entry-level vehicle.

Color is also a delicately deliberate component of a new Versa’s appeal. Eight energetic colors are offered, including Electric Blue Metallic, Monarch Orange Metallic and Scarlet Ember Tintcoat.

The subsequent era 1.6-liter 4-cylinder engine offers 122 horsepower and a 114 lb-ft of torque interconnected with a extended Xtronic delivery or a 5-speed manual.

Other tech facilities mostly indifferent for some-more costly segments are customary in a 2020 Versa, including remote keyless entry, pull symbol start and energy windows. Popular facilities like exhilarated front seats, Automatic Climate Control, Apple CarPlayTM and Android AutoTM are also available.

About Nissan North America

In North America, Nissan’s operations embody automotive styling, engineering, consumer and corporate financing, sales and marketing, placement and manufacturing. Nissan is dedicated to improving a sourroundings underneath a Nissan Green Program and has been famous annually by a U.S. Environmental Protection Agency as an ENERGY STAR® Partner of a Year given 2010. More information on Nissan in North America and a finish line of Nissan and INFINITI vehicles can be found online during www.nissanusa.com and www.infinitiusa.com, or revisit a U.S. media sites nissannews.com and infinitinews.com.

About Nissan Motor Co.

Nissan is a tellurian full-line car manufacturer that sells some-more than 60 models underneath a Nissan, INFINITI and Datsun brands. In mercantile year 2017, a association sole 5.77 million vehicles globally, generating income of 11.9 trillion yen. On Apr 1, 2017, a association embarked on Nissan M.O.V.E. to 2022, a six-year devise targeting a 30% boost in annualized revenues to 16.5 trillion yen by a finish of mercantile 2022, along with accumulative giveaway money upsurge of 2.5 trillion yen. As partial of Nissan M.O.V.E. to 2022, a association skeleton to extend a care in electric vehicles, symbolized by a world’s best-selling all-electric car in history, a Nissan LEAF. Nissan’s tellurian domicile in Yokohama, Japan, manages operations in 6 regions: Asia Oceania; Africa, a Middle East India; China; Europe; Latin America; and North America. Nissan has partnered with French manufacturer Renault given 1999 and acquired a 34% interest in Mitsubishi Motors in 2016. The Renault-Nissan-Mitsubishi fondness sole 10.76 million vehicles total in calendar year 2018.

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1. AutoPacific segmentation. Versa family (sedan and hatchback combined) vs. Economy Compact competitors. Cumulative Sales Data (calendar years 2013 –2018).

 

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Wendy Orthman
Senior Manager, Truck Brand Communications
313-971-4933
Wendy.Orthman@Nissan-usa.com

Jeff Wandell
Manager, EV Communications
615-725-1448
jeff.wandell@nissan-usa.com

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