Nissan: Nissan Global Director of Excitement Usain Bolt goes behind the scenes at the NYIAS

NEW YORK Nissan’s Global Director of Excitement Usain Bolt was on hand for the opening ceremonies for the New York International Auto Show, which featured the world debut of the 2017 Nissan GT-R. In this special video, Bolt takes you on a tour.

 

Olympic gold medalist Usain Bolt, known as “the world’s fastest man,” has been promoting Nissan’s brand awareness in association with the Nissan Global Brand Campaign, which kicked off in April 2012 and has been running in markets around the world ever since.

More with Usain Bolt:

VIDEO REPORT: Gorgeous, Glistening and Gold

Usain Bolt Golden Again with Unique Nissan GT-R

New World Record Set with Nissan Ad Featuring Larger than Life Usain Bolt

Usain Bolt “Goes for Gold” with Nissan

Nissan GT-R and Multi World Record Holder Usain Bolt Headline new Nissan Global Brand Campaign

A Bolt for the Brand

About Nissan North America
In North America, Nissan’s operations include automotive styling, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing. Nissan is dedicated to improving the environment under the Nissan Green Program and has been recognized annually by the U.S Environmental Protection Agency as an ENERGY STAR® Partner of the Year since 2010. More information on Nissan in North America and the complete line of Nissan and Infiniti vehicles can be found online at NissanUSA.com and InfinitiUSA.com, or visit the U.S. media sites NissanNews.com and InfinitiNews.com.

About Nissan Motor Co.
Nissan Motor Co., Ltd., Japan’s second-largest automotive company, is headquartered in Yokohama, Japan, and is part of the Renault-Nissan Alliance. Operating with more than 247,500 employees globally, Nissan sold 5.32 million vehicles and generated revenue of 11.38 trillion yen (USD 103.6 billion) in fiscal year 2014. Nissan delivers a comprehensive range of more than 60 models under the Nissan, Infiniti and Datsun brands. Nissan leads the world in zero-emission mobility, dominated by sales of the LEAF, the first mass-market, pure-electric vehicle. It is the best-selling EV in history. For more information on our products, services and commitment to sustainable mobility, visit our website at Nissan-Global.com/EN/.

 

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