Nissan: Nissan supports dual exhibits on Japanese production and automobile enlightenment during a Petersen Automotive Museum

Posted on 25. May, 2018 by in Nissan Canada

Shiro Nakamura, former comparison clamp president, Design, and Chief Creative Officer, Nissan Motor Co. Ltd.; Leslie Kendall, Petersen Museum Curator; Richard Plavetich, ubiquitous manager, Nissan Design America; and Steve Yaeger, Safety, Dealer and Heritage Communications, Nissan North America are seen with a 1937 Nissan Type 70 during an muster upheld by Nissan Motor Company, Ltd. during a Petersen Automotive Museum on Thursday, May 24, 2018 in Los Angeles.

  • Two new exhibits set to open: “The Roots of Monozukuri: Creative Spirit in Japanese Automaking” that explores Japanese innovations in engineering and production and “Fine Tuning: Japanese-American Customs” that focuses on Japanese automobile enlightenment and customization in Japan and a United States
  • It will be a initial time several of a Nissan and Datsun vehicles have been on arrangement outward of Japan
  • Both exhibits open to a open on May 26

LOS ANGELES – Nissan announced a support of dual new exhibits during a Petersen Automotive Museum that applaud and try a intersection of American and Japanese automobile culture. Both open to a open May 26.

The initial partial of a exhibit, patrician “The Roots of Monozukuri: Creative Spirit in Japanese Automaking” illuminates pivotal elements of Japanese pattern truth in a years preceding a stand to marketplace prevalence in a 1970s. In concert, “Fine Tuning: Japanese-American Customs” examines a arise of Japanese automobile customization in Japan and a United States, and how any marketplace shabby a other to redefine automobile culture.

“Nissan is respected to be partial of a Petersen’s ‘The Roots of Monozukuri’ exhibit, that celebrates 60-years of Japanese cars in a U.S.,” pronounced Richard Plavetich, ubiquitous manager, Nissan Design America. “From unsentimental and careful to neat and powerful, Nissan automobile design, continuance and opening has resulted in an 85-year tellurian success story that is good represented by a vehicles on display.”

Located in a Bruce Meyer Family Gallery presented by Rolex, “The Roots of Monozukuri” vaunt explores a thesis of monozukuri, or “the art, scholarship and qualification of creation things,” as a underpinning for a long-term success of a Japanese automotive industry. Each automobile exemplifies this thesis by highlighting a creativity, innovation, craftsmanship and partnership executive to Japanese manufacturing. Historically poignant vehicles from a Lane Motor Museum in Nashville, Tennessee and other private collections will also be on display. Highlights embody a 1937 Datsun Model 16 Coupe and 1966 Nissan Silvia, both intensely singular vehicles occasionally seen outward Japan.  A Datsun 1000 sedan earnings to a Los Angeles area, where it starred during a company’s initial U.S. entrance 60 years ago during a LA Auto Show.









Running parallel with “The Roots of Monozukuri” in a Museum’s Customization Gallery, “Fine Tuning” elaborates on a cultured and stylistic review between Japanese and American tuners. Focusing on Los Angeles and Japanese automobile customizers, this vaunt facilities loyal one-of-a-kind tradition creations, from deposit and drag cars to rarely mutated etiquette that embody a fan favorite 1973 Nissan “Kenmeri” Skyline 2000 GTX, among other highlights from Japanese manufacturers.

During a initial month of “The Roots of Monozukuri: Creative Spirit in Japanese Automaking” and “Fine Tuning” exhibitions, Nissan will proudly arrangement a all-new 2018 Nissan LEAF in a Alternative Power Gallery of a Petersen Museum.

“The Roots of Monozukuri” and “Fine Tuning” any run by Apr 14, 2019. Tickets are for sale during For some-more information about Nissan’s purpose in a exhibits, greatfully revisit in a entrance weeks for images and video associated to a displays.

About Nissan Motor Co., Ltd.
Nissan is a tellurian full-line automobile manufacturer that sells some-more than 60 models underneath a Nissan, INFINITI and Datsun brands. In mercantile year 2017, a association sole 5.77 million vehicles globally, generating income of 11.9 trillion yen. On Apr 1, 2017, a association embarked on Nissan M.O.V.E. to 2022, a six-year devise targeting a 30% boost in annualized revenues to 16.5 trillion yen by a finish of mercantile 2022, along with accumulative giveaway money upsurge of 2.5 trillion yen. As partial of Nissan M.O.V.E. to 2022, a association skeleton to extend a caring in electric vehicles, symbolized by a world’s best-selling all-electric automobile in history, a Nissan LEAF. Nissan’s tellurian domicile in Yokohama, Japan, manages operations in 6 regions: Asia Oceania; Africa, a Middle East India; China; Europe; Latin America; and North America. Nissan has partnered with French manufacturer Renault given 1999 and acquired a 34% interest in Mitsubishi Motors in 2016. Renault-Nissan-Mitsubishi is currently a world’s largest automotive partnership, with total sales of some-more than 10.6 million vehicles in calendar year 2017.

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About Nissan North America
In North America, Nissan’s operations embody automotive styling, engineering, consumer and corporate financing, sales and marketing, placement and manufacturing. Nissan is dedicated to improving a sourroundings underneath a Nissan Green Program and has been famous annually by a U.S Environmental Protection Agency as an ENERGY STAR® Partner of a Year given 2010. More information on Nissan in North America and a finish line of Nissan and Infiniti vehicles can be found online during and, or revisit a U.S. media sites and

About The Lane Motor Museum:
The Lane Motor Museum is home to singular and singular vehicles, as good as those that have been successful to a growth of transportation. Boasting a largest collection of European vehicles in a U.S, a museum is located 3 miles from downtown Nashville, TN. The Lane Motor Museum facilities a collection of 150 surprising cars and motorcycles not typically seen in a U.S.

About The Petersen Automotive Museum Foundation is a non-profit 501(c)(3) charity. The Museum is located during 6060 Wilshire Boulevard (at Fairfax) in Los Angeles, California, 90036. Admission prices are $16 for ubiquitous acknowledgment adults, $13 for seniors and students with ID, $8 for children ages 3 to 12. Active troops with ID, personal caring attendants and children underneath 3 are certified free. Museum hours are 10 a.m. to 6 p.m. For ubiquitous information, call 323-930-CARS or revisit


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Jannelle Grigsby
Manager, West Coast Regional Communications
Office: 310-998-7854

Steve Yaeger
Manager, Safety, Dealer and Heritage Communications
Office: 615-725-4443

Nikki Riedmiller
Kahn Media (for The Petersen Automotive Museum)
Office: 818-881-5246

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