- Nissan announces partnership with whitewater kayaker and professional fisherman Eric Jackson in support of TITAN full-size pickup lineup
- Announcement made during ICAST, the world’s largest sport fishing trade show
- Jackson will use a new Nissan TITAN XD Crew Cab pickup for all professional events and appearances
- Jackson to appear in Nissan booth at ICAST on July 12 and 13
ORLANDO, Fla. – It’s not often you find Eric Jackson on dry land. The renowned whitewater kayaker and innovative kayak builder, as if he wasn’t busy enough, recently added the title of professional fisherman to his resume.
Today, Jackson took time from his schedule to join Nissan at the annual ICAST (International Convention of Allied Sport Fishing Trades) event in Orlando to announce a partnership to promote the Nissan TITAN full-size pickup lineup. The association provides Jackson with the use of a new TITAN XD for all his professional appearances and for hauling his various modes of on-water rides, be they his own line of custom kayaks or his Ranger bass fishing boat.
“It’s a rare occasion when Eric Jackson is not on a lake fishing or navigating the most treacherous whitewater rapids,” said Fred Diaz division vice president and general manager, North America Trucks and Light Commercial Vehicles, Nissan North America, Inc. “We’re proud that he has selected TITAN XD as his wheels of choice. With its powerful Cummins® 5.0-liter V8 Turbo Diesel engine, and the security of America’s best truck warranty1, he might even be convinced to spend a little more time on terra firma.”
Jackson has won more than 100 international freestyle kayaking events, the most of any competitor in history and was a member of the USA Kayak Team from 1989 to 2015 – and just qualified for the 2017 team this past month. Jackson also represented the USA in the 1992 Olympics in Barcelona, Spain. In 2003, he founded Jackson Kayak, which has become one of the leading manufacturers of competition and recreational kayaks in the world. In 2015, Jackson fulfilled a childhood dream and became a professional fisherman, joining the Fishing League Worldwide (FLW). He is bringing the same passion to competitive fishing as his extreme whitewater kayaking.
“The Nissan TITAN is an incredible machine that can handle my lifestyle, work and sports. From hardcore whitewater kayaking, negotiating 4×4 roads with all of my gear and family, to towing my Ranger to the FLW Tournaments, it is the best tool for the job,” said Jackson. “When off the job, my wife and family get to enjoy the comforts and safety of the most sophisticated full-size truck on the market.”
Nissan didn’t have to look very far to find the latest member of the TITAN team – the company and Jackson are both headquartered in Tennessee. The Nissan TITAN XD Diesel is assembled in Canton, Mississippi, with engines assembled in Indiana.
“At Jackson Kayak, we work hard to make sure we make everything we can in the USA and Nissan does the same with the TITAN,” added Jackson.
Jackson will be appearing in the Nissan display (Booth #4043) at ICAST, Orange County Convention Center, Orlando, July 12 from 11:30 a.m. – 1:30 p.m. EST and July 13 from 10:00 a.m. – 12:00 p.m EST.
About the 2017 Nissan TITAN XD
The 2017 Nissan TITAN XD Diesel shakes up the highly competitive full-size pickup segment with a bold design and capabilities that stake out a unique position in the segment between traditional heavy-duty and light-duty entries. It offers the effortless towing and hauling of the larger, more expensive heavy-duty trucks – including an available maximum towing capacity of 12,640 pounds and maximum payload capacity of 2,420 pounds (when properly equipped) – yet has the fuel-efficiency and affordability closer to a half-ton pickup.
The TITAN XD Diesel is anchored by a powerful Cummins® 5.0L V8 Turbo Diesel rated at 310 horsepower and 555 lb-ft of torque. Helping handle the power and torque of the engine is a heavy-duty 6-speed Aisin A466ND automatic transmission developed and tuned exclusively for the TITAN XD.
TITAN XD is available in three body configurations – Crew Cab, King Cab and Single Cab – and in five well equipped trim levels – S, SV, PRO-4X, SL and Platinum Reserve. All are offered with a choice of 4×2 or 4×4 drive configurations, except for the PRO-4X model, which is available exclusively as a 4×4.
Like all 2017 TITAN models, the 2017 TITAN XD is covered by “America’s Best Truck Warranty”1 – featuring bumper-to-bumper coverage of 5-years/100,000-miles, whichever comes first.
For more information on the complete 2017 Nissan vehicle lineup, please visit www.NissanNews.com.
About Nissan North America
In North America, Nissan’s operations include automotive styling, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing. Nissan is dedicated to improving the environment under the Nissan Green Program and has been recognized annually by the U.S Environmental Protection Agency as an ENERGY STAR® Partner of the Year since 2010. More information on Nissan in North America and the complete line of Nissan and Infiniti vehicles can be found online at www.NissanUSA.com and www.InfinitiUSA.com, or visit the U.S. media sites NissanNews.com and InfinitiNews.com.
About Nissan Motor Co., Ltd.
Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, Infiniti and Datsun brands. In fiscal year 2016, the company sold 5.63 million vehicles globally, generating revenue of 11.72 trillion yen. Nissan engineers, manufactures and markets the world’s best-selling all-electric vehicle in history, the Nissan LEAF. Nissan’s global headquarters in Yokohama, Japan, manages operations in six regions: Asia Oceania; Africa, Middle East India; China; Europe; Latin America; and North America. Nissan has a global workforce of 247,500 and has been partnered with French manufacturer Renault under the Renault-Nissan Alliance since 1999. In 2016, Nissan acquired a 34% stake in Mitsubishi Motors, which became the third member of the Alliance – a grouping with combined annual sales of almost 10 million units a year.
For more information about our products, services and commitment to sustainable mobility, visit nissan-global.com. You can also follow us on Facebook, Instagram, Twitter and LinkedIn and see all our latest videos on YouTube.
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Contacts:
Steve Parrett
Regional Communications, Nissan North America
615-725-1448
steve.parrett@nissan-usa.com
Kevin Raftery
Truck and SUV/CUV Communications, NNA
615-725-5236
Kevin.Raftery@nissan-usa.com
1. Claim based on years/mileage (whichever occurs first) covered under the New Vehicle Limited Warranty basic coverage. Ward’s 2017 Large Pickup Segmentation and Small Pickup Segmentation vs. 2017 TITAN and TITAN XD. Nissan’s New Vehicle Limited Warranty basic coverage excludes tires, corrosion coverage, and federal and California emission performance and defect coverage. Other terms and conditions also apply. See dealer for complete warranty details. Warranty claim is current at time of printing.