Nissan: Nissan Xmotion concept wins EyesOn Design ‘Innovative Use of Color, Graphics or Materials’ award at 2018 NAIAS

DETROIT – The Nissan Xmotion concept today garnered the “Innovative Use of Color, Graphics or Materials” award at the 2018 North American International Auto Show. The award was one of several bestowed by the prestigious collective of automotive designers known as EyesOn Design. The Xmotion concept, a preview of the next generation of Nissan compact SUVs, made its world debut yesterday during a media event at the auto show. It is the second consecutive time Nissan has won this award, following last year’s Vmotion 2.0 concept, which also was named as “Best Concept Vehicle.”

The Xmotion (pronounced “cross motion”) concept fuses Japanese culture and traditional craftsmanship with American-style utility and new-generation Nissan Intelligent Mobility technology. Signaling the future of Nissan design, the Xmotion concept’s stunning exterior features a powerful dynamic presence with understated sculptural beauty, including unique U-shaped highlights and a bold evolution of Nissan’s signature V-motion grille.

Inside, the Xmotion concept’s crafted interior design symbolizes a Japanese landscape, honoring Nissan’s roots while incorporating advanced graphic user interfaces and autonomous driving technologies.

“The Xmotion concept is a study in how seemingly disparate elements can gain power and strength through coexistence,” said Alfonso Albaisa, senior vice president of global design at Nissan Motor Co., Ltd. “It draws inspiration from the Japanese aesthetics and techniques that have been passed down through generation after generation. At the same time, it achieves the modern purposefulness required for drivers in the near-future era of connected, autonomous crossover vehicles.”

Throughout the Xmotion concept’s exterior and interior, the designers turned to traditional construction techniques, craftsmanship and materials but applied them with a modern design aesthetic. For example, the Xmotion concept’s center console uses one of the many traditional Japanese architectural wood joinery techniques, kanawa tsugi. Found in the carpentry used to build religious temples and shrines, the technique doesn’t use a single nail or glue and is known for its strength and durability.

Similarly, the instrument panel design is a modern interpretation of the traditional Kigumi wood joinery. By using the Kigumi structure in the instrument panel and console, the Xmotion concept interior suggests a robust bone structure, creating a sense of strength and trust that passengers want to feel in their vehicle. 
The use of color was carefully considered in an effort to bring together tradition and modernity. Two colors were selected for use on the exterior. A special shade of silver was created to resemble pewter, a very solid yet malleable metal traditionally used in Japan for fine, detailed handicraft work. The color showcases the various body shapes and contours, as well as resonating very well with the colors and materials used inside the Xmotion concept.

The Xmotion concept’s interior palette includes colors representing Japan – red and white – as well as touches of black to symbolize modern technology. The interior colors transition gradually from white and gray in front – with some black accents to showcase the technology elements – to red in the rear areas. Nishijin-weave carbon-fiber accents are used inside as well. The interior coloring was inspired by the notion of utsuroi, or “gradual transitions” – with the traditional red blending into the advanced future. White is purity, cleanliness and simplicity, while the scarlet red adds a brightness, strength and energy to the space.

The annual EyesOn Design Awards, given in seven categories, are selected by more than 30 active and retired design heads of automotive manufacturers and transportation design chairs from top art schools. According to the group’s website, the awards are “considered the validation of great automobile design from the industry’s leaders.”

The Xmotion concept will be on public display at the 2018 North American International Auto Show, which runs Jan. 20-28 at Detroit’s Cobo Hall.

For more information on the Nissan Xmotion concept and the complete lineup of 2018 Nissan vehicles, please visit www.nissannews.com.

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About Nissan North America 
In North America, Nissan’s operations include automotive styling, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing. Nissan is dedicated to improving the environment under the Nissan Green Program and has been recognized annually by the U.S. Environmental Protection Agency as an ENERGY STAR® Partner of the Year since 2010. More information on Nissan in North America and the complete line of Nissan and INFINITI vehicles can be found online at www.nissanusa.com and www.infinitiusa.com, or visit the U.S. media sites nissannews.com and infinitinews.com.

About Nissan Motor Co., Ltd. 
Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, INFINITI and Datsun brands. In fiscal year 2016, the company sold 5.63 million vehicles globally, generating revenue of 11.72 trillion yen. Nissan engineers, manufactures and markets the world’s best-selling all-electric vehicle in history, the Nissan LEAF. Nissan’s global headquarters in Yokohama, Japan, manages operations in six regions: Asia Oceania; Africa, Middle East India; China; Europe; Latin America; and North America. Nissan has a global workforce of 247,500 and has been partnered with French manufacturer Renault under the Renault-Nissan Alliance since 1999. In 2016, Nissan acquired a 34 percent stake in Mitsubishi Motors, which became the third member of the Alliance – a grouping with combined annual sales of almost 10 million units a year.

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