Nissan: Nissan’s ad for a new Rogue conquers a universe in support of arriving "Rogue One: A Star Wars Story"

Posted on 17. Nov, 2016 by in Nissan Canada


  • Star Wars-themed TV mark highlights Nissan Rogue reserve technologies designed to conquer any universe  
  • Other promotional debate elements revealed, including a numbered, limited-edition collectible helmet that comes with squeeze of a 2017 Rogue: Rogue One Star Wars Limited Edition car

Mississauga, Ont. – Today, Nissan Canada announced a launch of a new promotional debate in support of a arriving film “Rogue One: A Star Wars Story.” The newly revised 2017 Nissan Rogue compress SUV is a centrepiece of a fully-integrated debate that facilities Star Wars-themed TV ads, amicable and experiential content.

As one of 5 tellurian brands joining with Lucasfilm to launch promotional campaigns for a first-ever standalone Star Wars story, Nissan also debuted currently a numbered, limited-edition, full-sized-replica Death Trooper helmet that comes with squeeze of a previously announced 2017 Nissan Rogue: Rogue One Star Wars Limited Edition vehicle.

“Nissan’s new custom-designed debate aims to yield Nissan and Star Wars fans disdainful entrance to a renouned authorization in ways they’ve never seen before,” pronounced Jeremy Tucker, clamp president, Marketing Communications Media, Nissan North America. “Through this sparkling campaign, Nissan offers business new Star Wars experiences as good as a singular demeanour during what pushing with a modernized technologies already accessible on Nissan’s industry-leading cars, trucks and SUVs brings.”

The “Battle Tested” TV debate rising in Canada includes one 30-second inhabitant mark that starts airing in Canada this week, as good as a full 60-second favourite chronicle of a mark in cinemas and a moody of sales and dealer-engagement ads and that will follow after this fall. The 30-second favourite mark takes place in a illusory Nissan exam trickery where engineers put vehicles by a array of slight reserve tests and pushing obstacles. This time, however, a Nissan Rogue and a motorist are surrounded by Star Wars-themed simulations in a midst of an epic battle. A final exam demonstrates a Rogue’s class-leading Forward Emergency Braking with Pedestrian Detection* as a motorist navigates by a imperishable barrier course, dodging stormtroopers, insurgent fighters and illusory waste in a vehicle’s path.

The mark highlights a extensive apartment of Intelligent Safety Shield technologies accessible on a 2017 Nissan Rogue, including Intuitive All-Wheel Drive and a Forward Emergency Braking with Pedestrian Detection system. Forward Emergency braking with Pedestrian Detection can yield audio and visible arrangement warnings to assistance warning a motorist of a intensity frontal collision. If a collision is unavoidable, a underline can rivet a brakes to assistance revoke both a speed of a impact and a astringency of a collision. The element is also designed to assistance equivocate or lessen frontal collisions with pedestrians, regulating a camera-based element to commend tellurian shapes.

“Showcasing Nissan’s modernized motorist assistance systems in a unnatural Star Wars environment, raises recognition for a strong record charity on a newly rested Nissan Rogue in a really opposite way,” combined Tucker. “The summary pairs Nissan’s brand-DNA of pushing fad with applicable product information about how a vehicles are engineered to assistance a business safely take on whatever out-of-this-world obstacles that they might encounter.”

In further to a informal TV promotion rolling out after this year, a debate includes strong digital and amicable calm to element and amplify a “Battle Tested” messaging opposite all channels.

About Nissan Rogue
The Nissan Rogue, one of a tip 10 best-selling vehicles in Canada in Oct 2016, has been updated for a 2017 indication year with uninformed extraneous and interior treatments, an stretched apartment of Nissan Safety Shield record including accessible Forward Emergency Braking with Pedestrian Detection*.

For some-more information on a 2017 Rogue and a finish lineup of Nissan vehicles, greatfully revisit Nissan.CA.

About “Rogue One: A Star Wars Story”
From Lucasfilm comes a initial of a Star Wars standalone films, “Rogue One: A Star Wars Story,” a new epic adventure. In a time of conflict, a organisation of doubtful heroes rope together on a goal to take a skeleton to a Death Star, a Empire’s ultimate arms of destruction. This pivotal eventuality in a Star Wars timeline brings together typical people who select to do unusual things, and in doing so, turn partial of something larger than themselves.

“Rogue One: A Star Wars Story” is destined by Gareth Edwards and stars Felicity Jones, Diego Luna, Ben Mendelsohn, Donnie Yen, Mads Mikkelsen, Alan Tudyk, Riz Ahmed, with Jiang Wen and Forest Whitaker. Kathleen Kennedy, Allison Shearmur and Simon Emanuel are producing, with John Knoll and Jason McGatlin portion as executive producers. “Rogue One: A Star Wars Story” opens in Canadian theatres on Dec 16, 2016.

* Forward Emergency Braking with Pedestrian Detectino is not a deputy for obliged driving. May not yield warning or braking in certain conditions. Limitations apply. See Owner’s Manual for details.


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