Hyundai Models Honored for Customer Satisfaction, Low Cost of Ownership
FOUNTAIN VALLEY, Calif., Oct. 21, 2015 – The Hyundai Tucson and Veloster received 2015 Motorist Choice Awards from esteemed automotive industry research firms AutoPacific and IntelliChoice. The Tucson and Veloster were recognized as best in their class among 66,000 new vehicle buyers for delivering the compelling and sought-after combination of high consumer satisfaction and lower-than-expected ownership costs over time.
“The Motorist Choice Awards are significant because the vehicles are rated by new car buyers on 50 key attributes,” said Mike O’Brien, vice president of corporate and product planning, Hyundai Motor America. “This accomplishment demonstrates that Hyundai meets the needs and expectations of compact crossover and sporty car shoppers.”
The Motorist Choice Award combines complementary analyses from AutoPacific’s new vehicle satisfaction survey with IntelliChoice.com’s proprietary cost-of-ownership data. The firms then use this consumer data to determine winners in each of 23 vehicle segments. The methodology provides a superior means of evaluating best-in-class vehicles that align consumer shopping patterns with probability for both satisfaction and value.
The 2015 Tucson comes standard with premium features such as 17-inch alloy wheels, projector headlights with LED headlight accents and a remote keyless entry system with alarm. In addition, Tucson offers a generous amount of standard safety equipment, including advanced front, front-side impact and side-curtain airbags with rollover sensors, four-wheel disc brakes and ABS with Electronic Brake-force Distribution (EBD) and Brake Assist. The all-new 2016 Tucson improves on an award-winning formula, and is expected to delight consumers on satisfaction and low ownership costs even more.
The Veloster lineup offers convenience, safety and performance for 2015, with continuing appeal for the popular sporty coupe. Both Veloster and Veloster Turbo models feature cutting-edge powertrain technologies like direct injection, optimizing their appeal to youthful customers by combining excellent fuel economy, spirited performance and low emissions without compromise.
AUTOPACIFIC
AutoPacific is a future-oriented automotive marketing and product-consulting firm. Every year AutoPacific publishes a wide variety of syndicated studies on the automotive industry. The firm also conducts extensive proprietary research and consulting for auto manufacturers, distributors, marketers and suppliers worldwide. Company headquarters and its state-of-the-art automotive research facility are in Tustin, California, with an affiliate office in the Detroit area. Since 1986, AutoPacific has provided innovative, methodologically sound, strongly implemented research, in addition to expert automotive analysis. AutoPacific is nationally known for its annual Vehicle Satisfaction Awards and Ideal Vehicle Awards. Additional information can be found on AutoPacific’s websites: www.autopacific.com and www.vehiclevoice.com.
INTELLICHOICE
IntelliChoice, part of the Motor Trend Automotive Group, is the market leader in automotive ownership cost and car values analysis. Founded in 1986, IntelliChoice is committed to empowering consumers to make better purchase decisions by providing independent and essential automotive information and tools. Through the IntelliChoice.com website, consumers can research, compare and price new cars and the cost of ownership. Motor Trend Automotive Group is an operating division of TEN: The Enthusiast Network (formerly Source Interlink Media), a recognized provider of targeted media and marketing services and one of the largest publishers of magazines and digital content for enthusiast audiences.