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2012 Kia Soul Tops "10 Best Back-To-School Cars" List by Kelley Blue Book’s


Kia’s Popular Urban Cruiser is Number One Among Cars Less Than $16,000

  • Soul’s versatile package and affordable cost creates it an ideal float for students
  • Hip hatchback embodies a childish merriment and a fun attitude
  • IRVINE, Calif., Aug 8, 2012 – The award-winning Kia Soul has been spotlighted once again, this time being named as this year’s No. 1 automobile on a desired “10 Best Back-to-School Cars in 2012” list by Kelley Blue Book’s, a heading provider of new and used automobile information. Lauded for a well-developed value, trustworthiness and style, a Soul is a singly eye-catching and affordable approach for students to get to difficulty this fall. The musty civic newcomer automobile also was praised for a ample interior, manageable powertrain and spare fuel economy. The fame comes on a heels of a Soul being respected as difficulty best by dual vital back-to-back J.D. Power and Associates Studies: IQS and APEAL.


    Michael Galati secures back-to-back top-five finishes in a No. 36 Infinity Audio Optima in turn 10 and eleven of a Pirelli World Challenge during Mid-Ohio Sports Car Course–>

    “The Soul being named to a tip mark on a ’10 Best Back-To-School Cars of 2012′ list by Kelley Blue Book’s shows usually how applicable a Kia code has turn with a younger consumer,” pronounced Michael Sprague, executive clamp president, selling communications, Kia Motors America. “This respect recognizes a Soul for a horde of attributes trimming from innovative styling to intelligent personalization options to superb safety, all of that make it a favorite among students and their parents, alike.”

    Editors from Kelley Blue Book’s evaluated a many affordable vehicles of 2012 and afterwards comparison a 10 offerings that best met a needs and wants of students. All vehicles on this list are accessible for underneath $16,000.

    “With a low cost tag, ample interior and unaccompanied looks, a Kia Soul attracts with a unsentimental though childish exuberance,” asserted a editors of Kelley Blue Book’s “And it gets even improved for 2012, gaining approach injection record and six-speed transmissions that produce bumps in power, responsiveness and fuel economy. Stir in tastefully rested extraneous and interior bits, and a Soul convincingly grabs a tip mark on a list of Best Back-to-School Cars for 2012.”

    For some-more information about’s “10 Best Back-to-School Cars of 2012,” revisit

    Kia’s Unprecedented Growth
    Kia Motors is one of a world’s fastest relocating tellurian automotive brands; from 2009-2011 Kia launched some-more new vehicles in a U.S. than any other automaker, and underneath a superintendence of arch pattern officer Peter Schreyer warranted a repute as an attention personality in automotive styling. Kia Motors America’s full line of fuel-efficient and fun-to-drive cars and CUVs has warranted vicious commend and dramatically increasing consumer awareness, notice and care for a brand. In 2011, KMA accessible a 17th uninterrupted year of marketplace share growth, interjection in partial to a largest boost of any vital code in viewed quality1 and a industry’s top code faithfulness ranking2. Kia’s U.S.-based production trickery in West Point, Georgia KMMG is obliged for a origination of some-more than 10,000 plant and retailer jobs and builds dual of a company’s best-selling vehicles in a U.S. a Sorento CUV and Optima midsize sedan*. Kia’s value and technology-laden lineup also includes a Sportage compress CUV, Soul civic newcomer vehicle, Optima Hybrid, Forte compress sedan, Forte 5-door compress hatchback, Forte Koup two-door coupe, Rio and Rio 5-door sub-compacts and Sedona minivan.

    About Kia Motors America
    Kia Motors America is a selling and placement arm of Kia Motors Corporation formed in Seoul, South Korea. KMA offers a finish line of vehicles by some-more than 755 dealers via a United States and serves as a “Official Automotive Partner” of a NBA and LPGA. In 2011, KMA accessible a best-ever annual sales sum and became one of a fastest flourishing automobile companies in a U.S.3 Kia is staid to continue a movement and will continue to build a code by pattern innovation, quality, value, modernized reserve facilities and new technologies.

    Information about Kia Motors America and a full automobile choice is accessible during a website For media information, including photography, revisit

    About Kelley Blue Book (
    Founded in 1926, Kelley Blue Book, The Trusted Resource®, is a usually automobile gratefulness and information source devoted and relied on by both consumers and a industry. Each week a association provides a many market-reflective values in a attention on a top-rated website, including a famous Blue Book® Trade-In and Suggested Retail Values and Fair Purchase Price, that reports what others are profitable for new cars this week. The association also provides automobile pricing and values by several products and services accessible to automobile dealers, automobile manufacturers, financial and word companies as good as bureaucratic agencies. provides consumer pricing and information on cars for sale, minivans, pickup trucks, sedan, hybrids, electric cars, and SUVs. Kelley Blue Book’s ranked top in a difficulty for code equity and was named Online Auto Shopping Brand of a Year by a 2012 Harris Poll EquiTrend® study. Kelley Blue Book Co. Inc. is a unconditionally owned auxiliary of

    *The Sorento and Optima GDI (EX Trims and certain LX Trims only) and GDI Turbo are built in a United States from U.S. and globally sourced parts.
    1 Source: Automotive Lease Guide Spring 2011 Perceived Quality Study.
    2 Source: Experian Automotive Q2 2011 marketplace analysis.
    3 Based on 5-year accumulative expansion between 12-month sell sales for durations finale Jun 2007 and Jun 2012 of all U.S. automotive brands.

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