Acura Canada

Acura Automobiles: Acura Press Conference Remarks: 2013 New York International Auto Show

Good afternoon and appreciate we for fasten us.

We’re anxious to be with we for a universe entrance of a 2014 Acura MDX, a initial demeanour during a prolongation indication we will be rising during Acura dealers national in a few brief months.

Acura continues to build on a movement we determined in 2012 with good new products, signature Acura technologies, and extended patron services by a Acura Concierge module during dealers nationwide.

Last year, we focused on gateway Acura models with a introduction of a redesigned RDX, that has given enjoyed 10 uninterrupted months of record sales and a new ILX entry-luxury sedan that has captivated a new era of business to Acura showrooms. In fact, according to J.D. Power and Associates, ILX ranks 4th in terms of a commission of sales entrance from younger, Gen Y buyers.  This has helped make Acura a usually oppulance code on a top-ten list of Gen-Y shoppers.

This year, we’re focusing a appetite on a other finish of a Acura lineup, flagship models that take luxury, status and fad to a subsequent level. Earlier this month, we launched a all-new RLX flagship sedan, a many powerful, lush and worldly sedan in a 26-year story of a Acura brand. 

The RLX was designed around Acura’s guarantee to broach models that concentration on a synergy between male and machine. That means design, energetic opening and modernized connectivity all operative together to broach a pushing knowledge that performs during a will of a driver.

Last month, a Destination RLX module gave Acura clients a initial event to put a new flagship sedan by a paces — weeks in allege of a Mar 15 on-sale date.  The module helped beget scarcely 8 thousand palm raisers for a dealers. 

But a RLX with Precision All-Wheel Steer is only a starting point.  Late this year, we’ll be rising a RLX with Sport Hybrid Super-Handling All-Wheel Drive. It will go head-to-head with V-8 competition sedans and will offer some-more than 370-horsepower while achieving an EPA fuel economy rating of during slightest 30 miles per gallon city, highway and combined. And with a torque vectoring, three-motor Sport Hybrid system, a RLX will broach energetic opening distinct any other oppulance sedan on a highway today.

Speaking of opening and luxury, in Jan during a Detroit show, we gave a universe a initial demeanour during a instruction for a new MDX. This enclosed a news that MDX will be accessible for a initial time in a two-wheel expostulate configuration, charity special interest in warm-weather markets.  

Today, we wish to share a rest of a story on this all-new, third era MDX. With Gen X and Gen Y commencement to strech a family stage, a family race in America is sepulchral and quick apropos a biggest motorist of oppulance car sales.  The all-new MDX was combined to take advantage of this trend and represents Acura’s pierce upscale to a aloft turn of luxury, comfort and serenity while also delivering a large boost in fuel economy and segment-leading energetic performance.

Ladies and gentlemen greatfully acquire a 2014 Acura MDX.

More sport, some-more utility, and a large sip of combined luxury, a 2014 MDX raises a stakes in a really rival oppulance SUV segment. With a neat and aerodynamic extraneous design, reduce by an in. and a half, a new MDX is like an executive category family jet, advanced, intelligent, quick and efficient. 

The substructure of this 2014 MDX is an all-new height with a wheelbase that’s scarcely 3-inches longer, all-new multi-link back cessation mounted for increasing cabin siege and Amplitude Reactive Dampers to raise float comfort and doing control. To that we combined a lighter and some-more firm framework and body, utilizing some-more than 55 percent modernized lightweight materials, including high strength steel, aluminum and magnesium. Vehicle weight is reduced by 275 pounds, creation MDX a lightest car in a class.

And as a initial car grown in a new breeze hovel in Ohio, a MDX has 17 percent reduction aerodynamic drag, creation it a rarely fit highway cruiser. How efficient?  With a light and sleazy physique and new direct-injected 3.5 liter V-6 engine, with an expanded-range Variable Cylinder Management system, a new MDX takes a large burst in fuel economy.  It’s adult 22 percent to an EPA-estimated 18mpg city and 27highway for a all-wheel expostulate model.  And a new two-wheel-drive indication ups a ante even further, with an approaching rating of 20/28/23 city/highway/combined.

We also softened MDX’s class-leading energetic performance.  Low- speed engine torque has been lifted by roughly 8 percent, and with 275 pounds reduction mass, Zero to 60 is softened by about half a second. But my favorite opening stat is how good a new MDX does on a barbarous Nurburgring, where again, it was both tuned and tested. The 2014 MDX lapped a ‘Ring 8-seconds faster than a already energetic 2013 MDX.

But not all drivers wish that kind of white knuckle experience, so we designed a 2014 MDX with a new 3-mode Integrated Dynamics System, with Sport, Normal, and Comfort settings, permitting a motorist to customize steering effort, stifle response, torque vectoring, and even a Active Sound Control to concede a tiny some-more engine snarl into a cabin. 

LED lighting highlights a exterior, front to rear, including Acura signature Jewel Eye headlights, as good as LED taillights, permit image and reservoir lights. And we continue this thesis on a interior. There is LED lighting for both beyond and accent lighting; even a Shift Selector facilities a new LED indicator.

The atmospheric MDX cabin is ideal for kids or clients. Made easier by a MDX’s superb new One-Touch walk-in underline with buttons that are bright for easy night use. The some-more compress back cessation and longer wheelbase also yield third-row entrance that’s some-more than 3 inches wider and dual inches lower.  And second quarrel seats have a new extended slip underline that provides roughly two-inches of combined legroom.

A new incomparable core console stows all kinds of personal equipment – with a cavernous dark storage box that can accommodate a purse and even a integrate iPads.  This kind of stretchable interior storage space is singular in a segment.

Luxury SUV owners also have high expectations for their in-vehicle information and party experience.  Enhanced connectivity is done probable by a new AcuraLink complement with thousands of party channels accessible with Pandora, HD radio and Aha mobile, all delivered around a customer’s smartphone. There is also a horde of discretionary safety, confidence and preference facilities all delivered around built-in dungeon technology.

Taking advantage of MDX’s ultra-quiet cabin is a some-more absolute Acura/ELS studio sound complement that enhances a party experience.  So does an accessible ultra-wide DVD party complement with HDMI and 150-watt energy outlets for video games.   Parents will call this, “the Silencer!”

And it’s all controllable from a dash-mounted 7-inch On-Demand Touch Screen, slicing a series of tough buttons on a core console from 41 down to only nine.

Now, either they’re into energetic opening or family fun, we know buyers of oppulance SUVs place good value on reserve and security.  And a MDX will not be surpassed in this area, with a extensive apartment of modernized reserve and prominence technologies. What we see here is some-more than only “an alphabet soup of Technology.”  These are critical facilities for a oppulance family car like a MDX.

And with a next-generation ACE 2 physique structure we design a new MDX to acquire top-level ratings from NHTSA as good as a TOP SAFETY PICK PLUS rating from IIHS, including a top probable “GOOD” rating in a new tiny overlie frontal collision test. 

Like a prior dual generations of MDX, this all-new indication was designed, grown and engineered in America. And with us here currently is a Chief Engineer who led a development, Jim Keller.

Next month, MDX will go into prolongation for a initial time during a light lorry plant in Alabama.

The 2014 MDX will go on sale this summer.  We’ll announce pricing as a on-sale date approaches.

Rest assured, a MDX will offer a intelligent comfort, connectivity and opening that each oppulance patron wants, during a cost no other oppulance code can match.With oppulance in abundance, this all-new 2014 MDX is a quickest, quietest and many confidence-inspiring MDX we’ve ever made.  

This is some-more than only another oppulance SUV.  It’s a 2014 Acura MDX.

Now I’d like to entice a photographers to snap a few photos … afterwards greatfully join me on theatre for a closer demeanour during a all-new MDX.  Thank you.


About Acura
Acura offers a full line of technologically modernized opening oppulance vehicles by a network of 272 dealers within a United States. The Acura lineup facilities 7 particular models including a all-new MDX oppulance competition application car and RLX oppulance flagship sedan, a TL opening oppulance sedan, a TSX Sport Wagon and sedan, a ILX compress oppulance sedan, a RDX oppulance crossover SUV, and a ZDX four-door sports coupe.

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