MIAMI, Mar 9, 2009 Kia Motors America (KMA) now rolls out a all-new 2010 Kia Soul civic newcomer automobile onto a streets of Miami, following a new North American entrance during a 2008 Los Angeles Auto Show. Soul stands out from a throng with modern, singular styling directed toward a immature and young-at-heart. Designed by Kia Motors Southern California-based pattern team, Soul is a newest product charity to join a companys ever-expanding choice and is now on sale during dealerships opposite a United States.
Soul offers a ideal mixed of style, value and personalized options, pronounced Michael Sprague, clamp boss of marketing, KMA. It defies categorization and has a prolonged list of facilities and accessible accessories that unequivocally speaks to todays consumer.
Souls tagline, A new approach to roll, positions a automobile as a initial of a line of next-generation Kia vehicles set to launch during a subsequent twin years. The new ad debate for Soul also is opposite from what KMA has finished in a past, celebrating how Soul playfully stands out in a sea of sameness.
Designed to strech aim audiences of social, easy-going and industrious consumers even before Soul strike salon floors, KMA launched a new in-cinema debate by personification a new Soul ad spots in film theaters inhabitant starting in late February. The entirely integrated promotion campaign, consisting of inhabitant television, print, outside and digital advertisements, will launch in late March.
Available in 4 trims, Soul, Soul+, Soul! (exclaim) and Soul sport, pricing for a versatile 5 doorway will start during $13,300 for a bottom trim, while Soul+ starts during $14,950 and tops out during $17,100 when all options are included. Moving adult to a Soul! offers a cost commencement during $16,950 and peaks during $17,900 with all accessible options enclosed and a Soul sport, designed for those with active lifestyles, starts during $16,950 and tops out during $18,600 with all accessible options included.
Edgy and Confident Exterior
Souls low, far-reaching position is interconnected with an pointed window line, dull nose and vast flared behind headlamps, giving it a witty and childish appearance. With a accessible face and generous personality, Soul is ideal for coasting along a beach or cruising downtown city streets, embodying a vehicles tagline A new approach to roll.
The beltline rises from a front circle arch to emanate a peaceful crowd figure and continues underneath and around a back side window. The back is dominated by a straight back mixed lamps set into a physique tone row with transparent outdoor lenses. The physique and circle arch double line extends around a fender for a tough, not rough, character relating a demeanour of a front.
Offering copiousness of customary features, a Soul trim offers a chrome-accented grille, transparent lens auto-off headlamps, solar glass, black doorway handles and side mirrors, body-colored front and back fascias with black inserts, black bodyside molding, back wiper/washer, non-static few windshield wipers and 15-inch steel wheels propitious with P195/65R15 tires.
Upgrading to a Soul+ offers keyless remote entry, remoteness potion on a back and back side windows, body-color doorway handles and twin body-color energy side mirrors along with 16-inch amalgamate wheels with P205/55R16 tires. Soul+ also comes with discretionary front haze lamps and a energy sunroof.
The Soul! adds as customary apparatus a energy sunroof, haze lamps, 18-inch amalgamate wheels wrapped with P225/45R18 tires. The enterprising Soul competition builds off of a Soul+ facilities and adds side sills, back spoiler, 18-inch amalgamate wheels, haze lamps and singular front and back fascias, unconditionally personifying a sporty, civic demeanour Soul embodies.
Also adding to a distinctiveness of Soul, buyers can select from singular outlandish extraneous paint colors, including: shades of white such as Dune and Clear White; lead tones of Shadow, Titanium and Bright Silver; coffee-inspired Java; impassioned Molten; and Alien green. Additional colors accessible after in a indication year will embody flame-emulating Ignition, Denim blue and splendid white Ghost.
Spacious, State-of-the-Art Interior
Inside a cabin is where Soul unequivocally shows a energy to surprise. For those who wish a personal loll on wheels or an fit load conduit with 14 storage zones, Soul has it covered. While Soul offers a comparatively tiny footprint, it offers a surprisingly atmospheric interior. Passengers will find comfort in a ample cabin that offers 40.2/39.6 inches of headroom (front/rear), shoulder room of 55.2/55.1 inches, 42.1/39.0 inches of legroom and a newcomer volume of 102.3 cubic feet, some-more atmospheric than a Scion xB.
All 5 adult passengers will find accession and opening elementary and effortless, credited to high doors and a high seating position, and any Soul has a possess celebrity credited to mixed options for interiors with opposite colors, fabrics and audio complement packages accessible for selection.
Souls interior pattern is decidedly shabby by a cars rarely specified audio system. An uncluttered dashboard with a three-dial instrument cluster, LCD enlightenment and floating core smoke-stack pattern is a pivotal visible underline and offers interesting entrance to a AM/FM/CD/MP3 audio complement given with SIRIUS Satellite Radio capabilities and 3 months nominal service. Standard USB and auxiliary submit jacks also are in a core console with full iPod and MP3 controllability around a audio conduct section and steering circle controls achieved with an discretionary appendage iPod cable.
Additional customary interior facilities that make a Soul mount out from a rest embody atmosphere conditioning, lean steering column, energy doorway locks, energy windows with drivers side auto-down, outmost heat arrangement and digital time in a radio, an top storage bin, dual-level glove box, 12-volt energy outlet, back window defroster, load area light and a architecture light with check out. Soul is stylishly allocated with black cloth seats, adding to a gentle interior. A 60/40 split-folding back chair offers mixed seating and load arrangements depending on motorist and newcomer needs.
Soul+ offers additional customary facilities including journey control with steering wheel-mounted controls, Bluetooth hands-free connectivity, twin 12-volt energy outlets and tweeter speakers, all enhancing quadruped amenities on a road. Also customary on a Soul+ is a lonesome top storage bin, twin visor self-centredness mirrors with covers and twin map lights, while black cloth seats are ornate with Soul trademark inserts, serve personalizing a cabin.
Advancing to a Soul! adds a leather-wrapped steering circle and change doorknob and carpeted building mats, total with singular sand-black cloth interior trim with houndstooth inserts for a specifying Soul style. For a Soul! and Soul competition (and an choice for Soul+), a customary Audio Upgrade Package enhances a sound with core speaker, subwoofer, 315-watt outmost amplifier and orator lights that kick to a kick of a song or simply supplement mood lighting.
For those with some-more active lifestyles looking for even some-more exhilaration, a Soul competition offers a sport-tuned suspension, steel pedals, singular and confidant red-black interior trim with sporty red-trimmed cloth seats and metal-finish interior accents.
Soul is different, right down to a all-new platform. With a possess singular style, Soul facilities front-wheel drive, a high roofline and wide, particular stance. Built with a wheelbase of 100.4 inches, an altogether length of 161.6 inches, an altogether breadth of 70.3 inches and altogether tallness of 63.4 inches, a Soul offers a gentle interior with ample seating for adult to 5 passengers. Constructed with some-more than 70 percent high-tensile-strength steel to raise constructional strength but adding a lot of weight, a all-new, Kia-engineered physique achieves high torsional stiffness, benefiting handling, float peculiarity and refinement. Additional measures to assistance safeguard good sound quivering and rudeness (NVH) rebate qualities are propitious via a Soul, including a thicker lurch panel, an A-pillar noise-absorber pad and an optimized empty silencer and a vibration-damper.
Soul facilities a entirely independent, sub-frame mounted front cessation complement with MacPherson struts, curl springs, gas startle absorbers and stabilizer bar designed to maximize a attrition between a tires and a road, providing steering fortitude with manageable doing to offer passengers optimal comfort. At a rear, Souls cessation is sub-frame mounted with a cross torsion lamp spindle with trailing arms, curl springs and gas startle absorbers for a well-spoken float and smallest penetration into a load space. Soul competition models facilities a singular sport-tuned cessation that includes firmer springs, re-tuned startle absorbers and a incomparable front stabilizer bar ensuing in a lively, some-more enterprising ride.
Soul offers a well-spoken and energetic ride. Its 1.6-liter, four-cylinder engine is corresponding to a five-speed primer transmission, that produces 122 horsepower and 115 pound-feet of torque. For those looking for a small some-more power, a 2.0-liter four-cylinder engine is accessible with possibly a five-speed primer or a four-speed involuntary transmission. The latter engine produces 142 horsepower with 137 pound-feet of torque, and is customary on Soul+, Soul! and Soul competition models. Fuel economy for a 1.6-liter primer comes in during an considerable 26/31 mpg (city/highway) while a 2.0-liter offers a thrifty, fuel-sipping 24/30 mpg for both a involuntary and primer transmissions, improved than a Scion xB.
Standard Kia Safety Features
Soul continues to offer a same high turn of customary reserve apparatus as all Kia vehicles, including front chair active headrests, twin front modernized airbags, front seat-mounted and full-length side screen airbags. An Antilock Brake System (ABS), Electronic Stability Control (ESC), Traction Control System (TCS), Electronic Brake Distribution (EBD), Brake Assist System (BAS) and a Tire Pressure Monitoring System (TPMS) also are standard. Front and back press zones, side-impact doorway beams, impact-absorbing steering mainstay and Lower Anchors and Tethers for Children (LATCH) complement also come customary on all Soul models, creation for a extensive list of customary reserve features.
Like all Kia models, Soul is lonesome by a extensive guaranty program, that offers rare consumer protection. Included in this module are a 10-year/100,000-mile singular powertrain warranty, a five-year/60,000-mile singular simple warranty, and a five-year/100,000-mile anti-perforation warranty. A five-year/60,000-mile roadside assistance devise also is partial of a extensive coverage program.
2009 Product Line
Kia Motors America offers a enterprising and different product line of 11 vehicles to accommodate a needs of all lifestyles. The 2009 automobile line facilities a organic Rondo CUV and award-winning Sedona minivan along with a far-reaching accumulation of renouned newcomer cars, including a polished Amanti full-size sedan, eloquent Optima midsize sedan, versatile and compress Spectra and Spectra5, and sporty nonetheless fuel fit Rio and Rio5 subcompacts. The automobile line also facilities a affordably lush Borrego, imperishable Sorento and value-packed Sportage SUVs. The 2010 Soul serve complements a lineup as it arrives in dealerships this spring.
About Kia Motors America
Kia Motors America (KMA) is a sales, selling and placement arm of Kia Motors Corporation formed in Seoul, South Korea. KMA offers a finish line of vehicles by some-more than 640 dealers via a United States. For 2008, KMA accessible a 14th uninterrupted year of increasing U.S. marketplace share. Kia Motors subscribes to a truth of building high value, high quality, protected and enterprising vehicles. Kia Motors prides itself on producing vehicles that are sparkling and enabling and elicit a Kia tagline The Power to Surprise.
Kia Motors America is a Official Automotive Partner of a NBA. Information about Kia Motors America and a full automobile choice is accessible during a Web site www.kia.com. For media information, including photography, revisit www.kiamedia.com.
Starting during MSRPs excludes freight, title, taxes, license, options and play charges. Actual prices set by dealer.
Customers contingency replenish SIRIUS subscription after hearing duration if they wish to keep service.
Based on manufacturers fuel economy estimates. Actual mileage might vary.