Audi at Formula Student Germany: at race speed towards the future

Since 2007, Audi has been supporting young people with a talent for motorsport with their participation in Formula Student. Between August 6 and 12 this year, the design competition will once again take place at the Hockenheimring: “Innovations happen here. Anyone who shows pioneering spirit and commitment to the team at Formula Student will have all the qualities that we value also at Audi,” stated Antje Maas, Head of International Personnel Marketing. “This is why we are continuing our involvement – with a new focus this year.”

The four racing cars that were designed with the help of the Four Rings will this time compete in “Formula Electric” and “Formula Driverless.” Together with the TUfast Team from Munich, the Schanzer Racing Team from Ingolstadt and the University Racing Team from Eindhoven, Audi is thus deliberately focusing on the most important technologies of the future.

Within the context of the “Audi.Vorsprung.2025” strategy, the company has set itself the goal of becoming the leading premium supplier in the field of electric mobility. Audi intends to launch more than 20 electrified models in close succession by 2025. And the car manufacturer plans to produce the first autonomous electric car based on the show car Audi Aicon by the year 2021. Top experts from 25 nations are already working on the development of technology for autonomous driving at the Munich-based subsidiary, Autonomous Intelligent Driving GmbH. In the medium term, the Audi subsidiary plans to bring up to 600 experts on board.

“We are currently experiencing great dynamism. Young engineers and IT experts therefore have the best opportunities to think ahead and to shape change also at Audi,” added Antje Maas.

At Hockenheim, FSG participants and visitors will be able to learn more about the innovative jobs on offer at Audi in a personal dialog. Personnel marketing advisors will be available to talk to at an exhibition stand in the FSG Forum. In addition, interested parties will be able to meet professionals who are developing autonomous driving at Audi. Furthermore, experts from the company will once again be in the pit lanes and on the track as jurors, to support the student teams with advice and plenty of experience.