BMW Canada

BMW Group and Daimler AG determine to mix mobility services

·       Automotive pioneers and creation leaders to shape
tolerable civic mobility of a future

·       Strong fondness to emanate singular patron offering: seamless,
multimodal, quick and straightforwardly available

·       Ecosystem for on-demand mobility: singular source for
CarSharing, Ride-Hailing, Parking, Charging and Multimodality

·       Sustainable solutions for hurdles of civic mobility and
improved peculiarity of life in large cities

·       Joint-venture judgment will safeguard enlargement of digital
business models during both companies


Munich/Stuttgart. The BMW Group and Daimler AG are
fasten army to offer business a singular source for sustainable
civic mobility services. The dual companies now sealed an agreement
to mix their mobility services business units. Subject to
hearing and capitulation by a obliged foe authorities,
a BMW Group and Daimler AG devise to mix and strategically expand
their existent on-demand mobility charity in a areas of CarSharing,
Ride-Hailing, Parking, Charging and Multimodality. Each association will
reason a 50-percent interest in a joint-venture indication comprising both
companies’ mobility services. The dual companies will remain
competitors in their sole core businesses.


The aim of this transaction is to turn a streamer provider of
innovative mobility services. Both automotive manufacturers aim to
figure a mobility of a destiny to be means to offer their customers
singular practice and support their partners, such as cities and
communes, in achieving tolerable civic mobility.


The partners intend to offer their business a holistic ecosystem of
intelligent, seamlessly connected mobility services, accessible during the
daub of a finger. Together, a BMW Group and Daimler AG devise to grow
this new business indication sustainably and capacitate quick tellurian scaling of
services. Working as partners, both companies are thereby addressing
a hurdles outset from civic mobility and changing customer
wishes, and auxiliary with cities, municipalities and other interest
groups to urge peculiarity of life in vital cities. The partnership will
foster electromobility, for example, by charity electrified
CarSharing vehicles, as good as easy entrance to charging and parking
options. As a result, it will turn even easier to knowledge and use
tolerable mobility services.  


“The BMW Group is moulding destiny mobility – and distinguished out in new
directions to do so. Our Strategy NUMBER ONE NEXT provides the
BMW Group with a roadmap to a digital and emission-free future,” said
Harald Krüger, Chairman of a Board of Management
of BMW AG. “Combining a mobility services as designed will emanate a
singular digital ecosystem. This fondness will make it easier for our
business to learn a emission-free mobility of a future. We
sojourn competitors when it comes to a best reward vehicles. The
designed partnership of a mobility services will pool a resources and
sends a clever vigilance to a new competitors,” combined Krüger.


“As pioneers in automotive engineering, we will not leave a charge of
moulding destiny civic mobility to others. There will be some-more people
than ever before but a vehicle who will still wish to be extremely
mobile. We wish to mix a imagination and knowledge to rise a
unique, tolerable ecosystem for civic mobility,” pronounced Dieter
, Chairman of a Board of Management of Daimler AG
and conduct of Mercedes-Benz Cars. “At Daimler, we are energetically and
evenly posterior a mutation from automobile
manufacturer to provider of mobility services with a CASE strategy.
CASE stands for connectivity, programmed driving, sharing
services and electric mobility.”


“The destiny of mobility lies in cities: The pivotal to some-more liveable
cities is in intelligent and seamless services that are easy to use
and mix tolerable modes of float and mobility services,”
pronounced Peter Schwarzenbauer, member of a Board of
Management of BMW AG, obliged for MINI, Rolls-Royce, BMW Motorrad,
Customer Engagement and Digital Business Innovation BMW Group. “The
pioneering work and joining of a employees who yield our
services have laid a profitable foundation. we would like to appreciate them
really many indeed for all that they have done,” Schwarzenbauer continued.


“The tolerable mobility of tomorrow is stretchable and connected – a
prophesy we share with a partner, a BMW Group,” explained
Bodo Uebber, member of a Board of Management of
Daimler AG, obliged for Finance Controlling and Daimler
Financial Services. “Together, we can offer millions of customers
highly-attractive products and services to make their lives easier and
their sourroundings a improved place to live. The options offering by the
designed corner venture-concept will element mobility services
offering by cities.”

The equally-owned corner try indication is designed to mix services
in a following 5 areas:


1)    Multimodal and on-demand mobility
with moovel and ReachNow: Intelligent and seamless
connectivity between opposite mobility offerings – including booking
and remuneration – will emanate poignant combined value for users. It will
also offer probable solutions for a hurdles of civic private transport.


2)    CarSharing with Car2Go and DriveNow:

        Car2Go and DriveNow work a sum of 20,000 vehicles in 31
vital general cities. CarSharing enables improved utilization of
vehicles and so helps revoke a sum series of vehicles in cities.
More than 4 million business already use these CarSharing services.


3)    Ride-Hailing with mytaxi, Chauffeur Privé,
Clever Taxi and Beat:

With Europe’s largest cab app, simply sequence a cab or use a licensed
motorist in France for a float in a French metropolises. In total, 13
million business and some 140,000 drivers are already regulating the
modern, unsentimental and quick approach of Ride-Hailing with mytaxi, Clever
Taxi and Beat or private sinecure car use Chauffeur Privé.
Innovative offers such as mytaximatch, in that people not famous to
any other share a cab during a fingertip, make an critical contribution
to shortening inner-city trade by expelling countless individual
trips in a civic space.


4)    Parking with ParkNow and Parkmobile
Group/Parkmobile LLC:

Ticketless, cashless on-street parking or assistance finding, renting and
profitable for off-street parking in a garage. Innovative digital parking
services revoke a time and a volume of pushing concerned in finding
a parking space. This will revoke trade significantly, as cars
acid for parking spaces now comment for around 30% of highway traffic.


5)    Charging with ChargeNow and Digital Charging Solutions:

Easy entrance (incl. location, charging and payment) to a world’s
largest network of open charging stations with some-more than 143,000
charging points worldwide. Combined with parking privileges in cities,
this will support a enlargement of electromobility, by assisting people
get to know this expostulate record and confederate it simply into their
mobility needs.


The arrangement of a corner try will furnish a significant
gratefulness and gain outcome during Daimler Financial Services. If the
capitulation of a foe authorities is perceived this year,
following adjustments will be done to a organisation opinion for Daimler
AG: The association expects EBIT for Daimler Financial Services to be
significantly aloft than a prior year; for a Group as a whole,
this means EBIT is expected to be somewhat aloft than a prior year.


If authorized by a applicable authorities in a march of this year,
a arrangement of a corner try will trigger a one-time valuation
and gain outcome in a BMW AG’s organisation financial matter and thus
lead to an composition of a company’s guidance: Under these
circumstances, pre-tax gain on Group turn would boost slightly
in 2018 compared with a prior year. The gratefulness and earnings
outcome would have no impact on a EBIT domain in a automotive segment.


The corner plan is theme to hearing and capitulation by the
sole foe authorities. The best-possible customer
knowledge is already a concentration of both partners’ services. Therefore,
primarily zero will change for a millions of customers, with
existent services still being supposing to a same border and with the
same turn of quality.


BMW Group

Glenn Schmidt

Head of Business and Finance Communications

Telephone: +49 89 382-24544

[email protected]

BMW Group

Max-Morten Borgmann

Business and Finance Communications

Telephone: +49 89 382-24118

[email protected]


Daimler AG

Corporate Communications

Hendrik Sackmann

Telephone: +49 711 17-35014

[email protected]


Daimler AG

Corporate Communications

Silke Walters

Telephone: 49 711 17-40624

[email protected]


This request contains forward-looking statements that simulate our
stream views about destiny events. The difference “anticipate,” “assume,”
“believe,” “estimate,” “expect,” “intend,” “may,” “can,” “could,”
“plan,” “project,” “should” and identical expressions are used to
code forward-looking statements. These statements are theme to
many risks and uncertainties, including an inauspicious growth of
tellurian mercantile conditions, in sole a decrease of direct in our
many critical markets; a decrease of a refinancing
possibilities on a credit and financial markets; events of force
majeure including healthy disasters, acts of terrorism, political
unrest, armed conflicts, industrial accidents and their effects on our
sales, purchasing, prolongation or financial services activities;
changes in banking sell rates; a change in consumer preferences
towards smaller, lower-margin vehicles; a probable miss of acceptance
of a products or services that boundary a ability to grasp prices
and sufficient utilize a prolongation capacities; cost increases for
fuel or tender materials; intrusion of prolongation due to shortages of
materials, work strikes or retailer insolvencies; a decrease in
resale prices of used vehicles; a effective doing of
cost-reduction and efficiency-optimisation measures; a business
opinion for companies in that we reason a poignant equity interest;
a successful doing of vital cooperations and joint
ventures; changes in laws, regulations and supervision policies,
quite those relating to car emissions, fuel economy and
safety; a fortitude of tentative supervision investigations or of
investigations requested by governments and a end of pending
or threatened destiny authorised proceedings; and other risks and
uncertainties, some of that we report underneath a streamer “Risk and
Opportunity Report” in a stream Annual Report. If any of these
risks and uncertainties materialises or if a assumptions underlying
any of a forward-looking statements infer to be incorrect, the
tangible formula might be materially opposite from those we demonstrate or
indicate by such statements. We do not intend or assume any requirement to
refurbish these forward-looking statements given they are formed only on
a resources during a date of publication.


The BMW Group


With a 4 brands BMW, MINI, Rolls-Royce and BMW Motorrad, a BMW
Group is a world’s streamer reward manufacturer of automobiles and
motorcycles and also provides reward financial and mobility services.
The BMW Group prolongation network comprises 30 prolongation and assembly
comforts in 14 countries; a association has a tellurian sales network in
some-more than 140 countries.

In 2017, a BMW Group sole over 2,463,500 newcomer vehicles and
some-more than 164,000 motorcycles worldwide. The distinction before taxation in the
financial year 2017 was € 10.655 billion on revenues amounting to
€ 98.678 billion. As of 31 Dec 2017, a BMW Group had a
workforce of 129,932 employees.

The success of a BMW Group has always been formed on long-term
meditative and obliged action. The association has therefore established
ecological and amicable sustainability via a value chain,
extensive product shortcoming and a transparent joining to
conserving resources as an constituent partial of a strategy.



Daimler during a Glance


Daimler AG is one of a world’s many successful automotive
companies. With a groups Mercedes-Benz Cars, Daimler Trucks,
Mercedes-Benz Vans, Daimler Buses and Daimler Financial Services, the
Daimler Group is one of a biggest producers of reward cars and the
world’s biggest manufacturer of blurb vehicles with a global
reach. Daimler Financial Services provides financing, leasing, fleet
management, insurance, financial investments, credit cards, and
innovative mobility services. The company’s founders, Gottlieb Daimler
and Carl Benz, done story with a invention of a vehicle in
a year 1886. As a colonize of automotive engineering, it is a
proclivity and joining of Daimler to figure safely and sustainably
a destiny of mobility: The Group’s concentration is on innovative and green
technologies as good as on protected and higher automobiles that appeal
and fascinate. Daimler hence invests in a growth of
fit expostulate trains with a long-term idea of locally
emission-free driving: from hightech explosion engines about hybrid
vehicles to electric expostulate trains powered by battery or fuel cell.
Furthermore, a association follows a unchanging trail towards intelligent
connectivity of a vehicles, unconstrained pushing and new mobility
concepts. This is only one instance of how Daimler frankly accepts
a plea of assembly a shortcoming towards multitude and the
environment. Daimler sells a vehicles and services in scarcely all the
countries of a universe and has prolongation comforts in Europe, North
and South America, Asia, and Africa. Its stream code portfolio
includes, in further to a world’s many profitable reward automotive
brand, Mercedes-Benz (Source: Interbrand-Study „The Anatomy of
Growth“, 10/5/2016), as good as Mercedes-AMG, Mercedes-Maybach and
Mercedes me, a brands smart, EQ, Freightliner, Western Star,
BharatBenz, FUSO, Setra and Thomas Built Buses, and Daimler Financial
Services’ brands: Mercedes-Benz Bank, Mercedes-Benz Financial
Services, Daimler Truck Financial, moovel, car2go and mytaxi. The
association is listed on a batch exchanges of Frankfurt and Stuttgart
(stock sell pitch DAI). With focus of IFRS 15 and IFRS 9 in
financial year 2017, Group income would have amounted to €164.2
billion and Group EBIT would have amounted to €14.3 billion. Before
focus of IFRS 15 and 9, Group income in 2017 amounted to €164.3
billion and Group EBIT amounted to €14.7 billion, as formerly reported.