BMW Group: Megacity Vehicle to launch in 2013
Vehicle to be marketed underneath a sub-brand of BMW
Sustainability along a whole value-added chain
Joint try to build New Energy Vehicle for Chinese market
Munich / Beijing. With a launch of a Megacity Vehicle in 2013, a BMW Group will be bringing a initial series-production electric-drive indication to market. With this innovative vehicle, designed from a belligerent up, we will be formulating new benchmarks for electric mobility from 2013 on. Our Megacity Vehicle will be significantly lighter than required cars and, in terms of sustainability, will set a new customary opposite a whole value-added chain, pronounced Norbert Reithofer, Chairman of a Board of Management of BMW AG, on Thursday forward of a Auto China 2010 uncover in Beijing.
The Megacity Vehicle will be a zero-emission civic automobile for a worlds civil regions. It is now being grown as partial of plan i and will be accessible from 2013 underneath a sub-brand of BMW. When it comes to a choice of materials, a association is broaching wholly new territory. This is given weight plays a pivotal purpose in a operation practicable by electrically driven vehicles. The ultra-light nonetheless high-strength combination CFRP (carbon fibre-reinforced plastic), for example, plays a poignant partial in a materials mix.
This automobile will radically change a engine attention as we know it. The BMW Group is now a usually association that will be rising a volume-production automobile on a marketplace that comforts CO fibre-reinforced material, explained Reithofer. We were among a initial manufacturers to collect adult on a trend towards electric mobility and to act accordingly. More and some-more people around a creation are really penetrating on electric driving. Research shows, moreover, that some-more than half of a race around a universe already live in conurbations, Reithofer added.
The BMW Group has been gleaning insights into a day-to-day use of electric vehicles given mid-2009, when it launched a tellurian margin exam involving some-more than 600 MINI E models. During a exam proviso some 50 MINI E cars are also being delivered to business in China in 2010.
I am assured that a Chinese clients will uncover a same unrestrained for a automobile as MINI E drivers in Germany, a USA and Britain, emphasised Reithofer. 2011 will see a handover to Chinese business of a serve swift formed on a BMW Concept ActiveE. The eminent China Automotive Technology and Research Center (CATARC) and a state-owned appetite supply association State Grid are concerned as partners in a preparation, doing and comment of a unsentimental use of these vehicles. The plan has a subsidy of both a Chinese and a German governments.
The formula will filter into a growth of electrically powered vehicles for a Chinese market. In a destiny we will also be charity a New Energy Vehicle in China. This will be grown and constructed locally together with a corner try partner Brilliance, settled Reithofer.
BMW collected a initial practice with electric-drive vehicles some 40 years ago pleasantness of a mutated BMW 1602 that led a long-distance walking and marathon regulating events in a 1972 Summer Olympics. In successive decades this choice expostulate record was serve followed regulating many mobile exam beds, including a insubordinate BMW E1.
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The BMW Group
The BMW Group is one of a many successful manufacturers of automobiles and motorcycles in a universe with a BMW, MINI and Rolls-Royce brands. As a tellurian company, a BMW Group operates 24 prolongation comforts in 13 countries and has a tellurian sales network in some-more than 140 countries.
The BMW Group achieved a tellurian sales volume of approximately 1.29 million automobiles and over 87,000 motorcycles for a 2009 financial year. The pre-tax distinction for 2009 was euro 413 million, revenues totalled euro 50.68 billion. At 31 Dec 2009, a association employed a tellurian workforce of approximately 96,000 associates.
The success of a BMW Group has always been built on long-term meditative and obliged action. The association has therefore determined ecological and amicable sustainability via a value chain, extensive product shortcoming and a transparent joining to conserving resources as an constituent partial of a strategy. As a outcome of a efforts, a BMW Group has been ranked attention personality in a Dow Jones Sustainability Indexes for a final 5 years.
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