BMW Group sales continue to grow through October

Worldwide 196,002 vehicles delivered, up 2.3%

Year-to-date sales rise 5.8%: 1,942,642 vehicles sold

BMW year-to-date deliveries up 5.5% to 1,646,743

MINI sales up 7.3% in first ten months: 292,823 delivered

100,000th electrified BMW delivered since launch of BMW i

 

Munich. Sales of BMW Group vehicles were higher than
ever before in October, with total sales of 196,002 units, an increase
of 2.3% on the same month last year. This result brings the
year-to-date sales total to 1,942,642, an increase of 5.8% compared
with the first ten months of last year.

 

“All the BMW Group’s premium brands have contributed to this latest
set of record sales results and I am confident this will continue as
we head towards year-end,” said Dr Ian Robertson, Member of the BMW AG
Board of Management with responsibility for Sales and Marketing BMW.
“We’ve just seen the sale of our 100,000th electrified vehicle,
underlining our success in the increasingly important electro-mobility
segment,” he continued. “Our strategy of flexible, global sales
enabled us to offset headwinds in some markets by strengthening sales
in other regions, ensuring that profit can remain our focus worldwide.”

 

In the first ten months of the year, 1,646,743 BMW
brand vehicles were sold around the world, 5.5% more than in the same
period last year. In October, a total of 166,805 BMW brand vehicles
were delivered to customers, an increase of 1.1% year-on-year. The
global trend towards SUVs continues to be reflected in strong sales
growth within the BMW X family. October sales of the BMW X1 more than
doubled year-on-year with a total of 21,072 sold around the world
(+139.1%); monthly sales of the BMW X3 increased by 5.1% to total
12,533 units while X5 sales rose by 4.9% (14,203). A year after it was
launched, the brand’s flagship BMW 7 Series achieved sales growth of
79.0% in October, with a total of 5,664 delivered to customers
worldwide. In the first ten months of the year, BMW 7 Series sales
totalled 47,416 (+67.2%), making this sixth generation the most
successful 7 Series ever in the year following launch.

 

With sales of electrified models building significantly, October’s
impressive BMW i and BMW iPerformance sales (5,952 units) led to an
important milestone for electro-mobility at the BMW Group, with the
100,000th electrified BMW delivered to a customer at the very start of
November. Almost half of those 100,000 sales have been made just this
year, with a total of 47,286 BMW i and BMW iPerformance models sold in
the first ten months of 2016. “Our sustained efforts in the field of
electro-mobility are paying off,” commented Dr Ian Robertson. “BMW i
and BMW iPerformance offer customers the largest range of electric
drive trains across all segments and BMW i continues its role as the
spearhead of innovation at the BMW Group, enabling technologies which
can be applied across our entire model range,” he continued.

 

Sales of MINI brand vehicles increased by 8.9% in
October with a total of 28,746 delivered to customers worldwide. The
premium brand’s two most recent models continue to be the biggest
growth drivers. A total of 5,411 customers took delivery of a MINI
Clubman in October, with year-to-date sales totalling 49,218 units
worldwide. October sales of the MINI Convertible totalled 2,152
(+159.6%); sales of this model in the first ten months of the year
totalled 25,144 (+92.0%).

 

Combined monthly sales of BMW and MINI in Europe
totalled 90,574 in October, up 6.4% compared with the same month last
year. Year-to-date sales in the region are up 10.0%, with a total of
897,493 vehicles delivered. All markets in the region have contributed
to this year’s strong growth with many achieving double-digit
increases including Italy (68,282 / +18.0%), Spain (45,141 / +19.9%)
and Scandinavia (43,433 / +14.4%).

 

Sales of BMW and MINI vehicles in Asia also saw
strong growth last month with a total of 63,006 vehicles delivered to
customers in October (+6.6%). In the first ten months of the year, a
total of 611,020 BMW and MINI vehicles were sold in Asia, an increase
of 8.9% compared with the same period last year. The region’s biggest
market, Mainland China, achieved a 10.2% increase compared with the
first ten months of last year, with a total of 423,330 vehicles sold
so far in 2016. Year-to-date sales in many other markets in the region
also show strong growth: Japan (60,484 / +9.1%) and South Korea
(49,016 / +10.0%) are just two examples.

 

Sales of BMW and MINI in the Americas decreased
11.6% in October compared with the same month last year: a total of
36,743 vehicles were delivered to customers in the region.
Year-to-date sales of BMW and MINI vehicles in the region total
373,822, which is down 7.1% compared with the same period last year.
While year-to-date sales are up in Canada (37,373 / +7.0%) and Mexico
(27,858 / +14.0%), the exceptionally competitive market in the USA has
seen deliveries decrease by 9.6% (297,015).

 

This year continues to be the strongest ever for BMW
Motorrad
, with sales for October totalling 10,974, up 19.1%
compared with the same month last year. Year-to-date sales rose by
2.3% with a total of 127,018 motorcycles and maxi-scooters delivered
to customers in the first ten months of the year.

 

B
MW Group sales in / ytd October 2016 at a glance


 

 

 

If you have any queries, please contact:

 

Corporate Communications

 

Emma Begley, Business and Finance Communications,
emma.begley@bmwgroup.com

Telephone: +49 89 382-72200

 

Glenn Schmidt, Head of Business and Finance Communications,
glenn.schmidt@bmwgroup.com

Telephone: +49 89 382-24544

 

Media website:
www.press.bmwgroup.com

Email: presse@bmw.de

 

 

 

The BMW Group

 

With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the
world’s leading premium manufacturer of automobiles and motorcycles
and also provides premium financial and mobility services. As a global
company, the BMW Group operates 31 production and assembly facilities
in 14 countries and has a global sales network in more than 140 countries.

 

In 2015, the BMW Group sold approximately 2.247 million cars and
nearly 137,000 motorcycles worldwide. The profit before tax for the
financial year 2015 was approximately € 9.22 billion on revenues
amounting to € 92.18 billion. As of 31 December 2015, the BMW Group
had a workforce of 122,244 employees.

 

The success of the BMW Group has always been based on long-term
thinking and responsible action. The company has therefore established
ecological and social sustainability throughout the value chain,
comprehensive product responsibility and a clear commitment to
conserving resources as an integral part of its strategy.

 


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