Munich. In a arise of a serve growth of BMW
Individual, BMW M GmbH will be presenting a latest collaboration, a
multi-tiered plan with venerable general contemporary artist
FUTURA 2000. The partnership will entrance during Frieze Los Angeles 2020. In
this collaboration, FUTURA 2000, who is famous for his poise of
colour, concentric forms, and kinetic composition, will emanate three
disdainful and singular versions of a BMW M2 Competition (combined fuel
consumption: 10.0 l/100 km; total CO2 emissions: 227 g/km) in his
observable style, while also conceptualizing a limited-edition array of
a BMW M2 Competition that is scheduled for open squeeze in June
2020. One of a hand-painted BMW M2 by Futura vehicles will celebrate
a universe premiere during a second Frieze Los Angeles – being hold at
a Paramount Pictures Studios in Hollywood from 13 to 16 February.
FUTURA 2000, innate Leonard Hilton McGurr, determined himself as a
colonize when graffiti met a grave gallery ecosystem in a 1980s.
He fast became famous for his radical proceed on a street,
introducing condensation to an wholly minute formed discipline, and
found himself partial of a wider art transformation that enclosed a likes of
Jean-Michel Basquiat, Keith Haring, and Dondi White. Aside from his
decades-long career as a contemporary artist, he has achieved great
success as a blurb artist, collaborating with several obvious brands.
With a singular BMW M2 by Futura and a BMW M2 Edition Futura,
BMW M GmbH is environment trends both in a high-performance vehicle
zone and a art scene.
About Futura 2000
FUTURA 2000, innate Leonard Hilton McGurr, became a colonize when
graffiti met a grave gallery ecosystem in a 1980s. Known for his
radical proceed in a street, he introduced condensation to an
wholly letter-based discipline. His work held courtesy in the
1980s, and he found himself as partial of a wider art transformation that
enclosed a likes of Jean-Michel Basquiat, Keith Haring, and Dondi
White. Entirely educated in what he calls “the transport school”,
FUTURA 2000 has been compared to Kandinsky for his poise of colour,
concentric forms, and kinetic composition—and friends Basquiat, Kenny
Scharf, and Rammellzee for his liberality and of-the impulse dynamism.
Radical then, his methodology can now be noticed over a camber of
decades as something consummately pure. When compared to many street
artists who have come along given a seminal impulse in a 1980s New
York, FUTURA 2000’s work still stands detached for a subtlety, use of
white space, and component quality. Insight and inclination have kept
him applicable for 40+ years with no signs of negligence down. He has also
achieved good success as a blurb artist, carrying collaborated
with several obvious brands.
About BMW Group Cultural Engagement
For roughly 50 years now, a BMW Group has instituted and intent in
over 100 informative cooperations worldwide. The association places a main
concentration of a long-term joining on contemporary and complicated art,
exemplary song and jazz as good as pattern and design. In 1972,
3 large-scale paintings were combined by a artist Gerhard Richter
privately for a corridor of a BMW Group’s Munich headquarters.
Since then, artists such as Andy Warhol, Jeff Koons, Daniel Barenboim,
Jonas Kaufmann and designer Zaha Hadid have co-operated with BMW. In
2016 and 2017, womanlike artist Cao Fei from China and American John
Baldessari combined a subsequent dual vehicles for a BMW Art Car
Collection. Besides co-initiatives, such as BMW Tate Live, a BMW Art
Journey and a “Opera for All” concerts in Berlin, Munich, Moscow and
London, a association also partners with heading museums and art fairs
as good as orchestras and show houses around a world. As partial of
a art programme “Muse”, Rolls-Royce partners for a beginning “The
Dream Commission” with dual internationally venerable art institutions.
Together with Fondation Beyeler and Serpentine Galleries, rising and
determined artists are invited to contention a moving-image work that
delivers an immersive feeling experience. The artists are nominated
and selected by eminent personalities of a art universe like Daniel,
Birnbaum, Hans Ulrich Obrist, Cao Fei, and Theodora Vischer. BMW Group
takes extensive artistic leisure in all a informative activities for
postulated – as this beginning is as essential for producing
groundbreaking artistic work as it is for vital innovations in a
The BMW Group
With a 4 brands BMW, MINI, Rolls-Royce and BMW Motorrad, a BMW
Group is a world’s heading reward manufacturer of automobiles and
motorcycles and also provides reward financial and mobility services.
The BMW Group prolongation network comprises 31 prolongation and assembly
comforts in 15 countries; a association has a tellurian sales network in
some-more than 140 countries.
In 2019, a BMW Group sole over 2,520,000 newcomer vehicles and
some-more than 175,000 motorcycles worldwide. The distinction before taxation in the
financial year 2018 was € 9.815 billion on revenues amounting to
€ 97.480 billion. As of 31 Dec 2018, a BMW Group had a
workforce of 134,682 employees.
The success of a BMW Group has always been formed on long-term
meditative and obliged action. The association has therefore established
ecological and amicable sustainability via a value chain,
extensive product shortcoming and a transparent joining to
conserving resources as an constituent partial of a strategy.