Summer’s back and with it comes Ford Employee Pricing! For the last eight years, Ford of Canada has offered Canadians the opportunity to get into a new Ford by “paying what we pay.”  From the raw power of a Mustang, to the spirited drive of a Focus, to the endless capability of an F-Series truck, there are plenty of reasons to make use of the offer.

Passion Through Generations

None of the vehicles we produce would be as fantastic as they are without the hard work and dedication of everyone in the Ford family. We love what we do and are excited to share our passion with other Canadians.

But it’s not just today’s Ford employees who bring out the best in us. Many times, the Blue baton is passed down. In the case of our President and CEO, Dianne Craig, it was her father, Doug, a retired quality auditor for Ford, who inspired her to come aboard over 25 years ago.

Over the generations Ford has continued to innovate. Take a look at the retractable hardtop convertible in 1957, the Ecoboost engines in 2009, or the plug-in Hybrids in 2012, to name just a few.     

But what hasn’t changed is the pride Ford employees feel every time a new vehicle rolls off the line and into the driveway of someone like you. You can hear it in Dianne’s voice, and you can definitely hear it in Doug’s.

Are you thinking about taking advantage of the Employee Pricing Event? Why not, it’s so simple. You pay what we pay.