Ford Canada

Ford EcoBoost Engines: Conserving Fuel, Adding Sales, Attracting New Customers

  • The Ford 3.5-liter EcoBoost V6 engine represents 35 percent of 2011 F-150 pickup lorry sales in April; incoming F-150 EcoBoost orders tracking during over 40 percent simulate clever consumer demand
  • The Taurus SHO featuring Ford EcoBoost energy enjoys a top defeat rate in a vast sedan segment, attracting new business defecting from other brands
  • EcoBoost engine accessibility is sketch new upscale business to Ford code showrooms, proof generally appealing to 35- to 55-year-old males, a pivotal shred reduction approaching to emporium Ford in new past
  • Ford only announced during a New York International Auto Show that a new 2013 Taurus will offer consumers dual EcoBoost engines a all-new 2.0-liter four-cylinder and a award-winning 3.5-liter V6 for new Taurus SHO

DEARBORN, Mich., Apr 28, 2011 The EcoBoost engine family isnt only giving some Ford vehicles a strike in fuel economy. The engines also are giving Ford sales a boost by attracting business who had not formerly deliberate a Ford code product.

EcoBoost is like carrying your cake and eating it, too, conspicuous Derrick Kuzak, Ford organisation clamp boss for Global Product Development. The unmatched multiple of manageable energy with obliged fuel potency is attracting new business to Ford showrooms.

EcoBoost pickup sales
Demand for a EcoBoost engine in a F-150 has increasing any month given launch. One in any 4 Ford F-150 pickups sole during Mar was powered by a 3.5-liter EcoBoost V6. In April, EcoBoost F-150 sales are using during about 35 percent. In a F-150, a EcoBoost engine with a 365 horsepower and 420 lb-ft of torque provides best-in-class towing capability of 11,300 lbs total with adult to 20 percent fuel economy savings. The 2011 F-150 EcoBoost carries an EPA rating of 16 mpg in a city and 22 mpg on a highway, creation it a best multiple of capability and potency among light avocation full-sized pickups.

In addition, incoming F-150 orders simulate clever patron approach now using during over 40 percent brew for a EcoBoost engine option.

Later this year, a initial North American four-cylinder EcoBoost engine, a 237-horsepower 2.0-liter, will make a entrance in a Explorer SUV and Edge CUV. Next year, a 2.0-liter EcoBoost engine will be accessible in a high-performance Focus ST. Ford is now rolling out EcoBoost engines globally. EcoBoost is accessible in Europe for Mondeo, Galaxy, S-MAX and C-MAX, for example, and has only launched in Australia in Mondeo.

EcoBoost engines are elemental to a Ford devise of providing technologically advanced, high-output, smaller-displacement powertrains that broach well-developed fuel economy and uncompromised opening for millions of drivers around a world. By 2013, Ford skeleton to furnish adult to 1.5 million EcoBoost engines globally in a far-reaching accumulation of vehicles from tiny cars to trucks.

Flex expands strech with EcoBoost
The stylish Ford Flex three-row application car has generated a identical nonetheless some-more conspicuous effect. After only dual years on a market, Flex with EcoBoost is bringing new business to a Ford code during a market-leading rate of 65 percent.

Flex with EcoBoost is a singular charity in a industry, mixing seven-passenger capability, 355 horsepower, intelligent all-wheel drive, some-more than 83 cubic feet of load space behind a initial quarrel and adult to 21 mpg on a highway all in a particular design.

In a instances of both Flex with EcoBoost and Taurus SHO, Ford is saying many 35- to 55-year-old masculine business with disproportionately aloft incomes, a demographic form that has not actively shopped a Ford salon for some time.

Taurus adds second EcoBoost engine
The new 2013 Taurus recently suggested during a New York International Auto Show will offer a subsequent turn in EcoBoost fuel efficiency. This full-size sedan will be accessible with an modernized 2.0-liter EcoBoost four-cylinder engine approaching to broach best-in-class highway fuel potency of during slightest 31 mpg. Responsive opening is assured, as gasoline approach injection and a turbocharger capacitate this engine to broach a projected 237 horsepower opposite a extended rpm range.

The 3.5-liter EcoBoost V6 powering Taurus SHO generates 365 horsepower during 5,500 rpm and produces rise torque of 350 lb.-ft. opposite a far-reaching plateau, from 1,500 to 5,250 rpm. This formula in a well-spoken tide of manageable energy during any speed. Mated to a six-speed SelectShift Automatic delivery and intelligent torque-sensing all-wheel drive, a high-performance SHO delivers an EPA-rated 17 mpg in a city and 25 mpg on a highway.

The Taurus SHO now enjoys a top defeat rate in a shred now using above 57 percent after dual years on sale. This means Taurus SHO with EcoBoost energy has drawn new and opposite business to a Ford showroom.

Ford is also saying Taurus SHO being cross-shopped opposite BMW 5- and 3-Series models, Acura RL, and Cadillac STS and CTS variants. A full 57 percent of SHO buyers traded in non-Ford Motor Company vehicles, with 28 percent trade in a oppulance code vehicle.

Gasoline approach injection
A pivotal writer to EcoBoost fuel potency is approach injection of gasoline. This complement precisely delivers a excellent obscurity of fuel directly into any cylinder for optimal performance, economy and emissions. Unlike port-fuel-injection (PFI) engines that mist fuel in a intake system, a direct-injection complement puts a fuel accurately where it needs to be for combustion.

A high-pressure injector is positioned to a side of any cylinder, aiming a fuel directly into a cylinder adjacent to a high-intensity hint block and alongside a intake and empty valves. Fuel is sprayed into a cylinders during pressures of adult to 2,150 pounds per block in. (psi), that is about 35 times some-more heated than PFI injection.

A absolute choice
Ford EcoBoost engines done their North American entrance with a totally reinvented 2010 Ford Taurus SHO. Turbocharged EcoBoost energy was a linchpin in a reincarnation of this iconic competition sedan.

EcoBoost is elemental to Fords design to yield a horsepower and torque of larger, routinely aspirated engines while delivering a uncompromised fuel potency of a smaller engine. Key elements to capacitate this change of manageable energy and fuel economy embody gasoline approach injection and turbocharging. EcoBoost is a pivotal post of Fords devise to broach affordable fuel economy for millions of drivers, while providing an enchanting and manageable energetic pushing experience.


About Ford Motor Company
Ford Motor Company, a tellurian automotive attention personality formed in Dearborn, Mich., manufactures or distributes automobiles opposite 6 continents. With about 166,000 employees and about 70 plants worldwide, a company’s automotive brands embody Ford and Lincoln. The association provides financial services by Ford Motor Credit Company. For some-more information per Ford’s products, greatfully revisit

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