February 10, 2020
, Auburn Hills, Mich.
The Jeep® brand’s 2020 Super Bowl blurb “Groundhog Day,” starring Bill Murray and featuring a 2020 Jeep Gladiator truck, is a Big Game’s many noticed blurb opposite *social media. The blurb has racked adult 104,246,754 views (as of 9 a.m. ET, Feb. 10) across a brand’s YouTube, Facebook, Twitter and Instagram channels.
“With 104,246,754 views, ‘Groundhog Day’ had some-more views opposite amicable media than any other 2020 Super Bowl commercial,” pronounced Olivier Francois, Chief Marketing Officer, FCA. “In further to winning a acclaimed USA Today Ad Meter, ‘Groundhog Day’ is also was a many noticed automotive ad on this year’s YouTube AdBlitz.”
See a relapse of views below.
Jeep code channel views:
- YouTube: 50,357,252
- Facebook / Instagram: 50,953,265
- Twitter: 2,936,237
- Total: 104,246,754
In further to claiming a annual USA TODAY Ad Meter (“Groundhog Day” placed #1 among all 62 commercials accessible for rankings by viewers), a “Groundhog Day” video placed as the #1 automobile ad on YouTube AdBlitz (#2 altogether among 164 commercials).
People Magazine named “Groundhog Day” a #1 favorite commercial (in a tip 10 list); Adweek named “Groundhog Day” as the number one Super Bowl blurb in 2020; Ad Age “Creativity” named it a “Editor’s Pick”; and Advertising Age gave a blurb a rating of “five footballs,” one of usually 4 brands to accept that top ranking.
In further to reaching 104,246,754 sum views on Jeep brand’s YouTube, Facebook, Instagram and Twitter channels, a code has perceived 313K social mentions, as of 9 a.m. ET, Feb. 10.
*Across YouTube, Facebook, Twitter and Instagram
Built on some-more than 75 years of mythological heritage, Jeep is a authentic SUV with class-leading capability, craftsmanship and flexibility for people who find unusual journeys. The Jeep code delivers an open invitation to live life to a fullest by charity a full line of vehicles that continue to yield owners with a clarity of certainty to hoop any tour with confidence.
The Jeep car lineup consists of a Cherokee, Compass, Gladiator, Grand Cherokee, Renegade and Wrangler. To accommodate consumer direct around a world, all Jeep models sole outward North America are accessible in both left- and right-hand expostulate configurations and with gasoline and diesel powertrain options. Jeep is partial of a portfolio of brands offering by tellurian automaker Fiat Chrysler Automobiles. For some-more information per FCA (NYSE: FCAU/ MTA: FCA), greatfully visit www.fcagroup.com.
Follow Jeep and FCA news and video on:
Company blog: http://blog.fcanorthamerica.com
Media website: http://media.fcanorthamerica.com
Jeep brand: www.jeep.com
Facebook: www.facebook.com/jeep or https://www.facebook.com/FiatChrysler.NorthAmerica/
Instagram: www.instagram.com/jeep or www.instagram.com/FiatChrysler_NA
Twitter: www.twitter.com/jeep or www.twitter.com/FiatChrysler_NA
YouTube: www.youtube.com/thejeepchannel or www.youtube.com/fcanorthamerica