KIA MOTORS AMERICA ANNOUNCES RECORD NOVEMBER SALES
Kia Surpasses All-Time Best U.S. Annual Sales Total in Just 11 Months
IRVINE, Calif., December 01, 2010 – Kia Motors America (KMA) today announced record November sales of 26,601 vehicles, a 48.2-percent increase over the same period last year and the company’s eighth monthly sales record this year. With one month remaining in 2010, KMA’s sales are up 16.8 percent over 2009 and Kia has already exceeded its previous full-year sales record set in 2007.
KMA’s sales were led in November by the U.S.-built1 2011 Sorento with sales of 9,618 units. Sorento has been Kia’s best-selling vehicle each month since going on sale in January, and together with the brand’s stable of other recently introduced vehicles the Soul, Forte and Forte Koup, and the Sorento, Sportage and all-new Optima accounted for 84.3 percent of the monthly sales volume.
“Surpassing our previous best annual U.S. sales mark in just 11 months is the ultimate proof of the dramatic impact Kia’s design-led transformation is having on the brand in terms of increased consumer awareness and consideration of Kia,” said Byung Mo Ahn, group president and CEO of KMA and Kia Motors Manufacturing Georgia (KMMG). “Our transformation continues with the all-new 2011 Optima now arriving in showrooms, to be followed in the coming months by the introduction of our first turbocharged and hybrid vehicles in the U.S.”
About Kia Motors America
Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA offers a complete line of vehicles through more than 725 dealers throughout the United States. For 2009, KMA recorded its 15th consecutive year of increased U.S. market share. Kia Motors subscribes to a philosophy of building high value, high quality, safe and dynamic vehicles. Kia Motors prides itself on producing vehicles that are exciting and enabling and evoke the Kia tagline “The Power to Surprise.”
Kia Motors America is the “Official Automotive Partner of the NBA.” Information about Kia Motors America and its full vehicle line-up is available at its Web site www.kia.com. For media information, including photography, visit www.kiamedia.com.
MONTH OF NOVEMBER
YEAR-TO-DATE
Model
2010
2009
2010
2009
Rio
966
3,496
23,675
30,734
Spectra
3
89
271
47,049
Forte
5,324
4,044
62,806
21,425
Optima
1,289
1,644
24,141
35,549
MY 11′ Optima
135
n/a
135
n/a
Amanti
29
35
280
3,642
Sportage
69
1,340
11,743
41,382
MY’11 Sportage
1,780
n/a
9,570
n/a
Sorento
3
1,657
781
21,324
MY’11 Sorento
9,618
n/a
98,401
n/a
Sedona
1,279
1,895
20,151
26,625
Rondo
69
425
3,524
12,970
Borrego
455
825
9,603
9,510
Soul
5,582
2,505
60,743
28,805
Total
26,601
17,955
325,824
279,015
1 The 2011 Sorento is assembled at the Kia U.S. plant (Kia Motors Manufacturing Georgia, Inc.) with U.S. and globally sourced parts.