KIA MOTORS AMERICA PARTNERS WITH MICHELLE WIE
AND BECOMES TITLE SPONSOR OF LPGAS INAUGURAL KIA CLASSIC
Kia Follows First-Ever Super Bowl TV Ad and Official Automotive Partner of a NBA Status with Foray into Professional Golf
IRVINE, Calif., Feb 10, 2010 Kia Motors America (KMA) currently announced dual vital sports selling partnerships in a U.S. with Michelle Wie and a LPGA (Ladies Professional Golf Association). Michelle Wie will be a central golf envoy and orator for Kia Motors. Kia Motors also will turn pretension unite for a initial Kia Classic Presented by J Golf to take place Mar 22-28 in San Diego, Calif. during a eminent La Costa Resort and Spa Golf Course. Marking a initial LPGA debate stop on U.S. dirt and promote national on a Golf Channel, a Kia Classic will underline a top-20 ranked players, including Wie, and a full margin of 144 LPGA professionals showcasing a best golfers in a universe competing for a $1.7 million purse.
After a 15th uninterrupted year of increasing marketplace share in a U.S. and as one of usually 3 automotive makers to see an altogether sales boost in 2009, it is needed we continue lifting Kia code recognition with high-profile vital partnerships that fit with a core values, pronounced Michael Sprague, clamp president, marketing, KMA. Michelle and a youthful, sparkling LPGA talent simulate a brands and a vehicles characteristics, and a image-conscious Southern California marketplace is an ideal height to showcase a all-new 2011 Sorento CUV, Forte compress sedan and Soul civic newcomer vehicle.
Michelle Wie Becomes Official Kia Motors America Golf Ambassador”I am anxious to partner with Kia and unapproachable to paint a company,” pronounced Wie. “Kia is a automobile that we have devoted personally, with a stylish and childish suggestion that we wanted. It means a lot to me when we can partner with a peculiarity company, like Kia, that we have believed in for utterly some time.”
You dont boost marketplace share for 15 uninterrupted years like Kia Motors has achieved unless we yield value, prove consumer demand, and adopt complicated technologies and new designs, pronounced Mike Whan, LPGA Commissioner. Kia is driven to be a best, and has showcased a code worldwide. We during a LPGA aspire to a same achievements, and therefore were anxious to partner with Kia. We demeanour brazen to operative with them to showcase a best women golfers in a world.
Anticipation for a Kia Classic continues to build as a LPGA 2010 deteriorate opens subsequent week in Thailand where Wie will enclose her Kia golf bag for a initial time in competition. The southern California eventuality outlines a initial time a princely La Costa Resort and Spa has hosted a LPGA Tour. Tickets are accessible during www.lpgalacosta.com, or by job 1-888-SEE-LPGA.
Kia Product Line
Kia Motors is in a midst of a dramatic, design-led transformation, that has been delivering boldly styled vehicles in several critical segments during accurately a right time, contributing to a brands continued gains in U.S. marketplace share. The automobile line comforts a stylish Forte compress sedan and all-new two-door Forte Koup, a rarely personalizable Soul, organic Rondo CUV, award-winning Sedona minivan, eloquent Optima midsize sedan and versatile nonetheless fuel-efficient Rio and Rio5 subcompacts. The launch of a all-new 2011 Sorento CUV, a central automobile of a NBA and a initial automobile to be built during Kia Motors Manufacturing Georgia (KMMG)1, Kias initial U.S.-based production comforts in West Point, Georgia, serve enhances a lineup.
About Kia Motors America
Kia Motors America (KMA) is a selling and placement arm of Kia Motors Corporation formed in Seoul, South Korea. KMA offers a finish line of vehicles by some-more than 670 dealers via a United States. For 2009, KMA accessible a 15th uninterrupted year of increasing U.S. marketplace share and recently achieved a best perform of sales ever. Kia Motors subscribes to a truth of building high value, high quality, protected and energetic vehicles. Kia Motors prides itself on producing vehicles that are sparkling and enabling and elicit a Kia tagline The Power to Surprise.
Kia Motors America is a “Official Automotive Partner of a NBA.” Information about Kia Motors America and a full automobile choice is accessible during a Web site www.kia.com. For media information, including photography, revisit www.kiamedia.com.
About a Ladies Professional Golf Association
The LPGA is a worlds heading veteran golf classification for women. Founded in 1950, a organisation celebrates a opposite and storied membership with some-more than 1,700 members representing 28 opposite countries. With a Vision to inspire, empower, teach and perform by showcasing a really best of womens golf, LPGA Tour Professionals contest opposite a globe, while dedicated LPGA Teaching and Club Professionals (TCP) directly impact a diversion by teaching, coaching and management. The Duramed FUTURES Tour serves as a central developmental debate of a LPGA, consistently producing a tube of talent prepared for a universe stage. The LPGA is headquartered in Daytona Beach, Florida. Follow a LPGA on a disdainful wire home, Golf Channel, and on a web via: www.LPGA.com, www.facebook.com/lpga.official, www.twitter.com/lpga, and www.youtube.com/lpgavideo.
1 KMMG vehicles are built with U.S. and globally sourced parts.