KIA MOTORS PRESENTS THE SOUL COLLECTIVE
Nationwide Program Features Well-Known Cultural Innovators and
Soul Test-Drive Opportunities
IRVINE, Calif., Aug 14, 2009 Kia Motors America (KMA) currently announces a nationwide, youth-oriented program, patrician Kia Presents The Soul Collective on a heels of a launch of one of a many popular, stylish and intriguing vehicles, a 2010 Kia Soul civic newcomer vehicle. Bringing a Soul directly to consumers by interactive events and test-drive opportunities in a 10-city tour, a module mirrors a Kia Soul ad campaigns a new approach to hurl aphorism by partnering with immature and complicated suspicion leaders, brought together to form The Soul Collective, from opposite disciplines including music, film, design, and gaming to uncover accurately how they hurl by their particular mediums.
The Soul Collective includes 4 days of events in any city, designed and curated by Collective members who uncover accurately how they hurl by their art and talents. The Soul Collective events underline high-profile DJs, live song performances, video screenings and art installations. On-site Kia Motors member will teach consumers about a Soul, promote test-drives and yield internal play inducement information.
Soul embodies Kias stream concentration on innovation, reserve and pattern and is a game-changer for a code with a ability to benefit a courtesy of childish consumers, pronounced Michael Sprague, clamp boss of marketing, KMA. Illustrating of all of a ideas and personalizable options behind a Soul, Kia Motors is blending informative innovators with younger audiences, not usually by singular and interactive online methods, though in civic locations by a brew of complicated music, art and informative events.
Consumers can revisit Kia.com or KiaSoulCollective.com for some-more information on artists, register for test-drives and download giveaway calm such as video, photos and song from Collective members. Tour updates, promotions and disdainful entrance to contests will be tweeted on Twitter (www.twitter.com/kiacollective) from The Collective. Facebook and Myspace pages of Collective member artists will also fact information about a debate stops and giveaway content.
The module runs from Aug to Oct 2009 and a Soul Collective events will be hold Fridays by Sundays and are open to a open from 12 8 p.m. daily. The module will be executed by Cornerstone, a full-service heading lifestyle selling company. Below are a central debate dates:
About a Kia Soul
Designed by Kia Motors Southern California-based pattern team, a Soul offers a singular multiple of style, value and personalization options, including an accessible Audio Upgrade Package that includes orator lights that can kick to a kick of a song or supplement mood lighting to give a interior cabin a personal loll feel. Available in 4 particular trim levels, Soul, Soul+, Soul! (exclaim) and Soul sport, Soul pricing starts during reduction than $14,000 and is on sale during Kia retailers nationwide.
About Kia Motors America
Kia Motors America (KMA) is a selling and placement arm of Kia Motors Corporation formed in Seoul, South Korea. KMA offers a finish line of vehicles by some-more than 630 dealers via a United States. For 2008, KMA accessible a 14th uninterrupted year of increasing U.S. marketplace share. Kia Motors subscribes to a truth of building high value, high quality, protected and energetic vehicles. Kia Motors prides itself on producing vehicles that are sparkling and enabling and elicit a Kia tagline The Power to Surprise.
Kia Motors America is a Official Automotive Partner of a NBA. Information about Kia Motors America and a full car choice is accessible during a Web site www.kia.com. For media information, including photography, revisit www.kiamedia.com.