TORONTO, April 1, 2014 /CNW/ – Mazda Canada announced sales for March
2014 today totaling 6,536, which is a decrease of 20% compared to March
2013.
Sales in March were led by the compact Mazda3 with 3,663 sold. 90% of
all Mazda3s sold in March were equipped with the fuel-efficient
SKYACTIV Technology, which also accounted for 81% of all Mazda vehicles
sold in the month of March.
Since its introduction last autumn, the 2014 Mazda3 has been winning
award after award in various markets around the world. Now, the Mazda3
has made its way onto the shortlist for World Car of the Year, and
World Car Design of the Year. The winner will be announced at the New
York Auto Show on April 17th.
“In addition to being the most awarded nameplate ever by the Automobile
Journalists Association of Canada (AJAC), the Mazda3 has also received
critical acclaim in many other markets,” said David Klan, Senior
Director, Sales, Marketing Regional Operations, Mazda Canada. “Being
named a finalist for the World Car Awards in two categories along with
prestigious company is the highest commendation for our game-changing
Mazda3.”
The CX-5 claimed the second best sales in the Mazda line-up in March
with a total of 1,669 sold, representing an increase of 11%
year-to-date in the first quarter of 2014.
March Highlights
- CX-5 sales are up 11% year-to-date
-
CX-9 sales increased 54% compared to March 2013, best March sales since
2008 - Mazda5 sales increased by 37% year-over-year
- MX-5 sales are up 52% year-to-date
- SKYACTIV Technology vehicles accounted for 81% of all sales in March
-
Sales for the month are down largely due to Mazda’s managed reduction in
fleet sales of 74% versus March 2013
About Mazda Canada Inc.
Mazda Canada Inc. is responsible for the sales and marketing, customer
service and parts support of Mazda vehicles in Canada. Headquartered in
Richmond Hill, Ontario, Mazda Canada has a nationwide network of 163
dealerships. For additional information visit Mazda Canada’s media
website at www.media.mazda.ca
SOURCE Mazda Canada Inc.
