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MAZDA INCREASES PRODUCTION OF SKYACTIV ENGINES TWO-FOLD

Press Release

Increase to 800,000 Units to Meet High Global Demand for Vehicles

IRVINE, Calif. (July 5, 2012) – Mazda Corporation (MC), headquartered in Hiroshima, Japan, has announced that prolongation of SKYACTIV®[1] engines will double in October.  Current prolongation is 400,000 units for tellurian distribution; prolongation will boost to 800,000 units.  In a United States, a 2012 Mazda3 and 2013 CX-5 underline SKYACTIV-G 2.0-liter gasoline engines.  In other markets, CX-5 is offering with both a SKYACTIV-G 2.0-liter engine and a SKYACTIV-D 2.2-liter diesel engine.  In Japan, a Mazda2 (sold as Demio) is accessible with a SKYACTIV-G 1.3-liter engine.  SKYACTIV TECHNOLOGY is a brand’s exclusive engineering and growth of fuel-efficient, performance-oriented vehicles as a outcome of lightweight and redesigned engines, transmission, framework and physique structures.

With SKYACTIV TECHNOLOGY during a forefront of a brand’s evolution, by 2015 Mazda skeleton to boost fuel potency by 30 percent (when compared to 2008 figures) for all a vehicles offering globally.  This will conform to a 23 percent rebate in fuel expenditure and subsequently reduce CO2 output.  In a U.S., a rested 2012 Mazda3 with SKYACTIV TECHNOLOGY was launched in a tumble of 2011 followed by a all-new 2013 CX-5 in February.  The all-new 2014 Mazda6 will be a subsequent car to underline SKYACTIV TECHNOLOGY and is approaching to go on sale early subsequent year.

“The serve of SKYACTIV TECHNOLOGY into a U.S. lineup has usually serve bolstered Mazda’s sales and repute within a attention and, many importantly, among consumers,” pronounced Jim O’Sullivan, boss and CEO, Mazda North American Operations (MNAO).  “Mazda3 has always been a stellar performer and when joined with CX-5, some-more than 55 percent of sales in Jun consisted of SKYACTIV vehicles.  SKYACTIV TECHNOLOGY works; it is not an dull selling promise.  The awards on safety, pattern and engineering are covenant to that, and something we all are really unapproachable of.”

Available as a compress sedan or hatchback, a 2012 Mazda3, when versed with SKYACTIV TECHNOLOGY, starts during $18,700[2].  With a SKYACTIV-Drive six-speed automatic, a Mazda3 sedan offers glorious fuel economy during 40 miles per gallon (MPG) on a highway.  A likewise versed hatchback earnings 39 MPG on a highway, that is class-leading when compared to compress five-doors.  Mazda3 also was named a Top Safety Pick by a IIHS.

The 2013 CX-5 compress SUV is a initial Mazda to accept a full apartment of SKYACTIV technologies and, as one of a lightest vehicles in a segment, boasts best-in-class total fuel economy during 29 MPG for front-wheel-drive (FWD) models and 28 MPG for all-wheel-drive (AWD) models.  CX-5 also facilities a top highway fuel economy of any SUV sole in North America – including variety – during 35 MPG.  Also an IIHS Top Safety Pick, a CX-5 starts during $20,995.

Mazda North American Operations is headquartered in Irvine, Calif., and oversees a sales, marketing, tools and patron use support of Mazda vehicles in a United States and Mexico by some-more than 700 dealers.  Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City.

For some-more information on Mazda vehicles, revisit a online Mazda media core during www.mazdausamedia.com.  Product B-roll might be systematic online by visiting The News Market during www.thenewsmarket.com/mazda

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[1] SKYACTIV is a purebred heading of Mazda Motor Corporation (MC).

[2] Starting cost is manufacturer’s suggested sell cost (MSRP).  MSRP does not embody $795 end assign (Alaska $840), title, taxes, license, options and play charges. Actual prices set by play and might vary.

 

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