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More Powerful and Fuel Efficient 2012 Kia Soul Debuts during The New York International Auto Show


Popular Urban Passenger Vehicle Builds on Successful Formula with Updated Styling, New Technologies, More Power and Improved Fuel Economy

  • New six-speed transmissions and approach injection assistance Soul broach adult to 34 miles per gallon
  • Award-winning Soul receives stylish updates and new technologies such as gasoline approach injection and a new Infinity reward audio system

NEW YORK, Apr 21, 2011 – The product that began Kia Motors’ design-led mutation earnings to New York with a uninformed and updated look, some-more power, and a same musty appearance consumers have come to adore from a compress crossover. Kia Motors America (KMA) currently pulled a cover off a mid-cycle refurbish to a iconic Soul civic newcomer car during a New York International Auto Show (NYIAS). The extravagantly successful Soul is fine-tuned for 2012 with a poignant array of record and powertrain enhancements with an importance on delivering some-more energy and softened fuel efficiency.

“After usually twin indication years, we’ve given a 2012 Soul poignant improvements in power, character and fuel economy, creation this iconic car a ideal package for consumers looking for something a small outward a box,” pronounced Michael Sprague, clamp president, selling communications, KMA. “The Soul has always stood out from a throng and is obliged for bringing new business to a Kia code and positioning a association for a array of record-breaking successes. With gas prices on a rise, this mid-cycle modernise adds even some-more character and fun-to-drive opening to a car that started a design-led mutation while also improving fuel economy by 10 percent.”

Since debuting in Spring 2009, Soul has warranted a prize box full of prestigious awards, including earning a 2009, 2010 and 2011 “Top Safety Pick” from a Insurance Institute for Highway Safety (IIHS), being named a Consumers Digest “Best Buy,” achieving a “Top RecommendedSM Vehicle for 2011″ by, being a target of a “Best Family Cars for 2010” nomination by and Parents Magazine, famous as “Best Hatchback of 2010” by and being named to’s “Top Ten Small Cars For Under $20K.”

More Power, Less Fuel

The 2012 Soul will amplify a fun-to-drive cause with poignant horsepower and fuel economy increases with new six-speed transmissions and a ability to broach adult to 34 miles per gallon on a highway. A new 1.6-liter gasoline approach injection (GDI) engine corresponding to a six-speed primer delivery produces 135 horsepower (an 11 percent boost in horsepower from a prior engine) and 121 pound-feet of torque. For those looking for a boost in power, a new 2.0-liter four-cylinder engine is accessible with possibly a six-speed primer or a six-speed involuntary transmission. The latter engine produces 160 horsepower (a 13 percent boost in horsepower from a prior engine) and 143 pound-feet of torque, and is customary on Soul+, Soul! and Soul sport models. Fuel economy for a 1.6-liter comes in during an considerable 28/34 mpg1(city/highway), 3 miles per gallon some-more than a prior engine while a 2.0-liter offers a fuel-sipping 27/33 mpg for both a involuntary and primer transmissions2.

More Style Refinement

In further to a 2012 Soul’s opening upgrades, a mid-cycle modernise also introduces a array of poignant pattern and opening improvements. On a outside, Soul is freshened with pointed changes that a multitude of fans will now commend from new projector headlamps with LED daytime using lights that are somewhat bulged, to a redesigned hood and new front and back bumpers. New and complicated LED back light clusters raise a Soul’s singular pattern while a altogether figure of a car was finessed to give Soul a smoother and some-more streamlined silhouette. New for 2012, Soul buyers can select from twin new, outlandish extraneous paint colors Canyon and Moss that element a far-reaching palette of existent colors. Inside and new for 2012, an Infinity reward audio complement is accessible on Soul+ models and customary on Soul! and Soul sport models for a some-more strong listening experience. Also new for 2012 on Soul! and Soul sport models is UVO powered by Microsoft3 in-car hands-free communication and infotainment complement and accessible reward package that includes exhilarated front seats, leather chair trim, involuntary meridian control, navigation complement (in lieu of UVO system) and push-button start for total upscale comforts.

Available in 4 trims, Soul, Soul+, Soul! (exclaim) and Soul sport, a bottom trim, charity customary preference features, including atmosphere conditioning, energy windows, doorway thatch and mirrors, accessible SIRIUS Satellite Radio with 3 months nominal service4 and MP3 connectivity.

Edgy and Confident Exterior

Lauded for a standout design, a versatile five-door’s low, far-reaching position is complemented by an pointed window line and dull nose. The beltline rises from a front circle arch to emanate a peaceful crowd figure that continues underneath and around a back side window.

Offering copiousness of customary features, a Soul trim facilities a chrome-accented grille, transparent lens auto-off headlamps, physique tone doorway handles and side mirrors, black physique side molding, back wiper/washer, non-static few windshield wipers, front and back front brakes and 15-inch steel wheels propitious with P195/65R15 tires.

Upgrading to a Soul+ a 2.0-liter engine adds keyless remote entrance with flip key, Bluetooth5 hands-free phone connectivity, remoteness potion on a induce and back side windows, body-color doorway handles and twin body-color energy side mirrors with integrated spin signals, along with 16-inch amalgamate wheels with P205/55R16 tires. Soul+ also comes with discretionary front haze lamps and a energy sunroof.

The Soul! adds a energy sunroof, new LED projector headlamps, LED tail lamps and haze lamps, body-colored fender and 18-inch amalgamate wheels interconnected with P235/45R18 tires standard. The enterprising Soul sport builds off of a Soul+ trim and adds an Infinity audio system, UVO powered by Microsoft, back camera display6, Supervision scale cluster, singular physique tone front and back fascias, side sills, back spoiler, 18-inch amalgamate wheels, exhilarated outward mirrors, and haze lamps unconditionally personifying a athletic, civic demeanour Soul embodies.

Adding to a distinctiveness of Soul, buyers can select from a far-reaching taste of outlandish extraneous paint colors, including: Canyon and Moss (new for 2012), Dune and Clear White; lead tones of Shadow, Titanium and Bright Silver; impassioned Molten; Alien immature and Denim blue. Further adding to Soul’s stylish and musty appeal, KMA will continue charity Special Edition Souls7 in a 2012 indication year.

Spacious, State-of-the-Art Interior

Inside, Soul envelopes a passengers with a some-more high-tech, unconventional cabin featuring a well-equipped mix of record facilities during a extensive altogether value. Soul is a target of a Ward’s AutoWorld “Grooviest Interior” endowment for 2010, creation a cabin a ideal personal loll on wheels or an fit load conduit with 14 storage zones. Passengers will find comfort in a ample cabin that offers 40.2/39.6 inches of headroom (front/rear), shoulder room of 55.2/55.1 inches, 42.1/39.0 inches of legroom and a newcomer volume of 102.3 cubic feet.

Soul’s interior pattern is decidedly shabby by a car’s rarely specified audio system. An uncluttered dashboard with a three-dial instrument cluster, LCD enlightenment and floating core smoke-stack pattern is a pivotal visible underline and offers interesting entrance to a AM/FM/CD/MP3 audio complement given with SIRIUS Satellite Radio and 3 months nominal service. Standard USB and auxiliary submit jacks can also be found in a core console with full iPod8 and MP3 controllability around a audio conduct section and steering wheel-mounted controls achieved with an discretionary appendage iPod cable.

Additional customary interior facilities that make a Soul mount out from a rest embody atmosphere conditioning, energy doorway locks, bright window switches, energy windows with driver’s side auto-down, outmost heat arrangement and digital time in a radio, an top storage bin, dual-level glove box, 12-volt energy outlet, back window defroster, load area light and a architecture light with check out. Soul is stylishly allocated with black cloth seats, adding to a gentle interior. A 60/40 split-folding back chair with headrest tallness composition offers mixed seating and load arrangements depending on motorist and newcomer needs.

Soul+ with primer delivery offers additional customary features, including telescoping steering column, a leather-wrapped steering circle and change knob, steering wheel-mounted controls, journey control (on involuntary delivery models only) hands-free Bluetooth wireless record connectivity, twin 12-volt energy outlets and tweeter speakers, all enhancing quadruped amenities on a road. Standard on a Soul+ is a lonesome top storage bin, twin visor self-centredness mirrors with covers and twin map lights, while black cloth seats are ornate with Soul heading inserts. An discretionary Audio Upgrade Package also is accessible for Soul+ featuring an Infinity audio complement with UVO record that enhances a sound with a core speaker, subwoofer, outmost amplifier and orator lights in a rainbow of colors that kick to a kick of a song or supplement mood lighting. A back camera arrangement is partial of a audio ascent package for extended visibility.

Advancing to a Soul! adds carpeted building mats, total with sand-black cloth interior trim with houndstooth inserts for a specifying Soul style. The Soul! also includes an Infinity audio complement standard, UVO record and a back camera display, for a high-tech in-cabin experience.

For those with some-more active lifestyles looking for even some-more exhilaration, a Soul sport offers a sport-tuned suspension, renowned and confidant red-black interior trim with red-trimmed cloth seats and metal-finish interior accents. For 2012, Soul! and Soul sport models offer accessible reward package apparatus like exhilarated leather seats, involuntary meridian control, navigation complement (in lieu of UVO system) and push-button start for total upscale comforts.

Unique Platform/Chassis

Soul is different, right down to a platform. With a possess renowned style, Soul facilities front-wheel drive, a high roofline and a wide, particular stance. Built with a wheelbase of 100.4 inches, an altogether length of 161.6 inches, an altogether breadth of 70.3 inches and altogether tallness of 63.4 inches, a Soul offers a gentle interior with ample seating for adult to 5 passengers. Constructed with some-more than 70 percent high-tensile-strength steel to raise constructional strength but adding a lot of weight, a Kia-engineered physique achieves high torsional stiffness, benefiting handling, float peculiarity and refinement.

Additional measures to assistance safeguard good sound quivering and rudeness (NVH) rebate qualities also are propitious via a Soul, including a thicker lurch insulation panel, an A-pillar noise-absorber pad and an optimized empty silencer, a vibration-damper, a core building anti-vibration pad, and vinyl sealing on doorway trim. All Soul+, Soul! and Soul sport trims also accept an total sub-frame enterprising check and a complicated engine support enterprising damper, that assistance relieve send of NVH into a cabin.

Soul facilities a entirely independent, sub-frame mounted front cessation complement with MacPherson struts, curl springs, back monotube gas startle absorbers and stabilizer bar designed to maximize a attrition between a tires and a road, providing steering fortitude with manageable doing to offer passengers optimal comfort. At a rear, Soul’s cessation is sub-frame mounted with a cross torsion lamp spindle with trailing arms, curl springs and gas startle absorbers for a well-spoken float and smallest penetration into a load space. Soul sport models underline a sport-tuned cessation that includes firmer springs, re-tuned startle absorbers and a incomparable front stabilizer bar ensuing in a lively, some-more enterprising ride.

Standard Kia Safety Features

All Soul models continue to offer a same high turn of customary reserve apparatus as all Kia vehicles, charity a extensive list of reserve features, including front chair active headrests, twin front modernized airbags, front seat-mounted and full-length side screen airbags9. An Antilock Brake System (ABS), Electronic Stability Control (ESC), Traction Control System (TCS), Electronic Brake Distribution (EBD), Brake Assist System (BAS), Hill-start Assist Control (HAC) and a Tire Pressure Monitoring System (TPMS) also are standard, as are front and back press zones, side-impact doorway beams, impact-absorbing steering mainstay and a Lower Anchors and Tethers for Children (LATCH).

Industry-Leading Warranty

The 2012 Soul is lonesome by Kia’s guaranty program, that offers consumer insurance during an well-developed value. Included in this module are a 10-year/100,000-mile singular powertrain warranty, a five-year/60,000-mile singular simple guaranty and a five-year/100,000-mile anti-perforation warranty. A five-year/60,000-mile roadside assistance devise also is partial of a car coverage.

2011 Kia Motors America Product Line

Kia’s indication year 2011 car line includes a Sorento CUV, Sportage compress CUV, Optima midsize sedan, Soul civic newcomer vehicle, Forte compress sedan, Forte 5-door compress hatchback, Forte Koup two-door coupe, Rio sub-compact sedan, Rio5 sub-compact hatchback and Sedona minivan.

About Kia Motors America

Kia Motors America (KMA) is a selling and placement arm of Kia Motors Corporation formed in Seoul, South Korea. KMA offers a finish line of vehicles by some-more than 730 dealers via a United States and serves as a “Official Automotive Partner of a NBA.” In 2010, KMA accessible a best-ever U.S. sales and 16th uninterrupted year of increasing U.S. marketplace share. Kia is staid to continue a movement and will continue to build a code by pattern innovation, quality, value, reserve facilities and new technologies.

Information about Kia Motors America and a full car choice is accessible during a Web site For media information, including photography, revisit

1 2011 EPA fuel economy estimates. Actual mileage might vary.
2 Based on manufacturer’s fuel economy estimates. Actual mileage might vary.
3 Microsoft is a purebred heading of Microsoft Corporation in a United States and/or other countries.
4 SIRIUS, XM and all associated outlines and logos are trademarks of SIRIUS XM Radio Inc. and a subsidiaries. SIRIUS Radio requires a subscription, sole alone after 3-month hearing subscription enclosed with car purchase. Prices and programming are supposing by SIRIUS and are theme to change. Subscriptions governed by SIRIUS Terms Conditions accessible during SIRIUS Radio U.S. use accessible usually to those during slightest 18 years of age in a 48 constant United States,
D.C. and Puerto Rico (with coverage limitations).

5 A concordant Bluetooth wireless technology-enabled dungeon phone is compulsory to use Bluetooth wireless technology. The Bluetooth word symbol and logos are purebred trademarks owned by Bluetooth SIG, Inc. and any use of such outlines by Kia is underneath license. Other trademarks and trade names are those of their particular owners.
6 The rear-view backup camera is not a surrogate for correct and protected backing-up procedures. Always expostulate safely and use counsel when subsidy up.
7 Special Edition Soul vehicles will have singular accessibility while reserve last. Vehicles will not be accessible in all regions. See dealers for details.
8 Optional Kia appendage wire compulsory for iPod mobile digital device connectivity; both sole separately. iPod is a purebred heading of Apple, Inc.
9 For limit protection, always wear your chair belt.

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