More than a quarter of a million electrified BMW Group vehicles on the roads after strong April sales growth

Munich. Following its best-ever first-quarter sales
results, the BMW Group continues to grow sales around
the world.  A total of 194,889 BMW, MINI and Rolls-Royce vehicles were
delivered to customers in April, a slight increase (+1.2%) on last
year’s figure. The company has sold a total of 799,520 vehicles to
customers worldwide in the first four months of the year, up 2.5% on
the same period last year.

 

The company’s highly successful electrified vehicles are contributing
strongly to the ongoing sales success and April saw the achievement of
a significant milestone. “We are delighted to announce that there are
now over a quarter of a million electrified BMW Group vehicles on the
world’s roads,” said Pieter Nota, Member of the Board
of Management of BMW AG responsible for Sales and Brand BMW. “Combined
sales of BMW i, BMW iPerformance and MINI Electric vehicles were up
52% in April (9,831), bringing the total number of electrified BMW
Group cars sold to over 250,000,” Nota continued. “We are well on
track to deliver on our stated target to sell over 140,000 electrified
vehicles this year,” he concluded.

 

In the first four months of the year, BMW Group
Electrified
sales totalled 36,692 units, up 41.7% on the same
period last year. This considerable growth in electrified sales was
spread across many markets, including USA (7,716 / +73.3%), the UK
(5,059 / +25.6%) and Mainland China (3,181 / +646.7%). The result in
China is due to the success of the recently launched, locally produced
BMW 5 Series plug-in hybrid. In April, electrified vehicles accounted
for 5% of global BMW Group sales, although in certain markets, that
percentage is much higher. For example, in the UK, 9.0 % of all BMW
Group sales are electrified, in the USA it’s 7.3%. In the mature
Scandinavian markets, over a quarter of all BMW Group sales are
electrified and in Malaysia, electrified vehicles accounted for more
than half of BMW Group sales in April. The main models driving
electrified sales growth in April were the BMW 5 Series plug-in hybrid
(2,670 / +711.6%), the BMW X5 plug-in hybrid (1,578 / +45.8%) (fuel
consumption combined: 3,4-3,3 l/100 km; electricity consumption
combined: 15,4‑15,3 kWh/100 km; CO2 emissions combined: 78-77 g/km)
and the BMW i3 (2,665 / +18.3%).

 

Worldwide sales of BMW brand vehicles increased
slightly in April (167,275 / +1.6%) and deliveries in the first four
months of the year also set a new all-time high level (684,724 /
+2.5%). This is the “Year of X” at BMW, with the ramp-up of the new
BMW X3, the introduction of the all-new BMW X2 and – later in the year
– the new BMW X4 and BMW X5. In April, sales of BMW X models accounted
for 36.8% of total BMW brand sales and were up 11.1% (61,536) compared
with the same month last year. Even stronger X‑range sales growth is
expected in the second half of the year, as availability of the new
models increases.

 

In the first four months of the year, global MINI
brand sales increased by 2.8% (113,704). Despite significant headwinds
in the UK, the brand’s largest market, MINI sales in April (27,329 /
-0.9%) achieved the same high level as the previous year.

 

The long winter in many markets has affected growth at BMW
Motorrad
, where sales for the first four months of the year
are down 1.1% (52,957). BMW Motorrad is introducing nine new models
this year, and the related adjustments in production are also
affecting deliveries. Nonetheless, BMW Motorrad continues to strive
for sales growth in 2018.

 

BMW MINI sales in the regions/markets at a glance

BMW Group sales growth in April was well distributed around the
world. However headwinds in the overall UK market continue to affect
the BMW Group’s fourth biggest market.

 

*Provisional registration figures

 

 

 

BMW Group sales in/ytd April 2018 at a glance


 

*BMW i, BMW iPerformance, MINI Electric

 

 

 

If you have any queries, please contact:

 

Corporate Communications

 

Emma Begley, Business and Finance Communications

emma.begley@bmwgroup.com, Telephone: +49 89 382-72200

 

Glenn Schmidt, Head of Business and Finance Communications

glenn.schmidt@bmwgroup.com,
Telephone: +49 89 382-24544

 

Media website: www.press.bmwgroup.com

Email: presse@bmw.de

 

 

 

The BMW Group

 

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW
Group is the world’s leading premium manufacturer of automobiles and
motorcycles and also provides premium financial and mobility services.
The BMW Group production network comprises 30 production and assembly
facilities in 14 countries; the company has a global sales network in
more than 140 countries.

 

In 2017, the BMW Group sold over 2,463,500 passenger vehicles and
more than 164,000 motorcycles worldwide. The profit before tax in the
financial year 2017 was € 10.655 billion on revenues amounting to
€ 98.678 billion. As of 31 December 2017, the BMW Group had a
workforce of 129,932 employees.

 

The success of the BMW Group has always been based on long-term
thinking and responsible action. The company has therefore established
ecological and social sustainability throughout the value chain,
comprehensive product responsibility and a clear commitment to
conserving resources as an integral part of its strategy.

 

 

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