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NISMO PERFORMANCE ROAD CAR STRATEGY REVEALED

11.29.2011

, TOKYO, Japan

NISMO PERFORMANCE ROAD CAR STRATEGY REVEALED

Legendary general motorsport multiplication Nismo to request a opening imagination to Nissan product range
  • Major enlargement designed for Nissan’s opening arm
  • Nismo-tuned examples of mainstream models promised
  • Nissan Juke Nismo Concept shows what a destiny competence bring
  • Wider operation of after sales opening tools to be developed
  • New tellurian HQ due to open in 2013
  • Highly successful motorsport debate in 2011

Nissan Motor Co., Ltd has announced a vital enlargement programme that will see Nismo, a company’s mythological opening arm, requesting tuning and opening imagination schooled on a racetrack to Nissan highway cars.

This desirous enlargement programme will see a Nismo name turn synonymous with opening and reward sports variants of mainstream Nissan models.

“Nismo adds even some-more fad and creation to Nissan products. We now devise to inject that character and fad into other models in a Nissan range,” says Shoichi Miyatani, President of Nismo.

As an denote of what a destiny competence hold, one of a highlights of a Nissan mount during a uncover is a Juke Nismo Concept, a high opening chronicle of Nissan’s genre-creating compress crossover. Finished in Nismo’s signature colour intrigue of pearl white with pointed red highlights, a Concept boasts opening tuning for a suspension, some-more energy from a 1.6-litre approach injection turbo engine and a stylish nonetheless organic aerodynamic physique kit.

Nismo – a name is subsequent from Nissan Motorsports International Co., Ltd – has prolonged been a rarely reputable performer on a competition marks of a world.

In 2011, Nismo-developed Nissan GT-R racecars won a Drivers’ and Team titles in Japan’s SUPER GT championship and also took a Drivers’ pretension in a FIA GT1 World Championship. Nismo-developed engines won their difficulty in a Le Mans 24 Hours and a association has also grown a conspicuous trail-blazing LEAF Nismo RC, a world’s initial all-electric racing car. Its attainment heralds a new epoch of eco-friendly engine sport.

But a company’s highway automobile activities have, until now, been limited to halo opening cars like a Z array in a tiny array of markets. That is about to change.

“Nismo has forged out an enviable repute in engine racing,” pronounced Carlos Ghosn, Nissan President and CEO. In fact, in 2011, Nismo cars and engines won in each difficulty they competed in… a initial time we have achieved this milestone.

“The time is now right to let typical drivers knowledge what a racing drivers suffer each time they conduct out onto a track. We aim to pierce Nismo’s passion and concentration on pushing fad to mainstream models, and a Juke Nismo Concept shows what we can do,” pronounced Mr Ghosn.

As good as producing finish opening versions of Nissan models, a association skeleton to enhance a operation of opening tools and accessories while another component of a enlargement programme will see Nismo immigrate to an all-new purpose designed tellurian domicile in Tsurumi, Yokohama during a start of 2013.

By bringing all Nismo’s activities underneath one roof, a pierce will emanate a tellurian centre of value for competition and opening highway automobile development. As good as a competition shop, a centre will have a vast upkeep area for use work, a birthright area where famous Nismo competition and highway cars will be displayed and a dilettante store – a Omori Factory, named after Nismo’s stream bottom – where business can buy opening tools and equipment from a Nismo Collection.

The incomparable site will also have plenty space to reason some-more of a renouned Nismo events for fans. The annual Nismo Festival, for example, attracts some-more than 30,000 fans prepared to applaud a company’s racing birthright and achievements.

About Nismo
Nissan Motorsports International Co., Ltd (Nismo) was determined in 1984 essentially to demeanour after Nissan’s engine competition activities. Nismo now operates during a top levels of GT and sports automobile racing, including Japan’s domestic SUPER GT array as good as tellurian campaigns in a FIA GT1 World Championship, a Le Mans 24 Hours, a Le Mans array and a Intercontinental Le Mans Cup (ILMC).

In 2011, Nismo-developed Nissan GT-R racecars won a driver’s and group titles in SUPER GT and a drivers’ pretension in a FIA GT1 World Championship, while Nismo-developed engines won LMP2 difficulty during a Le Mans 24 Hours, and took LMP2 difficulty titles in a ILMC and Le Mans Series. Nismo also won a motorist and a group titles in a National difficulty of a All-Japan Formula 3 championship.

Nismo connects with a supporters by a hugely-popular Nismo Festival, sketch upwards of 30,000 fans to a annual year-end extravaganza. The festival represents “Nissan Racing DNA” and facilities a cars and stars from Nissan’s sporting past, as good as examples of a stream racecars.

About Nissan
Nissan Motor Co., Ltd., Japan’s second-largest automotive company, is headquartered in Yokohama, Japan, and is partial of a Renault-Nissan Alliance. Operating with some-more than 248,000 employees globally, Nissan supposing business with some-more than 4.1 million vehicles in 2010, generating income of 8.77 trillion yen ($102.37 billion US). With a clever joining to building sparkling and innovative products for all, Nissan delivers a extensive operation of 64 models underneath a Nissan and Infiniti brands. A colonize in zero-emission mobility, Nissan done story with a introduction of a Nissan LEAF, a initial affordable, mass-market, pure-electric car and leader of countless general accolades, including a prestigious 2011 European Car of a Year endowment and 2011 World Car of a Year.

For some-more information on a products, services and joining to tolerable mobility, revisit a website during http://www.nissan-global.com/EN/.

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