YOKOHAMA, Japan – The Nissan code has been named one of a world’s many profitable in 2017 by a heading consultancy Interbrand.
Nissan ranks 39th in Interbrand’s annual Best Global Brands study, expelled today. The investigate estimates a value of a Nissan code during $11.534 billion. Last year, Nissan ranked 43rd with an estimated code value of $11.066 billion.
In a study, Interbrand cites Nissan’s actions to urge code value, centered around a company’s
Nissan Intelligent Mobility strategy. It also singles out a patron advantages Nissan has delivered, such as a unconstrained pushing technologies and electric vehicles. Interbrand has famous Nissan as one of a world’s many profitable brands for 7 true years.
The approval quite reflects Nissan’s strengthened concentration on Nissan Intelligent Mobility in a past year, in that a association launched new products featuring a e-POWER array hybrid complement and ProPILOT single-lane unconstrained pushing technology. Nissan also showcased Nissan Intelligent Mobility during a Consumer Electronics Show in Las Vegas in Jan 2017. On Sept. 6, Nissan denounced a new Nissan LEAF, a second era of a world’s best-selling electric car.
“Brand energy has been a unchanging concentration opposite a association for a final 6 years, and it’s really enlivening that all a efforts continue to be famous by this successful code ranking,” pronounced Roel de Vries, corporate clamp boss and tellurian conduct of selling and code plan during Nissan. “The fact that we continue a expansion proves that a activity focusing on Nissan Intelligent Mobility and a prophesy for a destiny of pushing is appealing. With a launch of a new LEAF, we are anticipating to see serve alleviation in a brand.”
In compiling a report, Interbrand looks during a investment and government of any code as a business asset, holding into comment financial performance, a purpose of code in a squeeze preference process, and a brand’s strength.
For some-more information about a 2017 study, greatfully visit
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Global Corporate Communications
Nissan Motor Co., Ltd.
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Email: [email protected]
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