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Nissan: Rief promoted to lead Program Management Office during Nissan North America

NASHVILLE, Tenn. – Nissan North America has promoted Sonia Rief to a purpose of clamp president, Program Management Office Vehicle Connected Services. Rief is now director, Regional Vehicle Program Management during a Nissan Technical Center North America (NTCNA) in Farmington Hills, Michigan.

“Sonia brings 20 years of clever automotive knowledge to this role, and she is a ideal chairman to lead a North American region’s efforts to conduct car line profitability and accelerate a connected services business,” according to Scott Becker, comparison clamp president, Administration. “Sonia is mostly famous as one of a heading women within a automotive industry, and we are vehement to supplement her viewpoint and endless imagination to a executive care team.”

Rief assimilated Nissan in 2001, surpassing by roles of augmenting shortcoming within a Research and Development function, including a one-year assignment in Japan ancillary a Renault-Nissan Alliance. Most recently, she was obliged for informal module government for mid-size sedans, and compress and mid-size SUVs.

Rief replaces Tom Smith, who was recently named module executive for D-platform vehicles during Nissan Motor Company, Ltd., in Yokohama, Japan.

These government changes are partial of Nissan’s efforts in North America as a association focuses on a pivotal pillars of a “M.O.V.E. to 2022” midterm business plan. The goal of a six-year devise is to grasp tolerable expansion and to lead a record and business expansion of a automotive industry.

About Nissan North America
In North America, Nissan’s operations embody automotive styling, engineering, consumer and corporate financing, sales and marketing, placement and manufacturing. Nissan is dedicated to improving a sourroundings underneath a Nissan Green Program and has been famous annually by a U.S Environmental Protection Agency as an ENERGY STAR® Partner of a Year given 2010. More information on Nissan in North America and a finish line of Nissan and INFINITI vehicles can be found online during and, or revisit a U.S. media sites and

About Nissan Motor Co., Ltd.
Nissan is a tellurian full-line car manufacturer that sells some-more than 60 models underneath a Nissan, INFINITI and Datsun brands. In mercantile year 2017, a association sole 5.77 million vehicles globally, generating income of 11.9 trillion yen. On Apr 1, 2017, a association embarked on Nissan M.O.V.E. to 2022, a six-year devise targeting a 30% boost in annualized revenues to 16.5 trillion yen by a finish of mercantile 2022, along with accumulative giveaway money upsurge of 2.5 trillion yen. As partial of Nissan M.O.V.E. to 2022, a association skeleton to extend a care in electric vehicles, symbolized by a world’s best-selling all-electric car in history, a Nissan LEAF. Nissan’s tellurian domicile in Yokohama, Japan, manages operations in 6 regions: Asia Oceania; Africa, a Middle East India; China; Europe; Latin America; and North America. Nissan has partnered with French manufacturer Renault given 1999 and acquired a 34% interest in Mitsubishi Motors in 2016. The Renault-Nissan-Mitsubishi fondness sole 10.76 million vehicles total in calendar year 2018.

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Media Contact

Brian Brockman
Nissan Corporate Communications
[email protected]