Toni Melfi, Head of Communication at AUDI AG: “With this new formation, we will enhance the effectiveness of product communication and optimize our structure.” This leadership team continues to include Udo Rügheimer, who manages the departments of Model Series, Innovation and Technology within the area of Product Communication, and Albrecht Trautzburg, who is responsible for Test Car Management and Press Material Editing. Guido Stalmann continues to hold the position of Managing Editor within the area of Product Communication at Audi.
Peter Oberndorfer began his career in Cologne in 1982 as an automotive journalist at the magazine Auto Zeitung. Between 1988 and 1991, he was a professional factory driver in the German Touring Car Championships (DTM). After that, he returned to journalism. In 2003, he joined AUDI AG, where among other things he was responsible for ten years for benchmarking vehicle projects in the Technical Development division. In that position, he applied the experience he had gained.
Stefan Moser, who has been in charge of Product Communication since 2014, will take over the Motorsport Communication department. There, the former journalist and motorsport commentator will once again be working in an area that he successfully managed at Volkswagen before he came to Audi.
In his new position, Jürgen Pippig, Head of Motorsport Communication since 2005 and also a member of the management board of ITR (the umbrella organization of DTM), will also benefit from his experience and success in his career to date: From 1984 until the end of 1997, he was responsible for the customer magazine Christophorus at Porsche AG.