Up to $500 Purchase Incentive on a New Hyundai Exclusively on Motozuma.com
COSTA MESA, Calif., Jan. 28, 2013 – Saving for a new Hyundai has never been easier with Motozuma.com, the first-of-its-kind automotive social savings website. On the success of selling more than 1,500 new Hyundai’s in 2012, Hyundai will continue to offer a dollar-for-dollar matching incentive up to $500 for a consumer that buys a new 2012 – 2014 Hyundai using their Motozuma account funds as a down payment. Hyundai matches the dollars and Motozuma acts as the facilitator of the down payment at the dealership.
Motozuma.com allows prospective car buyers to set up a free, personalized account to save for a vehicle down payment and use social media to share and grow savings. Motozuma users can save their own money or money they are gifted by family and friends.
“We are excited to have Hyundai continue their partnership for a third consecutive year,” said John Morgan, CEO, Motozuma. “We have been able to bring them younger, first-time car buyers and they have seen value in our turnkey redemption platform at their dealerships. The positive testimonials we receive from our savers who have bought a new Hyundai tells us their vehicle lineup is a perfect fit for our audience and that being rewarded when they purchase leaves them with a greater sense of satisfaction about their vehicle purchase.”
Motozuma users are primarily younger, first-time car buyers. The site provides them with valuable educational and online tools to help them through the car buying process. Users can select the Hyundai they are saving for, create a personalized profile, set a savings goal and crowdfund towards it using the Motozuma platform’s social media tools.
“Younger car buyers require a different sales approach and Motozuma.com allows them to access their social networks for more simplified savings,” said Dave Zuchowski, executive vice president, National Sales, Hyundai Motor America. “In 2012, Elantra, Veloster and Sonata were the leading Hyundais sold on Motozuma.com and we look forward to continuing to provide first-time car buyers with stylish, fuel efficient and technology rich options through this innovative platform.”